Nirula’s is established in Delhi and Northern India. However‚ it claims to cater 50‚000 guests every day. It has future expansion plans for more than 50 outlets every year‚ for next three years. Major players in fast food • McDonalds 132 outlets • KFC 72 outlets • Pizza hut 147 outlets • Dominos Pizza 274 outlets • Café Coffee Day 833 outlets • Barista 200 outlets Fast food contains high amount of • Calories • Saturated Fat • Carbohydrates • Sugar • Sodium • Proteins Why do people
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Background of Kentucky Fried Chicken(KFC) KFC Corporation‚ or KFC‚ founded and also known as Kentucky Fried Chicken is a chain of fast food restaurants based in Louisville‚ Kentucky. KFC primarily sells chicken pieces‚ wraps‚ salads and sandwiches. While its primary focus is fried chicken‚ KFC also offers a line of roasted chicken products‚ side dishes and desserts. Outside North America‚ KFC offers beef based products such as hamburgers or kebabs‚ pork based products such as ribs and other regional
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KFC-History at a Glance 9/9/1890 Harland Sanders is born just outside Henryville‚ Indiana. 1900-1924 Harland Sanders holds a variety of jobs including: farm hand‚ streetcar conductor‚ army private in Cuba‚ blacksmith’s helper‚ railyard fireman‚ insurance salesman‚ tire salesman and service station operator for Standard Oil. 1930 In the midst of the depression‚ Harland Sanders opens his first restaurant in the small front room of a gas station in Corbin‚ Kentucky. Sanders serves as station
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Jinnah University For Women Department: Business Administration Project Report Of Service Marketing Report: Marketing Strategy Of Fast Food Industry Brand Name: McDonalds’ Group Members: Sumaira Khan Azal Muhammad Afzal Iqra Ghazal Class: B.B.A IV –C Submitted To: Miss Shaista Date: 4-April-2014 The McDonald’s Corporation is the world’s largest chain of hamburger fast food restaurants‚ serving around 68 million customers daily in 119 countries. Headquartered in the United
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Chicken- KFC - Marketing Mix - four P’s - Scribd www.scribd.com/.../Kentucky-Fried-Chicken-KFC-Marketing-Mix-four-... Aug 25‚ 2009 - Kentucky Fried Chicken- KFC - Marketing Mix - four P’s - Free ... KFC marketing Mix strategy in India and abroad‚ Usage of the Four P’s by ... ³Free home Delivery´ strategy ± They provide free home delivery to offices & homes ... Task 5 - 5 porter model (KFC) - SlideShare www.slideshare.net/ilyanaismarau90/task-5-5-porter-model-kfc Apr 14‚ 2013 - Kfc proj docu
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Preston University Peshawar Preface This report focus on KFC marketing strategies‚ its marketing environment ‚ demographic factor ‚marketing factors. I designed a report to provide a brief description about its marketing mix & its major competitors in Pakistan. We also discuss four P’s of marketing & their marketing tools. In addition to it‚ this report includes a research base survey on KFC. We all have tried our level best to fulfill all the requirements mentioned to
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MADAM AZIZAN BINTI ZAINUDDIN 3 NOVEMBER 2014 TABLE OF CONTENTS CONTENTS PAGE 1.0 ACKNOWLEDGEMNET 1 1.0 INTRODUCTION: BACKGROUND OF KENTUCKY FRIED CHICKEN (KFC) 2 1.2 GENERAL UNDERSTANDING ABOUT ORIENTATION PROGRAMME 3 - 6 1.3 KFC’S NEW EMPLOYEES ORIENTATION PROGRAMME i. FIRST DAY ii. ON-THE-JOB TRAINING 1.4 KFC NEW DESIGN ORIENTATION PROGRAMME 1.5 CONCLUSION REFERENCES ACKNOWLEDGMENT Alhamdulillah‚ we have completed this assignment. We have taken efforts
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Food Ltd. It includes the recruitment‚ selection & Training process. This Project report covers: 1. Description of Transcom Food Ltd. as a company – A description of the establishment of Transcom Food Ltd‚ its mission‚ approaches‚ activities‚ administrative structure‚ legal entity and other information. 2. Human Resource planning of the organization – Overall description of HR planning system of the company Transcom Food Ltd. 3. Process of Recruitment and Selection in
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change in demographic trends in the past two decades has seen an overall increase in costs for KFC and other fast food chains. Due to immense price competition and saturation of the US market‚ KFC is unable to raise its prices to cover the increased costs. The slower US population growth rate‚ oversupply of fast food chains and the minuscule 1% growth in the US restaurant industry per year has resulted in KFC’’s focus on expansion of their international markets. 2.0 Secondary Problems 2.1 Short
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reality. EXECUTIVE SUMMARY This report focus on KFC focused on its marketing strategies‚ its marketing environment‚ demographic factors and marketing factors. The report is designed to provide details on how KFC has implemented the marketing mix to its brand and how it can be improved. Additionally this report includes a research which gave insights regarding KFC. With the development of world economy‚ KFC will surely face many new competitors in the future. Simultaneously‚
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