Case Report 1. Haier in India: building presence in mass market beyond China 1. Why did Haier enter India? What did it plan to achieve in this new market? Haier entered the global markets and started an internationalization strategy in the 1990s. Starting from European countries including Italy‚ the United Kingdom‚ and France‚ it stretched over even to the Asian market and opened its first manufacturing facility in Indonesia. Although the first entrance into the Asian market was in 1996‚ it
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Entry 2 We have begun to leave‚ but we ran into some problems at the beginning of the trail. A lawyer crashed who does not know how to control mules. He flipped his wagon and now we have to wait until it gets clear. Many other wagons had troubles too. Most of them that had troubles‚ had mules. It took 2 hours for us to get back going again. We were very upset because we knew more troubles were coming ahead. We made it to the Kansas river. This river is very hard to get across. It took us 3
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Pepsi wanted to enter India… As the major market for PepsiCo‚ the US‚ was reaching saturation levels India’s vast population offered a huge untapped customer base Urbanization had familiarized indians with leading global brands Question 1 Why do companies like Pepsi need to globalize? What are various ways in which foreign companies can enter a foreign market? What hurdles and problems did India face when it tried to enter India in 1980s? Need for globalization Wider and newer
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n "The Civilizing Process" Norbert Elias marks the ruling courts as a site in which western habitus was forged and later broadly circulated. Separated and independent warrior societies began to consolidate into growing political and physical entities. This was due‚ according to Elias‚ to social and economical developments. No one predesigned these changes and they had no clear objective‚ they were just warranted on account of shifting modes of social existence. This process of the monopolization
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CHAPTER 2 L.C.M. AND H.C.F. 1 Common Factor A common factor of two or more numbers is a number that divides each of them exactly. Ex. Let the numbers be 27 and 81. In this 3 is common factor. 2. Common Multiple A common multiple of two or more numbers is a number which is exactly divisible by each of them. Ex. 12 is common multiple of numbers 4 and 6. 3. L.C.M. L.C.M. stands for least common multiple. L.C.M. of two or more given numbers is the least number which is exactly divisible by each one
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widely considered to be one of the most attractive investment opportunities in Asia‚ second only to China and India. * The Government. The government’s commitment to economic reform will be the key to opening relationships with foreign firms. The government will have to make improvements across the board in order to ease market entry‚ but it has been moving in this direction through its entry into the ASEAN and the EU. * Population. A large (the 12th most populous in the world)‚ youthful (50% 21 or
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COMPANY’S PERFORMANCE. Since our entry into the Indian mobile handset market in March 2008‚ our overall market share has increased from 0.59% for the quarter ended September 30‚ 2008 to 6.24% for the quarter ended March 31‚ 2010.Our handset sales have grown by 123.48% from 1.15 million units in the quarter ended June 30‚ 2009 to 2.57 million units in the quarter ended March 31‚ 2010. We also sell mobile data cards for computers under our own brand to service providers in India. Micromax- Products :
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Viagra in India Abstract: This case is about Pfizer’s launch of its popular drug‚ Viagra‚ in India. Viagra was first launched in the US‚ in 1998‚ with an extensive public relations campaign. Pfizer’s promotional efforts also included celebrity endorsements and Direct-to-Consumer (DTC) advertisements. Though Viagra was a huge success for Pfizer initially‚ after seven years since its launch‚ the worldwide sales of Viagra had become stagnant. Pfizer introduced Viagra in India with a view
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identical or differentiated products‚ and significant barriers to entry into the industry. This is one of four basic market structures. The other three are perfect competition‚ monopoly‚ and monopolistic competition. The three most important characteristics of oligopoly are: 1. An industry dominated by a small number of large firms 2. Firms sell either identical or differentiated products 3. The industry has significant barriers to entry. PRICING The members of an oligopoly change the nature of
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n International Journal of Engineering and Management Research‚ Vol. 2‚ Issue-1‚ Jan 2012 ISSN No.: 2250-0758 Pages: 31-36 www.ijemr.net FOREIGN DIRECT INVESTMENT IN RETAIL IN INDIA Dr. Gaurav Bisaria Assistant Professor‚ Faculty of Management & Research‚ INTEGRAL UNIVERSITY‚ Lucknow‚ INDIA. gaurav_or@rediffmail.com I. INTRODUCTION FDI Foreign direct investment (FDI) or foreign investment refers to the net inflows of investment to acquire a lasting management interest (10% or more)
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