Why did Pizza Hut Quit Franchise Team 9 1. Introduction: In 1993‚ Pizza Hut made a 10-year agency contract with Hong Kong’s famous agent‚ Jardine Matheson. It gave power of agency and its market expansion business in southern part of China to Jardine‚ which became the only agent of Pizza Hut in China. And from then on‚ Pizza Hut went on a hard way of expansion. However‚ in late May‚ 2004‚ Yum Brands declared that they had taken back the management and administrative powers of all 130 branch
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lifestyle) buy McDonald’s meals in McDonald’s restaurants during lunch & dinner times‚ because they belief McDonald’s meals are good for them (healthy) and for their favorite athletes (sporty). Competitor’s Customers. KFC’s customers buy KFC’s meals in KFC restaurants during lunch & dinner times‚ because they want to eat tasty meals and save some money. Pizza Hut customers buy Pizza Hut meals in Pizza Hut restaurants during lunch and dinner times‚ because they want to eat high quality food. Carl’s Jr
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Chapter 1 The Problem and Its Background Introduction Customer service is the provision of service to customers before‚ during and after a purchase. According to Turban et al. (2002)‚ "Customer service is a series of activities designed to enhance the level of customer satisfaction that is‚ the feeling that a product or service has met the customer expectation." The importance of customer service may vary by product or service‚ industry and customer. The perception
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By investing in a company PepsiCo started from Pepsi-Cola and then moved into a more diversified business with mainly soft drinks‚ snack foods and restaurants. In early 1990s‚ PepsiCo’s restaurant business is composed of Pizza Hut‚ Taco Bell and KFC‚ all of them are business leaders in their segment. 1By investing in C1a1r1t1s1 1o1f1 1C1o1l1o1r1a1d1o1‚ it1 1w1o1u1l1d1 1e1n1a1b1l1e1 1P1e1p1s1i1C1o1 1t1o1 1e1n1t1e1r1 1n1e1w1 1m1a1r1k1e1t1 1a1n1d1 1n1e1w1 1c1u1s1t1o1m1e1r1s1 1a1n1d1 1h1e1l1p1 1t1o1
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Term Paper Report on CUSTOMER SATISFACTION SURVEY ON PAST FOOD RESTAURANT (Chittagong) Submitted to: Mrs. Farah Israth Lecturer Department of Business Administration Premier University‚ Chittagong Submitted By: Shubhangkar Barua Id: 0613111530 Marketing Department Premier University‚ Chittagong DATE OF SUMISSION: 13.12.2011 Letter of transmittal 3rd Nov‚ 2011 Farah Israth Lecturer Department
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threat of new entrants into the market‚ there are also the forces of supplier power‚ the power of buyers‚ and the threat of substitute products or services. Michael E. Porter suggested that the intensity of competition is determined by the relative strengths of these forces. The Five Forces directly are interconnected with the effect on the company’s ability to serve its customers and to make a profit. A change in any of these forces generally requires a company to re-assess its competitive strategies
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3.0 Porter’s five forces Threat of New Entrants The threat of new entrants‚ both potential and existing competitors influences average industry profitability. The threat of new entrants is usually based on the market entry barriers. Some of the barriers include cost of entry‚ the cost you need to bear in order to enter the particular market. Rules and regulation set by Government may also considered barriers for new entrants to enter markets. The operations of McDonald’s Malaysia are affected
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KEY EXTERNAL FACTORS |WEIGHT |RATING |WEIGHTED SCORE | | |Opportunities | | | | |1. Population of children had increase. |0.05 |3 |0.15 | |2. Standard of socialization has increase. |0.20 |4 |0.80 | |3. Career opportunity.
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Top 10 fast-food restaurants By Ching M. Alano (The Philippine Star) Updated July 17‚ 2008 12:00 AM With today’s fast-paced lifestyle‚ fast food is the fastest way to satisfy hunger pangs. It’s comfort/convenient food that’s good for the soul — and kind to the pocket‚ too. To literally grab a bite to eat‚ you need not look far because fast-food restaurants are all over the country — there’s probably one smack in the center of your neighborhood. Indeed‚ we’re fast becoming a fast-food nation
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“McDonalds to Double China Restaurants by 2013.” Reuters.com. Reuters. 15 Dec. 2010. Web. 14 Jan. 2011. “What’s on the Manu: McDonald’s Hong Kong.” Brand Eating. brandeating.com. 23 May 2010. Web. 24 June 2012. Mellor‚ William. “McDonald’s No Match for KFC in China as Colonel Rules Fast Food.” Bloomberg. bloomberg.com. 26 January 2011. Web. 24 June 2012. “USD to CNY.” The Money converter.com. themoneyconverter.com. Web. 24 June 2012.
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