"Wah! Sunil babu‚ naya ghar... nayi gaadi... nayi Mrs. Badiya hai!" A few years later‚ the car has turned to junk‚ the wife has put on weight‚ but the house is still as good as new. The commercial was directed by ad man Prasoon Joshi. Recalls Abhijit Awasthi‚ Ogilvy India‚ "It was a funny take on nosy neighbours and their snide comments”. In the script‚ the line had to be ’Kya baat hai’. But the actor Jameel ended up saying ’Badiya hai’ and we retained that." Cadbury: Pappu Paas Ho Gaya (2005)
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[pic] TABLE OF CONTENTS 1. Abstract – Creativity in Advertising……………….. 5 2. Emotions and Brand value…………………………… 6 3. Innovations in Advertising……………………………. 9 4. Survey for Creative advertisements……………… 34 5. Analysis……………………………………………………….. 41 6. Conclusion…………………………………………………… 47 7. References……………………………………………………. 48 CREATIVITY IN ADVERTISING “Creativity is seeing something new when you look at something old; it is all heart of civilization
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Foxconn shares fell nearly 33 percent since October 2012. I personally think the main reason is that 9.7-inch iPad‚ is in decline. For the iPad Mini‚ Hon Hai has to share.” Pegatron Corp. (4938) assembles about 40 percent of iPad Minis. While Foxconn is the sole manufacturer of the original iPad‚ which is losing market share to the new version Hon Hai Precision‚ Foxconn’s flagship company‚ dropped 1.9 percent‚ the most since Jan. 24‚ to NT$83.20 at the close in Taipei trading. Pegatron rose 0.1 percent
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these “peasants” as disgusting and outcasts. Even when a prisoner muttered “Je hais cec brigands!” (These dirty criminals) he was baffled that someone who he had viewed as a criminal would say that. Suddenly as the narrator was laying
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but are often far more intricate. Physical journeys may consist of challenges but may lead to a vast range of positive experiences to benefit the traveller. The two poems‚ ‘Migrants’ and ‘Drifters by Bruce Dawe and related text Journey to freedom by Hai-Van Nguyen are all successful texts which cleverly conveys the travellers journey’s resulting in a positive experience. The first poem is Migrants by Bruce Dawe‚ which depicts a group of helpless migrants who are struggling to integrate into their
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Emerging Trends in Modern Retail Formats & Customer Shopping Behavior in Indian Scenario: A Meta Analysis & Review “If at first the Idea is not absurd‚ then there is no hope for it.” -Albert Einstein Aditya P. Tripathi* Abstract The Indian retail sector is going through a transformation and this emerging market is witnessing a significant change in its growth and investment pattern. Both existing and new players are experimenting with new retail formats. Currently two popular formats hypermarkets
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Introduction: Women Entrepreneurs may be defined as the women or group of women who initiate‚organise and co-operate a business enterprise. Government of India has defined women entrepreneurs as an enterprise owned and controlled by a woman having a minimum financial interest of 51% of the capital and giving atleast 51% of employment generated in the enterprise to women. The Indian women are no longer treated as show pieces to be kept at home.They are also enjoying the impact of globalisation and
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and BAJAJ ALIANCE. • Known well about IFFCO as a fertilizer Co. who looks after kissans always‚ but not able to fulfill the fertilizer needs as of shortage in availability. Even they said “IFFCO ne khad boht achi kiya‚ sabse badiya hai magar woh jaldi mil hi nhi pati hai” • Only 1 old man know about IFFCO insurance policy as he told that he got the information from the Newspaper advertisement. • Basic medium for communication & intermediaries are Agents‚ Animal doctors for pashu dhan bima‚ wall paintings
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Rukh Khan and Aamir Khan endorse Dish TV and Tata Sky‚ the two market leaders who have over six and four million subscribers respectively. Videocon will launch a new television commercial (TVC) with Bachchan‚ sticking to its tagline - "Direct Hai To Right Hai". Bachchan will feature across all Videocon d2h brand and product communications including advertisements on TV‚ print‚ outdoor‚ radio and BTL media like POS and collaterals. "We will be investing Rs 1 billion this calendar year to promote
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young people Zhi – only Bi ye – graduate Hai bian – beach Sai tai yang – be tanned Zhong wu – middle day De shi hou – when (affermative phrase) Xiu che – to fix car Xiu li ta – punish him‚ beat him You de ren - some people Xing wen – news Nong ming – farmer Xia ke hou – after lesson Wu li – physics Hua xue – chimics Wo yi ge ren – by myself Zenme hai – how could it be Bie / bu yao – don’t do Zai xian – be online Wo yi hui er jiu qu hai bian – i will go to the beach very soon Zhe
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