1 Zaia in Macau: A Lesson in Understanding the Chinese Tourist Market ABSTRACT With China’s recent economic growth‚ Chinese tourists have become a major target market for Western companies. In reaching out to this new market‚ Western firms must consider how much to standardize or adapt their products and strategies across cultures. This paper uses the case of Cirque Du Soleil’s Macau show to evaluate this challenging decision. Through interviews with audience members and with a Cirque du Soleil executive
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Introduction In order to discover why interpretation is used as a tool to manage the tourist experience‚ we must first understand what a tourist is and their motivation behind travelling; as well as the definition of ‘interpretation’ in the context of tourism. For the purpose of this paper we will define ‘tourist’ using Leiper’s definition from ‘Tourism Management’. He described tourists as people seeking recreational or creative understandings and experiences and desire leisure away from their
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LOCAL TOURISTS’ PERCEPTION AS BASIS FOR ENHANCEMENT OF QUIAPO‚ MANILA A Thesis Proposal Proposed to the Faculty of the College of Tourism‚ Hotel‚ & Travel Industry Management Pamantasan ng Lungsod ng Maynila In Partial Fulfillment of the Requirements for the Degree Bachelor of Science in Travel and Tourism Management By: Dela Cruz‚ Angelica Mariel G. Garcia‚ Krizza Abriel N. Labao‚ Ruth Camille P. Manumbale‚ Ma. Lourdes A. Zagala‚ Lorenzo A. September 2014 CHAPTER I INTRODUCTION Background of
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MIS Study guide Quiz #2 1. Which method is used to assign weights to various features of a system? a. Scoring model 2. The organizational activities working towards the adoption‚ management and routinization of a new information system are called? a. Implementation 3. Which of the following is not one of the activities of a systems analyst? a. Formulation of capital budgeting models 4. Change management is a process that? a. Should
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According to Jamaica Kincaid a tourist is an ugly human being in a few ways. One way in which a tourist is an ugly human being is in the way in which a tourist perceives the place in which he is in. A tourist is an ugly human being due to his/her differences and also indifference to the situation going on at the place where he/she chooses to travel. Ugly in the way that they take no pity‚ or choose not to realize that their momentary fantasy world is an ugly truth for the natives of that particular
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important for the tourism industry to distinguish between different types of tourists The Tourism industry is a service industry. The Oxford dictionary defines the word ‘tourism’ as “the commercial organization and operation of holidays and visits to places of interest”. The tourism industry comprises of various sectors such as – lodging‚ food and beverage services‚ transportation‚ entertainment and activites. Whereas “a ‘tourist’ (visitor/traveler) is a term used to describe “a person travelling to
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Class: L512llI Topic: Should tourists be restricted from areas of natural beauty? Tourism is a large and fast-growing part of any economy. However‚ the number of tourists is rapidly increasing so it can destroy and cause serious damage to the naturally beautiful places where they visit. Therefore‚ there are many opinions suggesting the governments should set rules about restricting areas toward tourists. This essay will focus on two important reasons why tourists should be restricted from areas
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EXPOSING NURSING STUDENTS TO THE MARKETING METHODS OF PHARMACEUTICAL COMPANIES a recent review in the World Health Organization drug promotion database states that there is a strong association between a heavy reliance on promotion on the part of pharmaceutical reps and an overall less appropriate use of prescription drugs on the part of physicians and nurses. Heavy promotion of new drugs also leads to the widespread prescription and use of some drugs before the safety of these products is fully
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Goal Done Solution Document- First Look of Our Training Program… Mehsana- Gujarat (382715) Contact No.- +91– 9662052779 infodesk@goaldonesolution.com info.goaldone@gmail.com Project Name: TRAINING ON AUTOCAD COURSE DESCRIPTION Introductory AutoCAD is a basic level CAD course utilizing the universally popular CAD software‚ AutoCAD. This entry level course targets those with little or no previous AutoCAD experience or those with a need for substantial upgrading from previous non-Windows
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On the Waterfront is the battle between good and evil.” Do you agree? The film On the Waterfront directed by Elia Kazan depicts the conflict between righteous and evil in 1954. The dock workers live under the fear of Johnny Friendly‚ the leader of the corrupt mob run union. The antagonist Johnny Friendly requires complete loyalty from not only the longshoremen but also his henchmen‚ in order to maintain his power in the waterfront community‚ he does not allow any betrayal or even the idea of
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