INDEX SR.NO. CONTENTS 1 Introduction 2 Market Research 3 Market Research For Business Planning & Growth 4 Tanishq – An Introduction 5 Locating Tanishq 6 Product Line & The Collections 7 Tanishq For You 8 Tanishq Retailing 9 Marketing 10 Tanishq Marketing Strategy 11 The Jewellery Market 12 Some of Tanishqs Competitors 13 Tanishq – Market Research 14 Tanishq – The Turnaround Story 15 Promotion‚ Advertising & Public Relation 16 Tanishq In The News 17 Globalization INTRODUCTION
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CHAPTER 2 BUSINESS ETHICS CONCEPTS & CASES ADITYA AKBAR ENDRY M SINATRYA RIANDIKA SYACHRIAL SELY DWIYANI Based on Business Ethics Manuel G. Velasquez UTILITARIANISM ACTIONS AND POLICIES SHOULD BE EVALUATED ON THE BASIS OF THE BENEFITS AND COSTS THEY WILL IMPOSE ON SOCIETY. THE ONLY MORALLY RIGHT ACTION IN ANY SITUATION IS THAT WHOSE UTILITY IS GREATEST BY COMPARISON TO THE UTILITY OF ALL THE OTHER ALTERNATIVES . we begin with a discussion of apartheid-era South Africa and Caltex‚ an American
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References: • H.‚ Ashish & M.‚Akbar(2008)‚”Impact of internationalization on SME Performance: A study of Indian software firms”‚ 1-33 • R.B. Ahmed. (1998)‚” The effects of the degree of internationalization on firm performance”‚ International Business Review 7. P.p 315-321 • P.Noemi
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References: Akbar M (2003).Shaitan k Purfraib Jaal.Wahid Art Press.D.I.Khan.p-127 Akbar M W (2003) Zarae Ablagh aur Islam‚ Makka Publications Lahore‚ P-123 Awan A A (June‚ 1994). Monthly Islah-eMuashra.Lahore.p-2. Beyer J C (2006). Corrupting Public Morals Chakarvarty J (2003) Journalism: Changing Societies
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crisis situation‚ and what the response of the international community would be if Iran did develop nuclear weapons. The US‚ under the Atoms for Peace Program‚ gave Iran its first assistance for a civil nuclear program in the 1960’s. According to Akbar Etemad‚ the President of the Atomic Energy Organization of Iran (AEOI) in the 1970’s‚ by early 1970‚ Iran was carrying out nuclear research and education at the University of Tehran. The work centered on a five megawatt research reactor supplied by
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Balochistan crisis Situated in the southwest of the country‚ and spread over 347‚190 sq km‚ the province of Balochistan comprises 43% of Pakistan’s territory. In the west it has common borders with Iran and in the northwest with Afghanistan. In the south‚ Balochistan has a long coastline on the Arabian Sea. Greater part of Balochistan is mountainous‚ although there are some plains and desert areas also. The terrain is generally barren and rugged. The land of Balochistan is rich in mineral resources
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TABOO (The Real Truth of the Afrikan Experience) Throughout history Africans and people of African descent have been lied to. Lied to about their brilliance‚ their culture‚ and their preeminent place in the history of the world; then exploited‚ enslaved‚ and excluded from the gifts they gave the world. To give the world art‚ science‚ spirituality‚ humanity‚ and
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Bangladesh‚ officially the People’s Republic of Bangladesh (গণপ্রজাতন্ত্রী বাংলাদেশ; Gônoprojatontri Bangladesh)‚ is a country in South Asia. Located on the fertile Ganges-Brahmaputra delta‚ it is part of the ancient and historic region of Bengal. The name Bangladesh means "Country of Bengal" in the official Bengali language. To its south lies the Bay of Bengal‚ while it is bordered by the Republic of India on the north‚ west and east‚ and Burma (Myanmar) to the southeast. It is separated from Nepal
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Sant Gyaneshwar There was a Sant called Vitthobha in Maharashtra. He dint want to get married and wanted to be a bramachari all his life. He would always meditate upon god and read the holy book of Srimad Bhagavadam. He would get alms and have his food. He once came to Pandharpur and had the darshan of Lord Vitthal and was sleeping on the banks of river Chandrabhaga. That night Lord Pandurang came in his dream and said that a Brahman would bring to him a girl called Rukmani tomorrow and asked
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Prasad. Since the ancient times people belonging to different communities‚ religions and cultural groups have been living in this abode of sages and gods in perfect harmony. India was one country‚ strong and united during the reigns of Ashoka and Akbar. Though there was not much of political unity‚ there was cultural and emotional unity in the country. Outwardly‚ India was politically united during the British regime‚ but the clever British rulers practiced the theory of divide and rule. They created
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