memorandum to: Mr.ALok GuPta‚ chairman and managing director‚ KCPL from: Ankita Gupta‚ Executiv assistant subject: Report on A-one confectioneries offer date: Scrutinized report for the proposal from A-One confectioneries Private Limited and the recommendation is attached here. This report would help management to take decision about the proposal. Summary Situation Analysis KPCL is a family business‚ manufactures biscuits under brand ‘MKG’. It was among the regional leader but
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Kanpur Confectioneries Private Limited (A) On September 10‚ 1987‚ Mr. Alok Kumar Gupta‚ 47‚ Chairman and Managing Director of Kanpur Confectioneries Private Limited (KCPL)‚ was in a meeting with his brothers‚ Vivek‚ 42‚ and Sanjay‚ 33‚ to decide their response to the proposal of A-One Confectioneries Private Limited (APL) that KCPL might consider becoming its contract manufacturer. APL was a leading national player in the confectionery industry. It had desired to expand its supply to the market by
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OBJECTIVE: Kanpur Confectionaries Private Ltd (KCPL) has the vision of emerging as a leading national brand in the biscuit industry and thus maintaining the family name and dignity. PROBLEM: APL is a leading national player in the biscuit industry and is a major competitor of KCPL. KCPL has to decide their response to the proposal of A-One Confectionaries Private Ltd (APL) about becoming its contract manufacturer. OPTIONS: KCPL has the following 3 options: • Option 1: Accept
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Problem at hand: This case is about KCPL which was started in 1945‚ by Mohan Kumar Gupta. It started business in the candy industry but subsequently moved to “Glucose biscuit” Industry with “MKG” brand. There were two national player “A-one and International biscuits” in the market. In year 1986-87 the company incurred losses. A-one with sales over 1200 tonnes/month wanted to increase its production capacity by outsourcing the manufacturing. It gave an offer to KCPL. Now the problem is to whether
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SITUATION ANALYSIS: Mohan Kumar Gupta started KCPL in Jaipur in 1945 to sell sugar candies under the brand “MKG”. He set up a production unit in 1946 but due to competition‚ his profit margins came down. In 1954‚ he thus shifted the production unit to Kanpur. By 1970 ‚He covered the entire UP and regions of Bihar as well as MP and emerged as a leader in candy business in his region He then ventured into the biscuit industry. Its turnover increased during the early 80’s. But with
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1. EXECUTIVE SUMMARY OBJECTIVE: Kanpur Confectionaries Private Ltd (KCPL) has the vision of emerging as a leading national brand in the biscuit... Premium | 1225 Words | 8 Pages Kanpur Confectioneries Indian Institute of Management Ahmedabad IIMA/BP0268(A) Kanpur Confectioneries Private Limited (A) On September 10‚ 1987‚ Mr. Alok Kumar Gupta‚ 47‚ Chairman and Managing Director of Kanpur Confectioneries Private Limited (KCPL)‚ was in a meeting with his brothers‚ Vivek‚ 42‚ and Sanjay‚ 33‚ to.
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Title of the Report: Case Analysis of ‘The Cooperative Bank’ The Purpose: The purpose of the report is to submit the analysis of The Cooperative Bank based on the Activity Based Costing methodology To whom it is submitted (Name of the instructor): Prof. Sandhya Bhatia‚ Professor‚ Managerial Accounting‚ Indian Institute of Management‚ Udaipur Name of the Author: Abhishek Sengupta Anubhav Nigam Ravindran Damodaran Saurabh Srivastava Date of Submission: 24 February 2013
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thought biscuits A and B should be darker than that they though biscuits C and D should be darker. Qualitative data shown in table 10 partly supports this‚ as biscuits D were observed to be the darkest. Table 7 partly supports this as well. For the question “How is the appearance of this cookie (biscuit)?” the answer “Too dark” was given most often for biscuits A and B. However‚ the answer “Too light” was given most often for biscuit B‚ followed by biscuit D‚ while least often for biscuit C. These
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of every particular biscuits produced in Khong Guan. After the characteristics of every particular biscuits has been determined‚ then they need to monitored either hand-operated or non-hand-operated machine to detect the most acceptable range for the characteristic of every type of biscuits. The most vital characteristic of the biscuit that they should have been concerned on is the moisture content. The moisture content plays an important roles since its ensures that biscuits are generally free
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to time. A decade later‚ in 1939‚ Parle Products began manufacturing biscuits‚ in addition to sweets and toffees. Having already established a reputation for quality‚ the Parle brand name grew in strength with this diversification. Parle Glucose and Parle Monaco were the first brands of biscuits to be introduced‚ which later went on to become leading names for great taste and quality. History Parle-G or Parle Glucose biscuits‚ manufactured by Parle Products Pvt. Ltd‚ are one of the most popular
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