Case: Mountain Man Brewing Company 1. What has made the Mountain Man Brewing Company successful? What is distinctive about MMBC’s product‚ customers and brand equity? Reasons why MMBC has been successful: * MMBC used their history and status as an independent family owned brewery to enhance the feeling of authenticity of their brand‚ which resonates with its core drinkers – blue collar‚ middle to low income men over the age of 45. * MMBC has very high brand awareness – in a recent
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military officer‚ John Doe‚ who is reported as an alleged abuser of his 13 year old daughter‚ Mary Jane. The allegations of physical abuse occurred on a Sunday afternoon when John Doe was at home on leave. He instructed his daughter‚Mary Jane‚ to do her homework after she helped with preparing dinner. She was given an hour to complete all her homework without any mistakes. When NCO Doe came back to check on her she had not yet completed her homework and was watching television instead. John Doe decided
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Case Study #1 1) In order to calculate the expected return‚ risk premium‚ and standard deviation of the portfolio invested partly in the market and partly in Pioneer‚ we first needed to devise a table with all of the known variables: Table 1 Pioneer Gypsum (X) Market (Y) Expected Return 11.0% 12.5% Standard Dev. 32% 16% Beta 0.65 N/A The calculation of the expected return‚ risk premium and the standard deviation of the portfolio are dependent upon the amount that John wants to invest.
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Overview History/Growth This case concerns the John M. Case Company‚ which at one time was the leading producer of business calendars in the United States. The company was founded by the grandfather of John M. Case in 1920 and was inherited in 1951. The company had experienced profitable operations every year since 1932‚ and held approximately a 60-65% market share by 1984. Sales had been increasing annually at about a 7% compound rate‚ and the return on average invested capital was about
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Case History John Baker a nine-year-old male‚ was admitted to the emergency room with the chief complaints of wheezing during respiration‚ swelling and erythema of the right arm distal (below/farthest away from) to the humerus‚ and slight vertigo (dizzy/ room spinning). The patient is responsive; however‚ he seems confused. The patient was playing outside‚ when a wasp stung him on the anterior region (front/top region) of the forearm. The patient’s mother watched the incident unfold‚ and promptly
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Looking at John Cornelly‚ the plaintiff in this case‚ I see a young man with a promising future. Cornelly has never been convicted in a court of law of misconduct. Though this is not enough proof of his innocence‚ it is clear that his conduct was driven by external factors. First‚ Cornelly has readily admitted that he has had an affair with his class teacher. The latter appeared in criminal proceedings and is awaiting sentencing over rape charges to which she pled guilty. It is clear that Cornelly
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What are the challenges of managing a matrix organization like GM’s basketweave? How has GM chosen to address these challenges? GM’s basketweave structure fits into a simultaneous organization structure perfectly. The purpose of implementing this matrix structure is to achieving both differentiation and integration within different regional segments and also within functional units. The new structure will help “to overhaul processes and reduce overlapping product lines‚ eliminating similar‚ often
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relationships is an essential part of healthy emotional and physical development. John Bowlby‚ the first attachment therapist‚ believed the early bonds a child forms with his caregivers will have a great impact on the relationships he has as an adult. To understand what attachment is‚ we first need to understand bonding. Bonding is the process of forming an attachment‚ it creates a connection between two people. In this case‚ we are referring to the connection or bond between the infant and its primary
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Presenting Problem: Peter John‚ a 47-Year-Old-Latino male‚ was referred to the clinical social workers at Primary Care Northside by the clinic’s primary physician. Pater and his wife have been arguing about parenting issues and finances since Paul‚ their 17-year-old son‚ expressed interest in out-of-state universities. Peter wants to transfer their two children to a cheaper private school. Also‚ Peter’s mother (75-year-old) was recently diagnosed with liver cancer. A year ago‚ Peter’s father (65-year-old)
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biggest watch manufacturers in the world‚ also owning high-end brands such as Omega and Breguet. Although Swatch appeared only in the 80s‚ its foundations extend further than the era of synthpop and Fame. Related articles John Lewis promotes spring fashion collection John Lewis promotes spring fashion collection More Online shopping growth at record low in January More Chanel to sell goods online More In the 70s‚ the Swiss watch industry was facing heavy competition from cheaply made Asian
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