thanks to our group member’s co-‚ commitment and also a brilliant advice in completing this report together. Secondly‚ we also want to thank to Marketing Manager in KFC for giving us co-operation regarding interview days with him. We really appreciate for giving us opportunity and experience to gaining knowledge about Marketing at KFC Holding Berhad. Last but not least‚ we also want to thank to our beloved family‚ friends for giving us advice‚ support in studying. Thank you. SUMMARY
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References: Johnson‚ David. 2011. Color Psychology. Accessed October 2‚ http://www.infoplease.com/spot/colors1.html The Body Shop. 2011. Our company. Accessed September 30‚ http://www.thebodyshop.co.uk/_en/_gb/services/aboutus_company.aspx.
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Executive Summary A&W Restaurants‚ Inc. is a chain of fast-food restaurants that specialize in root beer and root beer floats. It is the first fast food restaurant in Singapore and expansion was fast in the early nineties‚ but in 2003‚ A&W’s Singapore operations came to an end. Many Singaporeans grew up eating A&W‚ and that is one reason why many people are protesting for it to make a comeback in Singapore. Hence‚ our campaign will draw an emotional appeal‚ focusing on the theme‚ “Bringing
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fast-food meal is the same worldwide. Chemical analyses of 74 samples of fast-food menus consisting of French fries and fried chicken (nuggets/hot wings) bought in McDonalds and KFC outlets in 35 countries in 2005–2006 showed that the total fat content of the same menu varies from 41 to 65 g at McDonalds and from 42 to 74 g at KFC. In addition‚ fast food from major chains in most countries still contains unacceptably high levels of industrially produced trans-fatty acids (IP-TFA). IP-TFA have powerful
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level of consumer acceptance - Different store concepts catering to a diverse customer base -Consistently strong results even though economic and macro environment Resources: - 5 different brands (Pizza Hut‚ Taco Bell‚ Long John Silver’s‚ A&W‚ KFC) - A total revenue of 11.343 million dollars‚ A net income of 1.158 million dollars -More than 37.000 restaurant divided over 100 countries Vision
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Q NO.1. What is the purpose of conducting an external environment analysis? What are the general environment forces that could influence or have influenced McDonald’s development in china? Ans : First of all before describing the purpose of external environment analysis we should come to know what external environment actually is? External environment include all that factors that influences the activities and operations of an organization. Actually it determines the opportunity and threat of an
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[Year] IBS Administrator [PIZZA HUT: AN ANALYSIS OF SERVICES] Submitted to: Prof. K.C. Prakash Submitted By: Pallavi (07BS2758) Table of Contents Company Profile ……………………………………………………………………….02 Industry profile…………………………………………………………………………10 Major competitors profile……………………………………………………….……13 Literature review……………………………………………………………………….20 Marketing Mix Analysis………………………………………………………………..23 Marketing Mix Of Competitors………………………………………………………
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of simplicity Carl’s Jr KFC operations Pizza Hut operations Starbucks Coffee operations Board of Directors Consolidated income statement 02 03 05 07 12 14 16 18 20 22 24 Statutory reports Financial statements Auditors’ report Shareholder information Statutory information Statement of corporate governance Corporate directory Financial calendar 26 62 63 65 68 71 72 Restaurant Brands New Zealand Limited is a corporate franchisee that operates the New Zealand outlets of KFC‚ Pizza Hut and Starbucks
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GAC002 Assessment Event 4: Academic Reseacher Essay | The Fast Food Industry | | | Student’s Name: Alexandra Student ID: QING21632 Teacher: Lynken Ghose Due Date: August 27th 2012 Word Count: 1162 Word Count: 979 Student’s Name: Alexandra Student ID: QING21632 Teacher: Lynken Ghose Due Date: August 27th 2012 Word Count: 1162 Word Count: 979 Question: Define the idea of “fast food”. How has fast food affected the food industry in China? Has it become a more prevalent or less
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steak‚ adobo‚ burger steak‚ liempo‚ giniling‚ sausages‚ vegetables‚ etc. Imagine?!! With just 30php‚ you will experience tasting lutong bahay even if you’re away from home. 2. Buy 1 Take 1 Burgers (25php – 32php) Say goodbye to Jollibee‚ Mcdonald’s‚ KFC‚ and other burger – producing fast food chains. PUP has the cheapest burger ever. With just 32php‚ we can avail two burgers and that is if you are in PUP. While in fast food chains‚ you will just be left with dissatisfaction. 3. Clubhouse (20php)
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