In Pakistan fast food industry is growing year on year at a very fast rate due to innovation and the presence of multinational chains like (McDonald’s‚ KFC‚ and Domino). These multinational chains have set high levels of revenue generation by using market Led approach and by modifying their menus. In Pakistan‚ multinational chains are considerably more expensive‚ they usually are frequented because they are considered chic and somewhat glamorous and because they usually are much cleaner than local
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Critical Discourse Analysis of Obama’s Political Discourse Juraj Horváth Abstract This paper examines the persuasive strategies of President Obama’s public speaking as well as the covert ideology of the same‚ enshrined in his inaugural address. Our analysis is grounded in Norman Fairclough’s assumptions in critical discourse analysis‚ claiming that "ideologies reside in texts" that "it is not possible to ’read off’ ideologies from texts" and that "texts are open to diverse interpretations"
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Information system Information System An information system (IS) collects‚ processes‚ stores‚ analyzes‚ and disseminates information for a specific purpose. Like any other system‚ an information system includes inputs (data‚ instructions) and outputs (reports‚ calculations). It processes the inputs by using technology such as PCs and produces outputs that are sent to users or to other systems via electronic networks and a feedback mechanism that controls the operation. Information systems
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Critical Discourse Analysis on Political Texts Abstract Critical Discourse Analysis (hereafter abbreviated as CDA) concerns power relationships between language and society. Meanwhile‚ politics have influence in many facets around the society. Presenting samples of political texts collected‚ this paper aims at analyzing the power relationships in political texts with CDA. 1. Introduction CDA can be summarized as a study of language use through discourse as well as social problems‚ revealing
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KFC Company Overview KFC Corporation (KFC‚ founded and also known as Kentucky Fried Chicken) is a chain of fast food restaurants based in Louisville‚ Kentucky in the United States. KFC has been a brand and operating segment‚ termed a concept[2] of Yum! Brands since 1997 when that company was spun off fromPepsiCo as Tricon Global Restaurants Inc. KFC primarily sells chicken pieces‚ wraps‚ salads and sandwiches. While its primary focus is fried chicken‚ KFC also offers a line of grilled and roasted
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KFC and the Global Fast-Food Industry in 2003-2004 Course: MGT 710 [pic] 1. Executive Summary This paper analyzes the market situation of the major U.S. fast-food firms in Latin America in 2004 from the perspective of the KFC Corporation. By analyzing political‚ economic‚ cultural‚ logistical‚ and competitive forces‚ a potential strategy for KFC to successfully establish a strong position in Central and South America is proposed. Through a thorough analysis‚ it was determined that KFC
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MEANING OF PESTLE ANALYSIS P-Political E-Economical S-Social T-Technological L-Legal E-Environmental • Political factors are how and to what degree a government intervenes in the economy. Specifically‚ political factors include areas such as tax policy‚ labour law‚ environmental law‚ trade restrictions‚ tariffs‚ and political stability. Political
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Reconciling Marketing with Political Science: Theories of Political Marketing. Journal of Marketing Management‚ 1997‚ Vol 13‚ pp.651-663 Dominic Wring This paper has two broad aims: to trace the theoretical development of political marketing and then demonstrate how these concepts can be used in the analysis of election campaigns. Electioneering is not the sole manifestation of marketing in politics but it is the most obvious‚ a point underlined by recent work addressing the prominent role
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The Hong Kong Polytechnic University Department of Mechanical Engineering CONSULTANCY SERVICE FOR RYOWO (HOLDING) COMPANY‚ LIMITED Uniaxial Tensile Test on SMC Panels by Dr. P.C. Tse (Associate Professor‚ BSc‚ MSc‚ PhD‚ MHKIE‚ CEng) Department of Mechanical Engineering The Hong Kong Polytechnic University Date: 19 April 2006 1 The Hong Kong Polytechnic University Department of Mechanical Engineering Contents (A) Summary (B) Uniaxial Tensile Test and Fibre Mass Fraction Measurement
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An example of political discourse which addresses the social issue of child abuse are these political cartoons shown above. This form of political discourse addresses child abuse as a social problem within the institution of family. The first cartoon illustrates the magnitude that child abuse can reach. For example‚ the cartoon says “Growing up in an abusive house mangles the soul. You have been formed in an environment that guarantees you will forever see yourself hardened into a shameful‚ distorted
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