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    CHAPTER 9 TOURISM Kerala is a green strip of land‚ in the South West corner of Indian peninsula. Its unique feature‚ culture and traditions‚ coupled with its varied demography has made Kerala one of the most popular tourist destinations in the world. This Tropical paradise with its spectacular and diverse natural attractions has greatly attracted holiday makers from across the world. Kerala is one among the longest- lived‚ healthiest‚ most gender equitable and most literate regions makes it distinct

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    Understanding Consumer Behavior: A key to formulating Blue Ocean Strategy Abstract In the era of fast changing consumer preferences and increasing competition‚ companies have always found it tough to survive in the market that gets tougher at a faster pace than ever. Blue ocean strategy can be a good strategic move by the company to move ahead of others‚ ahead of those trapped in the red ocean strategy. As Blue ocean strategy calls for creating the uncontested market space‚ making the competition

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    Tourism

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    Tourism is an activity that is critical to the economic and social development. By World Tourism Organization (World Tourism Organization) has predicted that by the year 2563 will have a number of international tourists to 1‚600 million of the estimated growth rate of tourism in developing countries. Expected to increase approximately 4 percent per year‚ particularly the industrialized countries have a rate increase of about 2.5 percent per year‚ the study found. Tourists with travel in most foreign

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    Introduction: Tourism means the principle of traveling for pleasure. Many people are in the habit of traveling over different countries in order to see the places of their respective interests like the structures of sculptural beauty‚ attractive spots of nature and so on. So‚ we find a lot of foreign tourists in different countries. The travels of the foreign tourist bring a lot of money to the countries where they travel. Hence‚ tourism has become a source of income for the countries to which

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    Travel and Culture

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    Discuss ways in which travel has helped to shape the relationship among different cultures and nations. Throughout history‚ travel has been one of the main causes of relationship formation among different cultures and nations. From the 15th to 17th century‚ travel was provoked by the desire for power‚ freedom‚ knowledge and economic prosperity. In today’s world‚ tourism has become the main motive for travel. As modern day tourism is growing to become the world’s fastest growing industry‚ it is

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    Hospitality Management 18 (1999) 331}343 Life and tourism in the year 2050 Abraham Pizam* Department of Hospitality Management‚ University of Central Florida‚ P.O. Box 161400‚ Orlando‚ FL 32816-1400‚ USA Abstract This article is an essay that represents the author ’s personal vision of life and the state of the tourism industry in the year 2050. It describes the major expected developments in the areas of environment‚ demographics‚ economy and business‚ lifestyle and values‚ politics‚ housing

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    Tourism is a social‚ cultural and economic phenomenon which entails the movement of people to countries or places outside their usual environment for personal or business / professional purposes. History has taught us that people travel and engage in tourism activities in increasing numbers when several basic conditions can be met. Before people can experience tourism they usually need at least:- 1. disposable income‚ ie. money to spend on non-essentials 2. leisure time 3. tourism

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    All forms of tourism development that are conducive to saving rare and precious resources‚ in particular water and energy‚ as well as avoiding so far as possible waste production‚ should be given priority and encouraged by national‚ regional and local public authorities; To minimize the use of scarce and non-renewable resources in the development and operation of tourism facilities and services. A sustainable future depends on the careful management of resources to ensure their availability

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    Travel Agency

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    expansion of Travel Agencies. Travel Agency is one of the service intensive industries and indispensible among the tourism business. But what is the specific role of travel agency in the hospitality industry and how does it affect the whole industry. Travel Agency is defined as a retail business selling travel-related products and services to customers on behalf of suppliers such as airlines‚ car rentals‚ cruise lines‚ hotels‚ sight-seeing tours and package holidays. When we say Travel Agency they

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    Tourism in Nepal Tourism is an organized journey to a particular place for recreation and learning. It is the hospitality industry. Everyone likes to enjoy watching beautiful places. Nepal is famous for high mountains‚ fast flowing rivers‚ green forests‚ tranquil lakes and old temples. These facts lure everyone to visit Nepal. People do not like to say consistently in a place for ever. They often visit the places of their own country or of a foreign country with eagerness to getting knowledge‚

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