HISTORY In 1975‚ Tony Tan Caktiong and his family opened a Magnolia Ice Cream parlor in Cubao.. THE ORGANIZATION Jollibee Foods Corporation is the parent company of Jollibee‚ a fast-food restaurant chain based in the Philippines. ORGANIZATIONAL STRUCTURE JOLLIBEE LA UNION 3 Bryan G. Heruela RM (Restaurant Manager) or TQA (Total Quality Assurance) Joan Decena ARM 1 (Assistant Restaurant Manager 1) or PQM (Production Quality Manager) Vince Laraya ARM 2 (Assistant Restaurant
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Jollibee acquires Mang Inasal The country’s biggest food retailer is acquiring majority control of a fast-growing barbeque fastfood chain in a continuing bid to beef up its business portfolio. Jollibee Foods Corporation (JFC) disclosed to the Philippine Stock Exchange that it is acquiring 70% of the shares of Mang Inasal for Php3 billion. This came as a surprise
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Point of View: Genee Lopez‚ Asst. VP for Franchising Jollibee Food Corporation II. Problem: Who should be awarded the franchise‚ Mr. Artiaga or Mrs. Ng? III. Objectives: 1. To review the franchise process of Jollibee Food Corporation; 2. To assess suitability of applicants vis-à-vis application process criteria; and 3. To make a recommendation on who to award the franchise. IV. Areas of Consideration 1. Jollibee Food Corporation has an existing selection process for its
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Jollibee Foods Corporation Jollibee Foods Corporation owned by the Tan family began in 1975 as a basic ice cream parlor and subsequently expanded its menu offering in the form of sandwiches and hamburgers as a result of the increased cost of oil and the President Tony Tan Caktiong (TTC) anticipated ice cream prices to soar. The company culture was developed on the Five F’s: Flavor‚ Fun‚ Flexibility‚ Family atmosphere and Friendliness. The years to follow‚ Jollibee Foods began to expand domestically
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successful though it eventually outsold the ice cream product. In January 28‚ 1978‚ Tom Tan and his brothers formed the Jollibee Foods Corporation (JFC). As they made a fast-food outlet‚ they decided to develop an own brand including a mascot‚ a menu that would look appealing to the Filipino palate and they brought the promise of “Langhap Sarap” or smells good so it must be good. Jollibee is the largest fast-food chain in the Philippines and they maintained to manage its dominant position. It was also
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Instructor Submitted by: MATTHEW LARR G. ESTOPEREZ Name of student July 5‚ 2008 I. BACKGROUND OF THE STUDY The case gives an idea about how the competition influenced Jollibee’s strategy‚ both domestic and international. Jollibee ‚which was a Filipino chain of restaurants‚ was forced to change their strategy with the entry of McDonalds in Philippines‚ which later transformed the company into a global company .The company faced serious challenges with their international exposure
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Jollibee Foods Corporation Jollibee Foods Corporation (JFC) was incorporated on January 28‚ 1978. JFC’s principal business is the development‚ operation‚ and franchising of quick-service restaurants under the trade name "Jollibee". In the Philippines‚ JFC also has‚ as subsidiaries‚ Fresh N’ Famous Foods‚ Inc.‚ which develops‚ operates and franchises quick-service restaurants under the trade names "Chowking"; "Greenwich"; Red Ribbon Bakeshop‚ Inc.‚ which develops‚ operates and franchises restaurants
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BUSINESS FINANCE 2 Investment Analysis Brief Company Background Jollibee Foods Corporation (JFC) is the Philippines’ largest Food Service business and is continuously expanding its presence in foreign countries. It has a System Wide Sales of P117.9 billion and a Net Income of P5.4 billion in 2014. JFC has a total store network of 2‚951 stores worldwide as of March 31‚ 2015. In the Philippines‚ JFC’s store network totals to 2‚335: Jollibee brand 869‚ Greenwich 216‚ Chowking 419‚ Red Ribbon 334‚ Mang
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JOLLIBEE FOODS CORPORATION: INTERNATIONAL EXPANSION A Case Study CASE BACKGROUND Jollibee Foods Corporation (JFC) is the most successful fast food chain in the Philippines. It started out as an ice cream parlor owned by the Tan family‚ headed by Tony Tan Caktiong (TTC) as President. Brought about by oil crisis which doubled the price of ice cream‚ JFC diversified into hamburgers in the year 1977. Jollibee’s philosophy is epitomized by “Five Fs” – Friendliness‚ Flavorful food‚
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International Division that Tingzon inherited‚ where and how should Jollibee expand next? Assessment: Jollibee Foods Corporation recognizes that a reconfiguration of its international strategies will assist the company in embarking on a plethora of opportunities outside of its existing markets. New Guinea‚ Hong Kong‚ and the United States offer the chance for the company to grow its brand globally‚ but success is not guaranteed. Jollibee can capitalize on its regional success on a larger scale by undertaking
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