Saurashtra University Re – Accredited Grade ‘B’ by NAAC (CGPA 2.93) Vaishnani Haresh B.‚ 2011‚ Effects of Sales Promotions on Consumer Preferences and Brand Equity Perception: with specific reference to FMCG Products‚ thesis PhD‚ Saurashtra University http://etheses.saurashtrauniversity.edu/id/eprint/63 Copyright and moral rights for this thesis are retained by the author A copy can be downloaded for personal non-commercial research or study‚ without prior permission or charge. This
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CORPORATE SOCIAL RESPONSIBILITY Question 1: Discuss the CSR practices of any one organization of your choice. Answer Coca Cola India is the organization which has been winning the ‘Golden Peacock’ award for Environment Management many times. Hence I have selected it as the organization whose CSR practices I will be discussing here. The company proudly states its 120 year old history with its global presence in about 200 countries and 90‚500 associates. The company contributes not only to the
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Building on a legacy of quality and experience of over 127 years‚ Dabur is today India’s most trusted name and the world’s largest Ayurvedic and Natural Health Care Company. Dabur India is also a world leader in Ayurveda with a portfolio of over 250 Herbal/Ayurvedic products. Dabur’s FMCG portfolio today includes five flagship brands with distinct brand identities -- Dabur as the master brand for natural healthcare products‚ Vatika for premium personal care‚ Hajmola for digestives‚ real for fruit juices
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ALOE VERA CULTIVATION IN CHITWAN: A CASE STUDY OF PALM AGROTECH AND BIO-ENERGY NEPAL PVT. LTD Smriti Pradhan Roll. Number: *** P.U. Registration Number: *** A Summer Proposal Submitted to … College‚ Pokhara University Submitted for the degree of Bachelor of Business Administration- Banking and Insurance Hakimchowk‚ Mangsir‚ 2070 DECLARATION This Summer Project proposal entitled “Aloe Vera Cultivation in Chitwan: A Case Study of Palm Agro-tech
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there is no lack of competition in this market and conquering distribution remains an uphill task. However‚ the Patanjali success story stands out as an exception. Apart from it’s massive surge in the brand’s revenue over the past five years‚ the herbal product brand has also managed to achieve brand loyalty which is something that remains a distant dream for most FMCG giants too. Although selling products at lower rates isn’t exactly considered a pricing strategy‚ but building
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and potentially save their lives as they would be properly educated on how to safely take performance enhancing drugs. Enhancing performance in competitions or sports has been going on for years. It is believed that early Olympians consumed herbal‚ mushroom concoctions and would eat Molenaar 3 sheep testicles to increase their testosterone levels for competition (CBC). Today‚ many athletes take specially tailored vitamins and supplements to improve their performance in training and in competition
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India in the year 1937 . Launched Colgate Dental Cream .... and became a company dedicated to the oral health of the Nation . Launched various oral care and personal care products like Colgate Toothpowder‚ Toothbrushes‚ Palmolive Shave Cream‚ Halo Shampoo‚ Charmis Cream. 1960s – 1970s... Consolidated Indian presence and became a blue chip company on the Indian bourses. 1980s -1990s... Manufacturing went state-of-the-art . Colgate-Palmolive entered a new category – household surface care‚ with the launch
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(57.0%) Ivory (5.0%) CPP: 13.4% Palmolive Naturals (8.3%) Tender Care (3.8%) J&J Phils.: 4.6% 4.) HAIR CONDITIONER Unilever: 82.5% Creamsilk (82.5%) P&G: 11.0% Pantene (7.5%) Ivory (3.5%) Bristol-Myers: 4.9% Herbal Essence (4.9%) 5.) SHAMPOOS P&G: 41.0% Rejoice (16.9%) Pantene (9.1%) Head&Shoulders (8.9%) Ivory (6.0%) Unilever: 11.0% Sunsilk (23.5%) Lux (6.8%) CPP: 23.1% Palmolive (16.5%) Optima (3.3%) 6.) BABY DIAPERS P&G: 41.0% Pampers Comfort (29
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Introduction Our group is doing about the shampoo product which is Sunsilk shampoo. The brand of Sunsilk is primary targeted on women and it is one of the products from Unilever Company. Unilever Company has divided in 3 categories of brand which are food‚ home care and as well as personal care. Sunsilk is one of the hair care product in the personal care brand. It is a global brand and sells in 80 countries around the global. No matter any type of hair or problem‚ Sunsilk products will know how
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the news‚ there are many examples of natural selection. Reference: Christina Stolarz (2008). Man run over‚ killed after falling off bus in Warren. Retrieved April 25‚ 2008 from www.detnews.com abc de fg hi jk lm no p qr st uz wx yz 12 34 56 78 910 ABC DE FG HI JK LM NO PQ RS TU VW X
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