Robert Lee V. Dagting BSBA-II MM6 Tuesday 4:00-7:00 International Advertising Company: 1. Omnicom Group 2. WPP Group 3. Interpublic Group of Companies 4. Publicis Groupe 5. Dentsu 6. Havas 7. Aegis Group 8. Hakuhodo DY Holdings 9. Asatsu DK 10. MDC Partners Philippine Advertising Agency 1. Publicis Manila 2. Y&R Philippines Inc. 3. BBDO Guerrero/ Proximity Philippines 4. Dentsu Indio Inc. 5. Dentsu Philippines 6. Draft FCB
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their merchandise and be profitable‚ and that is what is at the heart of retail language. I‚ like the person I interviewed‚ work for Sunglass Hut though I am only a sales
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Introduction KFC has become synonymous with foreign fast-food after its entry in China. In 1987‚ KFC opened the first quick-service restaurant‚ which is totally a western-style‚ near Tiananmen Square in the capital of China‚ Beijing. KFC spread quickly after its first outlet in Beijing. It had the largest number of 11 outlets among the fast-food service restaurants in China in 1992. The number increased to 50 outlets in 1995. By 2001‚ there were more than 400 KFC outlets‚ which made KFC became the
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What is the company structure? Domino’s Pizza UK & ILR plc - Parent company listed on the AIM. Domino’s Pizza Group Ltd - Runs Domino’s Pizza in the UK and Ireland‚ holds the exclusive franchise license to own‚ operate and franchise the Domino’s brand. Domino’s Corporate Team - Based at Milton Keynes‚ comprising over 200 employees. The Leadership Team - Responsible for strategic decision-making. Marketing - Understanding customers’ needs and publicising the Domino’s brand. Developing new products
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influence for public before make any decision. Kentucky Fried Chicken (KFC) is a well known fast food brand in the world; it was founded by Colonel Harland Sanders in 1952. (KFC.com) KFC is a chain restaurant in the world to selling fried chicken to customers; it has more than 11‚000 branches in more than 80 nations over the world. The products of KFC selling are fried chicken‚ nudges‚ sandwiches‚ desserts‚ salads and so on. In addition‚ KFC not only selling the food also selling the service to customer
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The Liberty Bell‚ located in Philadelphia‚ Pennsylvania‚ is an American bell of great historic significance. The Liberty Bell is perhaps one of the most prominent symbols associated with the American Revolution and the American Revolutionary War. It is one of the most familiar symbols of independence‚ abolition of slavery‚ nationhood and freedom within the United States‚ and has been used as an international icon of liberty. [1] Its most famous ringing‚ on July 8‚ 1776‚ summoned citizens of Philadelphia
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Rachel L. Swarns‚ and "How The Taco Conquered America" by Lauren Tarshis‚ dishes from other countries often change when they come to the U.S. One way this is shown is in the article "How The Taco Conquered America" the article says how Americans did not like tacos and mexican food when it came to America‚ until it was changed a little. "Bell spent his evenings experimenting in his kitchen‚ finally devising a method crisping taco shells in advance. He concocted a taco sauce that was milder than a typical
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KFC Marketing Activity Report 1. Target market: KFC targets upper and middle classes. Typical customers are adults ages 25-54 who are in occupations ranging from white collar office jobs to blue collar construction jobs. The biggest part of their customer base makes between $50‚000 and $60‚000 dollars a year and are married with children. 2. Positioning: For a product to occupy a clear‚ distinctive and desirable place relative to “Competing products in the minds of target consumer.” In KFC feedback
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Introduction KFC operates in 74 countries and territories throughout the world. It was founded in Corbin‚ Kentucky by Colonel Harland D. Sanders. y 1964‚ the Colonel decided to sell the business to two Louisville businessmen. In 1966 they took KFC public and the company was listed on the New York Stock Exchange. In 1971‚ Heublein‚ Inc. acquired KFC‚ soon after‚ conflicts erupted between the Colonel (which was working as a public relations and goodwill ambassador) and Heublein management over quality
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Bsb Inc: Pizza Wars Come To Campus Case Analysis Report 1. Statement Renne Kershaw‚ the food manager at BSB. Inc.‚ has had a successful one year sales at a medium sized university in the Southeast from its pizza delivery service and thinking of expanding its operations. Until then BSB. Inc.‚ was the only food service operating on campus. However‚ she came to know that the president of the university has announced construction of a student center that among other facilities will house a food
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