1.0 INTRODUCTION Subway was established in 1965 when 17 year-old Fred DeLuca collaborated with Dr. Peter Buck and opened the first Pete ’s Subway in Bridgeport‚ Connecticut. Subway didn ’t start franchising until 1974‚ when its first franchise place situated in Wallingford‚ Connecticut. The international headquarters for Subway Sandwich restaurants and franchises are located in Milford‚ Connecticut ( Retailindustry.about.com ‚ 1965) Presently‚ the SUBWAY® brand is the well-known submarine sandwich
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Top 10 fast-food restaurants By Ching M. Alano (The Philippine Star) Updated July 17‚ 2008 12:00 AM With today’s fast-paced lifestyle‚ fast food is the fastest way to satisfy hunger pangs. It’s comfort/convenient food that’s good for the soul — and kind to the pocket‚ too. To literally grab a bite to eat‚ you need not look far because fast-food restaurants are all over the country — there’s probably one smack in the center of your neighborhood. Indeed‚ we’re fast becoming a fast-food nation
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did not take long for Puregold to make its mark in the retail industry. Today‚ it has grown into a giant retail chain with more than 50 stores nationwide. - No. of branches: Over 80 branches nationwide - No. of Employees: 60 employees SWOT Analysis: Strength Weaknesses Opportunities Threats The first one stop establishment that is established at Sta. Ana Unable to supply product regularly. Innovative way in product distributions. The other Business establishment like SM hyper market is penetrating
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signature curry puff has over 52 years of history in Singapore. In order to differentiate products from others in the market‚ Old Chang Kee has developed distinctive brand names such as “Yam K8”‚ and “Fishball OnStik”. B. Situation Analysis A. Microenvironment – Internal Factors Company’s resources. Old Chang Kee has approximately 900 employees‚ working in 70 different retail outlets. There are also 2 central kitchens that are certified Halal by MUIS. Performance. The popular items in
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Table of Contents Introduction 3 McDonald History 3 PESTLE Analysis 3 Political 4 Economical 5 Social 7 Technological 10 Legal 12 Environmental 14 Industry Analysis based on Porter’s Five Forces 16 Rivalry among existing Industry Firms 16 The Threat of New Entrants 16 Threats from Substitute Products 17 Bargaining Power of Suppliers 17 Bargaining Power of Buyers 17 CONCLUSION 18 REFERENCING 19 Online resources 19 Introduction Globalization has made the world
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SWOT analysis of McDonald’s Hong Kong Strengths 1. Financial Investment: McDonald’s spends a lot of money for marketing promotion and branding. For example‚ McDonald’s will invite celebrities as the spokesman (Eason Chan) and spokeswoman (Joey Yung) for different promotion. McDonald’s launch large marketing campaigns from time to time to keep customer engaged. For example‚ the Monopoly Game in 2011. 2. Location coverage: McDonald’s restaurants locate basically every shopping mall and
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SWOT Analysis Strength 1.Huge popular brand name and high brand loyalty 2. Innovative range of pizzas under one roof 3.Hygenic food and quick service 4. Sound financial situation and international turnover. 5.Good advertising and marketing 6. Over 20‚000 franchises around the world Weakness 1. Loyal customers are feeling that the satisfaction of the pizzas is declining. 2. Franchise management 3. Lack of an organic pizzas‚ which will limit the target market Opportunity 1. New Pizzas with different
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Marketing Analysis of Walt Disney [pic] Submitted by: Madonna Ciconne Michael Holmes Jessica Sanchez Walter Jackson April 1‚ 2013 Table of Contents I. Executive Summary ………………………………………………….……………1 II. Microenvironment Analysis ………………………………………..……………...2 III. Macroenvironment Analysis ………………………………….….………………..4 a. Political……………………………………………………………………….4 b. Economic………………………………………………………………….….4 c. Socio-cultural…………………………………………………………………4 d. Technological…………………………………………………………………4
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outlet at Staple Street. Cargills ventured into the production of processed meats in 1993 when the Company invested in its first manufacturing facility Cargills Quality Foods‚ in Mattakkuliya. In 1996 Cargills acquired the franchise license for KFC and innovated on its secret recipe to deliver products that suited the local palate. Cargills began sourcing fruits and vegetables directly from farmers in 1999 when it established its first
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SWOT Analysis for Classic Savory Strengths: 1. Classic Savory offers different kinds of food that they offering to their customer when looking at the menu. The order of the menu is excellent and arrange accordingly to their categories‚ a very easy way to recognize the food that a customer would order. Pictures of the food itself were also placed in the menu to add attraction and interest of what kind of food they are serving. 2. The quality and taste of the food itself is very delicious‚ you
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