REVIEW OF LITERATURE CUSTOMER SATISFACTION Customer Satisfaction‚ a business term‚ is a measure of how products and services supplied by a company meet or surpass customer expectation. It is seen as a key performance indicator within business and is part of the four perspectives of a Balanced Scorecard.In a competitive marketplace where businesses compete for customers‚ customer satisfaction is seen as a key differentiator and increasingly has become a key element of business strategy.There is
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CHAPTER II REVIEW OF RELATED LITERATURE Diabetes‚ also known as diabetes mellitus is described by HealthRiight.com as a chronic health condition where the body is unable to produce enough insulin and properly break down sugar (glucose) in the blood. Glucose comes from food and is used by the cells for energy. Glucose is also made in the liver. Insulin is a hormone produced by the pancreas‚ a large gland behind the stomach. Insulin is needed to move sugar into the cells where it can be used for
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Chapter II REVIEW OF RELATED LITERATURE This chapter presents the literature and related studies that clarifies the different aspects of the research. It also discusses the theories about the subject‚ and its purpose. The commodities‚ new devices‚ services‚ in technology are needs of man for a better fuller life which is the concern of the research. These useful arts are the products of the technological environment and the end-user is society in general. The excerpt was
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REVIEW OF RELATED LITERATURE Excessive intake on the quantity and quality of food could result to an increase in weight and obesity. Individuals are less likely to suffer from heart disease‚ diabetes‚ stroke‚ some cancers‚ and other chronic diseases if they consume foods which are rich in fruits and vegetables (http://www.uwec.edu/Watershed/research/upload/HealthyEatingPoster2012-2.pdf). Research also shows that children in poor diet contributes to overweight by eating on fast food restaurants including
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Literature Review on Marketing This part of the thesis deals with the research and critical comments on various literatures related with the marketing activities that can be implemented by a firm to improve their business performance. Marketing Strategy: According to Ferrell and Hartline (2010) Marketing Strategy is both art and science where the firm finds or plans ways to deliver their value by fulfilling the needs & wants of their potential customers. This helps in determining the marketing mix
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Review of related literature Based on our research Game development is the process of creating video games and games can be developed as an artistic outlet and to produce a lot of money. Game developer is software developer‚ business or an individual who is in charge in creating video games. There are many types of video games examples areRPG‚ Actiongames‚ Adventure games‚ Strategy games‚ Vehicle Simulation games‚ Puzzle games‚ Sports games and many more. On this part the researchers discussed
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Literature review of Age related constructs on Consumer Decision Making HealthDay News (2013) has reported an interesting research questions about ‘Accumulated knowledge helped seniors outperform young adults when faced with economic choices’ by Randy Dotinga Health day reporter. In the report‚ Ye Li (2013) an assistant professor of management in the University of California‚ Riverside‚ and his new research suggested that: Seniors can be sharper than young adults at making financial decisions
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villages in South Central India and from the Indian census Theories : Using utility function‚ U is assumed to be maximized‚ given that U is the utility function which represent the household preferences. The function will be U = U(X‚W‚H). Where X refers to consumption of goods‚ W refers to the desirable traits of the bride and her family and H is traits of the groom. Main Findings : It is found that a "marriage squeeze" caused by population growth‚ resulting in larger younger cohorts and hence a surplus
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image of those on television and magazines. Past research has studied the relationship between mass media and the dissatisfaction of with body image among males and females. The media continues to use slim bodies to portray what some people see as the ideal or perfect image of what the body should look like and this is affects people starting at a very young age. Advertising in magazines and televised commercials‚ characters in television shows‚ and the influence of peers are taught to be factors of
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CHAPTER 2 LITERATURE REVIEW 2.1 Introduction The concept of employee performance In textile industry‚ quality is closely related to employee performance .An essential feature of any successful factory is motivated employee. Therefore the performance of an employee towards his or her place of work and the extent to which an employer‚ owner or manager is able to motivate employees may have a direct effect on the quality of those products. One most important challenge facing managers is the creation
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