is a large consumer products company with $7 billion in gross profit in 2009. The current Nondisposable razor line has products in both the market and value customer segments. The Clean Edge Razor is the first Nondisposable razor produced by Paramount that has a technological innovation. Paramount is relying on the Clean Edge Razor to increase sales and earn more market share in the Nondisposable razor category. * Context: In 2011 the effects of a recession are becoming less drastic than in years
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behind in the dust. Only a few centuries ago‚ we could only fathom what lay beyond the vast expanse of ocean. Now‚ we look beyond the stars. Our technology increases at a rapidity that no other point in history can compare to. Yet‚ as many of us enjoy the luxury of having water at our disposal at any given time‚ others search during the majority of the day for clean water. This poses a huge problem. Water is essential for survival. It is not only essential for human life but also for sanitation and cooking
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Clean Edge Razor-Case Analysis Executive summary Paramount is planning to launch a non disposable razor ‘Clean Edge’. This company is a market leader in the non disposable razor market. Currently it is offering Paramount pro and Paramount Avail. The product based categorisation in hair removal market is non disposable razor‚ disposable razor‚ cartridges‚ shaving cream and depilatories. The non disposable razor and refill cartridge market is divided into three segments based on price and quality
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Clean Edge Razor Case 1. What is the marketing management problem or opportunity the case protagonist faces? Paramount must decide how it wants to position the Clean Edge Razor in the market. With the men’s grooming market segment poised for growth‚ it must figure out where the most profit opportunity lies (i.e.‚ super-premium‚ mainstream‚ etc.) and then proceed with an implementation plan. 2. What alternative courses of action can the protagonist pursue to address the case problem? One
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CASE ANALYSIS OF CLEAN EDGE RAZOR Submitted by BrandMasters Fatima Dilruba (B13085) Bhavya Singla (B13080) S Jayaram (B13110) Case Analysis of Clean Edge Razor Problem Statement Paramount Health and Beauty Company developed the Clean Edge Razor‚ a technologically advanced non disposable razor. The company now has to study and segment the market environment and find a suitable target to successfully position and launch their product. Situational Analysis General Market Profile
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A Clean‚ Well-Lighted Place Essay In Hemingway’s story‚ A Clean‚ Well-Lighted Place‚ the setting is the key part of the story in relating to the characters. Simply because we don’t have much else to go by. The setting takes place in the café. Although we don’t have names‚ the main characters are the two waiters and the old man. The waiters stay at the café throughout the story. The café is‚ as the title states‚ clean and well lit. It’s a pleasant café‚ and the light creates the shadows of leaves
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pallet and backed into the aisle‚ the whole back of the damn pallet slid off. Cleaning up a spill of this magnitude can be quite a daunting task. In fact‚ when you see 30-40 gallons of paint fallen from 20 feet in the air to your warehouse floor‚ the clean-up job in front of you looks impossible. As team leader‚ you need to delegate responsibilities so that no efficiency is lost. You need to have everyone around to start picking up and standing up the spilling containers‚ so that you stop the paint from
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a global centre of excellence for renewable energy research‚ development‚ and innovation. The development of clean sources of energy is a global responsibility with benefits for every aspect of life on our planet. They recognize that‚ to achieve our aspiration to play a leading role in fulfilling this responsibility‚ They need to collaborate with a broad range of partners who share our vision and commitment to a cleaner future. They are investing considerable resources to create a ground-breaking
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Alex Rodriguez “The Clean One” Alex Rodriguez is a Major League Baseball player. He has played twenty seasons in the MLB and has played for the New York Yankees‚ the Texas Rangers‚ and Seattle Mariners. He has set a path of making records big and small. Many speculate that he would break the home run record and then some. His reputation is that he will be the one who breaks all the records without using any kind of performance enhancing drugs (PEDs). Last year he was loosely accused of using
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The City Shaped; The City as Diagram In the Tired chapter‚ “The City as Diagram”‚ he explains that the design intent that determines the eventual form of certain cities. With the contemporary Eco village of Arcosanti and the Medieval period Palmanova in Italy‚ he contrasts two distinct forms‚ tracing their diagrammatic evolution. The diagram of the two cities is very specific‚ addressing their intent; responding to the landscape the former and to the militaristic needs and ideas in the latter
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