low-cost airline that provides both domestic and international flights. AirAsia started operating on 18 November 1996‚ it pioneered low cost travelling in Asia. In 2001‚ the airline which was heavily indebted was purchased by Tony Fernandes’s company Tune Air Sdn Bhd. Under his charge‚ AirAsia has become one of the biggest low cost airlines operating in Asia today. Its main hub is based in the Low Cost Carrier Terminal (LCCT) at Kuala Lumpur International Airport (KLIA). As such‚ AirAsia consumers tend
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SWOT : AIR ASIA Strengths 1. low cost operation 2. target mass customers 3. efficiency workforce 4. Staffs have multi skill to do their job. 5. single type fleet to service the customer‚ it easies to maintenance. 6. lowest fare more than others. 7. Sell the ticket direct to the customer. Weakness 1. Limited service to the customer. 2. charge every things except the ticket 3. A lot of competitor. 4. Brand positioning lower than other brand. 5
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1) Keys to success. Explain supply chain of the company and draw the supply map. Pepsi has go to market strategy‚ so company tries to cut the costs by bringing the product directly to the market they try to have less wear houses but it didn’t mean that distribution and wear houses were not connected. Warehouse Infrastructure Initiative became the Direct shop Delivery Transformation Initiative. Pepsi Company has a supplier code to clarify their health and safety while distributing their product; they
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airline which is suffering a loss. It was re-established as the low cost carrier after the bought over. AirAsia’s vision is to be the largest low cost airline in Asia and serve the 3 billion people who are currently underserved with poor connectivity and high fares. Their low fare model is made possible through the implementation of the key strategies including Safety First‚ High Aircraft Utilisation‚ Low Fare‚ No Frills‚ Streamline Operations‚ Lean Distribution System and Point to Point Network. Since
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Links: below). Air Asia is currently the largest and the most successful budget airline in the whole of Southeast Asia‚ pioneered by Malaysian entrepreneur Tony Fernandes. He privately bought Air Asia‚ then an ailing government-linked airline and turned it around as a no-frills budget airline until it was profitable and publicly listed. Possibly the only
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high efficiency in every part of the business. Efficiency creates savings that are then passed on to guests so that affordable air travel can become a reality. Through AirAsia’s philosophy of ‘Now Everyone Can Fly’‚ Air Asia has sparked a revolution in air travel with more and more people around the region choosing AirAsia as their preferred choice of transport. As Air Asia continuously
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Someone once said‚ “The key to happiness is having dreams. The key to success is making your dreams’ come true.” Today I want to talk about making your dreams come true. I want to talk about five keys that will help turn your dreams into reality. 1. Preparation “The secret of success in life is for a man to be ready for his opportunity when it comes.” ~Benjamin Disraeli Success loves preparation. If the perfect opportunity presented itself today‚ would you be ready? It’s
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Keys to Success: Organization‚ Time Management and Communication There are three key foundations to successful online learning: organization‚ time management and communication. All three of these elements play a role in both my career field and for my online learning. After reading through articles based on these topics‚ the same underlying theme is apparent and I will discuss how this is used in my career. First‚ it is highly beneficial to be organized when starting any task or sequence of
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Key to success To be or not to be‚ that is a question. To succeed or to fail? How to succeed and how to achieve? These problems confuse many teenagers in nowadays. We all have dreams‚ and we all work hard to realize them. But there will always be some problems and setbacks to stop the pace of advance. When they appear‚ what should we do? To stop or to go on? Mrs. Curie told us the answer. We all know that Mrs. Curie discovered radium‚ but how many people really know how hard she worked? At that
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Key to Success What is education? According to the Oxford Pocket Dictionary of Current English it is defined as “the process of receiving or giving systematic instruction‚ especially at a school or university and the theory and practice of teaching”. In my opinion success requires not only formal education but the positive attitude‚ drive and vision through informal education. What is formal education? It is the interaction between students and a teacher that is required for a student
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