Kanthal Case Study Solutions INTRODUCTION:Kanthal is company that specializes in the production a nd sales of electrical resistance heating elements. Kanthal has about 10‚000 customers and they pro duce about 15‚000 items. The company consists of three divisions and these three divisions are as f ollows:1)Kanthal Heating Technology - 25% global market share2)Kanthal Furnace Products - 40% global market share3)Kanthal Bimetals - Manufacturer of one of the few fully integrated temperat ure
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Kanthal Write-up Agenda • Background and Contest • Kanthal SWOT Analysis • Kanthal 90 Account Management System • Kanthal 90 AMS limits and improvements 2 Write-up Agenda • Background and Contest • Kanthal SWOT Analysis • Kanthal 90 Account Management System • Kanthal 90 AMS limits and improvements 3 Background and Context: Kanthal’s situation • Kanthal was founded in 17th century‚ specialized in the production and sales of
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services can be very different Ridderstale wanted a new costing system that could determine how much profit was earned every time an order was placed. He also wanted to find the hidden profits and hidden costs in each order. Further‚ he believed that Kanthal had low profit and high profit customers depending on the demands that the customer placed on the administrative and sales staff. Under the old cost system: Ridderstale was also concerned that selling and administrative expenses formed the largest
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Kanthal Case Executive Summary Over the years Kanthal has used its traditional accounting management system to cost its products. In 1985‚ when Carl-Erik Ridderstrale became president he developed the Kanthal 90 plan to increase overall profitability. He quickly recognized that in order to implement this plan a new account management system was needed to supplement the new strategy. In lieu of this need a new account management system was devised. Under the new cost system‚ two broad sources
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Background Kanthal is one of the few manufacturers in the world offers multiple products among the market and three divisions gain an advantageous position in market and substantial growth. It operates in a global competitive environment because it is manufacturing facilities and the target market both face to the global as exportation make up 95% of total sales. However‚ its sales growth slow in matured market like Europe and the USA while rapid growth can be seen in the developing countries. Under
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Background Kanthal is a an Swedish company which is specializes in productions and sales of electrical resistance heating elements. The company produced 15000 items to about 10000 customers. Most of the sales revenue are come from outside of Sweden‚ about 95% in total revenue. There are three divisions in the company : 1. Kanthal Heating Technology‚ generate 25% global market share. 2. Kanthal Furnace Products‚ generate 40% global market share 3. Kanthal Bimetals‚ one of the few
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profits and losses can be ascertained through the Kanthal 90 plan. The Kanthal 90 will provide a new costing structure and environment that will allow the company and employess to determining where the actual profit or loss is hidden within the orders. With more accurate costing‚ management will have the tools to identify the best selling situations and determine the best placement of employees to generate the greatest profits and growth for Kanthal. As mentioned earlier‚ our current costing system
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Kanthal Case Study Solutions INTRODUCTION: Kanthal is company that specializes in the production and sales of electrical resistance heating elements. Kanthal has about 10‚000 customers and they produce about 15‚000 items. The company consists of three divisions and these three divisions are as follows: 1)Kanthal Heating Technology - 25% global market share 2)Kanthal Furnace Products - 40% global market share 3)Kanthal Bimetals - Manufacturer of one of the few fully integrated temperature control
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2011 Individual Case Study Kanthal A (Weight: 10% of Final Grade) Due Date for submission: 4pm Friday 2nd September‚ 2011 Each student needs to complete a case study write-up and submit by the due date following the submission requirements outlined in the course profile (and provided below). Students need to address the following questions in their case study write-up for the Kanthal A case: 1. Describe the competitive environment in which Kanthal operates. 2. Describe in
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What was the Kanthal president‚ Ridderstrale‚ attempting to accomplish with the Account Management System? Are these sensible goals? Why or why not? The motivation for Carl-Erik Ridderstrale‚ president of Kanthal‚ to develop an Account Management System was to find a process of determining the profitability of individual customer orders. An accurate account measurement system was needed in order to achieve a strategy for increasing growth and profitability without adding a significant amount of sales
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