2010‚Date: 12th April 2010 Asian Institute of Management‚Manila 1 Company Background KFC Corp‚ owned by YUM brands is one of the oldest(1952) and most popular chicken and food restaurant in the world. Other restaurants under YUM brands are Taco Bell‚ Pizza hut‚ Long John Silver’s and A&W KFC primarily sells chicken pieces‚ wraps‚ salads and sandwiches. While its primary focus is fried chicken‚ KFC also offers a line of other meat products suiting to local palate. In India they opened in 1995
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organization. We show theories that related to the case study‚ KFC (Kentucky Fried Chicken) Company. We choose KFC branches from UK‚ Thailand‚ China‚ and Japan that will tell each culture from these example countries. The investigation will be shown how the different cultures can make the problem when the company has to do the business in the overseas or do business across cultures. We choose KFC Company as the case study because KFC Company is the worldwide company that has many branches around
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A SUMMER TRAINING PROJECT REPORT ON “Comparative Study Among Airtel and Other Operators’’ AT Submitted for the partial fulfillment of requirement of the award of the degree of Bachelor of Business Administration Submitted to: Submitted by: Mr. ANURAG MATHUR SANDEEP SINHA (HOD‚ B.B.A.) Roll No.-8652731 IIMT Engg. College
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KFC SWOT ANALYSIS Strengths Brand Equity 2nd Only to McDonald’s in Foreign Sales $550M Strong Cash Flows Generate $1B each year Very strong Internationally UK‚ Middle East‚ Thailand‚ China‚ Japan‚ Korea‚ Mexico Strong Franchise and License Fee revenues for cash flow. Interactive relationship marketing Strong trademarks recipes Ranks highest among all chicken restaurant chains for its convenience and menu variety. Largest multibranded restaurant in the world 100 KFC and Pizza
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The world of today is not the world that existed years ago--nor will it be the same tomorrow. The globalization of the 1990s wrought enormous changes in every facet of the business world‚ the biggest of which was introducing new variability into business relations.Companies today can now reach customers in every nation and can cut operational costs through global production and distribution systems. Gillette Co.‚ for instance‚ manufactures razors in Russia‚ Fidelity Investment sells its funds in
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Globalization and International management Assessment 1 Literature Review Keele ID:14022808 Word count:1852 Content 1.Introduction 2 2. Literature Review 3 2.1 The definition of globalization 4 2.2 The history and development of globalization 4 2.3 The causes of globalization 5 2.4 The impacts of globalization 6 2.5 Evaluate the globalization 7 3. Conclusion 8 4.References 9
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2642 Abstract Globalization is the trend toward greater political‚ economic‚ and cultural interdependence among national institutions and economies. Globalization is a trend characterized by denationalization (national boundaries becoming less relevant) and is different from internationalization (entities cooperating across national boundaries). The greater interdependence that globalization is causing means an increasingly freer flow of goods‚ services
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Globalization Globalization is a factor that can either hurt or help a business. Some see it as doing good and others see it and doing bad. Good‚ or bad‚ globalization has a huge impact on businesses and companies today. Globalization has allowed money and information to be accessed easier and faster. It has allowed goods and services produced in one part of the world to be available for import or export in other parts of the world much faster. It also has increased international travel and international
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will proceed the activity A which is discuss about the assignment question because we need to clearly know what the questions are asking about and set a direction‚ so that we write on the right path and this take up 2 days. At the same time‚ we visit KFC which is located at Genting Klang and capture some photos inside as a reference for later activities. Since the restaurant is only nearby‚ we plan to use 3 days to finish it because drafting its layout out cost us a lot of time. After activity A‚ we
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Globalisation has had a positive impact on the environment to some extent but there are still some crucial negative impacts of globalization in play. The negative impacts are mainly export-orientated destruction on the environment whilst the positive impacts are increase awareness and multinational corporations’ research into eco-friendly technology. The main positive impact that globalisation has on the environment are that there is improvements in the use of resources and awareness and
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