A PROJECT REPORT ON “STUDY OF COMMODITY MARKET” For Marwadi Shares & Finance Ltd. SUBMITTED TO PUNE UNIVERSITY IN PARTIAL FULFILLMENT OF 2 YEARS FULL TIME COURSE MANAGEMENT OF BUSINESS ADMINISTRATION (MBA) Submitted By: ROHIT PARMAR (Batch 2006-08) Guided By:Prof. MAHESH HALALE BRACT’s Vishwakarma Institute of Management‚ Kondhwa Pune- 411014 1 ACKNOWLEDGEMENT It is great pleasure for me to acknowledge the kind of help and guidance received to me during my project work. I
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THE EXTERNAL ENVIRONMENT AFFECTING KFC 1.0 External Analysis For success within the airline industry‚ an awareness of the external environment is essential. This section aims to highlight the position of the industry‚ in particular looking at competitors and assessing KFC’s capability to meet current and future challenges. 1.1 PESTEL Analysis An analysis of the macro-environment has been carried out using PESTEL POLITICAL: The operations of KFC are affected by the government policies
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secret recipe for cooking chicken. Sanders developed a secret recipe for cooking chicken. 2008 The Colonel has a new look. KFC updates one of the most recognized‚ respected and beloved brand icons with a new logo. 2009 KFC introduces Kentucky Grilled Chicken™ - a better-for-you option for health conscious consumers who love the flavor of KFC. Statement of the Problem Should KFC penetrate the Chinese market and established its first ever restaurant in mainland China‚ the world’s most populous country
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main strategy of KFC is to establish its market position in other countries. The key factors of its success lie in cost savings through R&D‚ innovations and work efficiently. These factors are lower costs and increase profit in the industry. KFC uses a low cost / differentiation leadership on its brand name as well as on taste. http://www.slideshare.net/skdrugs/kfc-case-study-presentation 4.1 Overall Cost Leadership Strategy This strategic approach aims at reduction in costs. KFC is a publicly
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Product Analysis of Kentucky Fried Chicken History of Kentucky Fried Chicken KFC (Kentucky Fried Chicken) as one of the most popular and successful fast food restaurants‚ which was founded by Harland Sanders in North Corbin‚ Kentucky in 1930 and concentrate on fried chicken‚ after decades of development‚ KFC has become the world’s second largest fast food restaurant chain. In the first twenty years of fried chicken was invented‚ Harland Sanders opened a restaurant to sell the fried chicken
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2010‚Date: 12th April 2010 Asian Institute of Management‚Manila 1 Company Background KFC Corp‚ owned by YUM brands is one of the oldest(1952) and most popular chicken and food restaurant in the world. Other restaurants under YUM brands are Taco Bell‚ Pizza hut‚ Long John Silver’s and A&W KFC primarily sells chicken pieces‚ wraps‚ salads and sandwiches. While its primary focus is fried chicken‚ KFC also offers a line of other meat products suiting to local palate. In India they opened in 1995
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article as a whole‚ or to rewrite the contents of the section. Please see the discussion on the talk page. (April 2010) Environmental concerns KFC in the US has been accused by Greenpeace of a large destruction of the Amazon Rainforest‚ because the supply of soy used for chicken food that KFC receives from Cargill has been traced back to the European KFC. Cargill has reportedly been exporting soy illegally for several years.[53] The Greenpeace organization researched the issue and brought it to the
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ANALYSIS OF KFC Executive summary: Kentucky Fried Chicken (KFC) continues to be recognized as an earliest franchising company around the world(Teampaperwarehouse.com‚2014‚2014). Approximately half of KFC’s worldwide restaurant businesses are owned and operated by independent businessmen and women‚ KFC franchisees(George L‚Paugh III‚studymode.com‚2011). Today KFC is the leading fast food chain and has been successful in creating a renowned international reputation. Since 1960 KFC has targeted
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Company’s Profile Harland Sanders was born in 1890 and raised on a farm outside Henryville‚ Indiana. His father died when he was five years old‚ forcing his mother to work at a canning plant‚ and leaving her eldest son to care for his two younger siblings. After he reached seven years of age‚ his mother taught him how to cook. After leaving the family home at the age of 12‚ Sanders passed through several professions‚ with mixed success. In 1930‚ he took over a Shell filling station on U.S. Route
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KFC at Malaysia The first KFC restaurant was opened in 1973 on Jalan Tunku Abdul Rahman. Today there are more than 500 KFC Restaurants nationwide and still counting. In fact‚ KFC Malaysia has developed a distinctive Malaysian personality of its own. Especially for Malaysians KFC’s an establishment that is run by Malaysians and managed by Malaysians. When KFC took it upon to create a selection of food that would make Malaysia proud on the international scene. Kentucky Nuggets‚ for example‚ was
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