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2.0 Background to the organization Firefly is the wholly-owned subsidiary by the Malaysia Airline System Berhad (MAS). Firefly is launched on April 3rd 2007 as well as it is the Malaysia’s first community airline that operated under FlyFirefly Sdn Bhd. the Malaysia’s first community airline also known as a new Malaysian no-frills airline. The name of Firefly is come from the characteristics of agility‚ brilliance‚ charm‚ and fun. Firefly offers a full service point-to-point carrier. The
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SOUTHWEST AIRLINES CASE STUDY BY Aurelio Montelongo Jr. June 22‚ 2012 Southwest Airlines is in an environment whose conditions for most in this type of industry have been anything but profitable. So why is it that Southwest Airlines‚ who has been profitable in this volatile market been able to make money? Though Southwest did have a losing quarter it was not due to lack of fliers or its service to its customers‚ but an investment in its fuel hedging cost. As fuel dropped in price‚ Southwest
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It seems like an awfully difficult task to calculate lost profits to Main Line Pictures in this case. Kim Basinger‚ a well-known and very reputable actress‚ walked away from a movie deal causing Main Line Pictures to lose money. The amount of Main Line’s loss can never be determined with pinpoint accuracy‚ and Main Line would not have made the profit that they indicate they would have. However‚ is the plaintiff correct and are the claims the plaintiff is bringing forward reasonable? First‚ Main
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Budget Airlines Threats and opportunities within the industry‚ a brief Report Mr. Craig Haldane Glasgow‚ 30th November 2014 Contents 1. 2. 3. 4. 5. Introduction: What is a Budget or Low Cost Airline……………………………………………………… 1 Strategies Within the Industry……………………………………………………………………………………… 1 Threats Within the Industry…………………………………………………………………………………………. 2 Opportunities within the Industry………………………………………………………………………………… 2 Conclusion…………………………………………………………………………………………………………………... 3 1. Introduction: What
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Vicarious Liability Monday‚ January 12‚ 2015 10:00 PM Vicarious Liability is where one person is held liable for the torts of another. This is usually where an employer is liable for the torts of employee. For the employer to be liable: i) A tort‚ (such as negligence‚ battery or even in breach of statutory duty (Majrowski v Guys and St Thomas’s NHS Trust 2007)) ii) committed by his employee‚ iii) during the course of employment. • Original defendant (employee) must be liable in tort first Prepared
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The issue is whether the defendant Sykt Jebat can be held liable for the damages suffered by the plaintiffs‚ Sam‚ Jojo and Lan under the law of Occupiers’ Liability. Occupiers’ liability concerns injury caused to a plaintiff as a result of defective condition of the land‚ building and premises. In order to establish occupiers’ liability‚ the occupier must have a sufficient degree of control over the premise. Lord Denning in Wheat v Lacon & Co Ltd (1966) held that “whenever a person has a sufficient
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Emirates Airline: Penetrating the North American Market Emirates Airline is known for going against conventional thinking when running its business. Thus far‚ this strategy has been profitable for the company. In November 2001‚ the airline announced that it would begin a 13 ½ non-stop flight from Dubai to New York starting in June of 2003. However a postponement in the delivery of the Airbus A380-800 aircraft that would service the new route has caused a delay. This will be Emirates’ attempt
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has never been more important for an airline to have the right public image. If the national flag and perhaps a catchy logo on planes‚ counters and ticket covers were sufficient in the olden days‚ today branding is a science of its own. Half a dozen branding agencies‚ most of them based in London and the USA‚ are fighting not just on behalf of toothpaste or cars but‚ with dogged determination‚ in the aviation industry over budgets worth millions. "The airlines are much more conscious today that branding
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