Pilipino Program (4Ps) 4Ps is a poverty reduction strategy that provides grants to extremely poor households to improve their health‚ nutrition and education particularly of children aged 0-14. It has dual objectives namely; Social Assistance – to provide cash assistance to the poor‚ to alleviate their needs (short term poverty alleviation) and Social Development – to break the intergenerational cycle of poverty through investments in human capital (nutrition‚ health and education. 4Ps is patterned after
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programs (Palmer‚ 2004). Product (To be designed as per the need of the customer) Place (Place at which‚ product should be made available) Price (cost at which the audience is ready to pay) Promotion (Advertise to attract the audience) Though‚ the 4Ps remain a staple of marketing mix. The paradigm shift with the emergence of E-commerce rose for critical analysis of marketing mix. Many management sub-disciplines like‚ consumer marketing‚ relationship marketing‚ services marketing and E-commerce does
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Conics: Parabolas: Introduction (page 1 of 4) Sections: Introduction‚ Finding information from the equation‚ Finding the equation from information‚ Word problems & Calculators In algebra‚ dealing with parabolas usually means graphing quadratics or finding the max/min points (that is‚ the vertices) of parabolas for quadratic word problems. In the context of conics‚ however‚ there are some additional considerations. To form a parabola according to ancient Greek definitions‚ you would start
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operating environment as high fuel and interest cost have hurt it. The government expects that the decision will help bring in more funds to the airlines who have been cold shouldered by banks.The decision is particularly expected to help airlines like Kingfisher to gain capital and resume full services. Other Indian carrier’s require funds for expansion and to gain market share.International airlines have welcomed the government move. Ccarriers like Singapore Airlines‚ Emirates and the International Airlines
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Surrogate Marketing (Advertising) Ever wondered why Bacardi and Royal Stag entered launched their music cd’s‚ what made Kingfisher enter the segment of mineral water? The answer to this is surrogate advertising. The makers of these brands were banned to advertise and they resorted to surrogate advertising. It is a sort of advertising where a cover product is promoted in order to promote the actual product that is banned. Surrogate marketing refers to intentionally utilizing a company‚ person
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its lean season. No airline reported month-on-month load factor gains in Jul-2012‚ while IndiGo and Air India were the only two airlines which reported marginal increases in load factors in Jun-2012. The sharpest decline‚ as expected‚ was seen at Kingfisher‚ reporting load factors of only 53% despite operating a quarter of the number of aircraft it did a year earlier. Indian carriers seat factor: Jul-2012 Brand mantra * cleverly put name india+go * The three pillars * Offer fares
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COMPARATIVE STUDY OF MARKETING STRATEGY REFERENCE TO 4PS OF BIG BAZAR & OTHER RETAIL COMPANY Page |1 Management Thesis – 1 | 3rd Semester COMPARATIVE STUDY OF MARKETING STRATEGY REFERENCE TO 4PS OF BIG BAZAR & OTHER RETAIL COMPANY CERTIFICATE It is certified that the work contained in the thesis entitled “A COMPARATIVE STUDY OF MARKETING STRATEGY REFERENCE TO 4PS OF BIG BAZAR AND OTHER RETAIL COMPANY" By Rajesh Kumar has been carried out under my supervision and that this work has not been
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“Design of 400/220kV Sub-station” S.M. MUJUMDAR 27th April 2005 Mumbai General Manager (sub-station Engineering) Jyoti Structures Ltd.‚ Agenda Overview of 400kV sub-station Design Process Design considerations Question / Answer Imp. considerations in substation design Safety of personnel and equipment Reliability and Security Adherence to Statutory obligations – I.E. rules‚ Environmental aspects Electrical design considerations
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Sam Walton was an American businessman best known for founding the retail chain Wal-Mart‚ which grew to be the world’s largest corporation. Sam Walton was born in Kingfisher Oklahoma in 1918. From his humble beginnings‚ he rose and founded the largest retail empire in the world. He attended the University of Missouri at Columbia‚ graduating in 1940 with a bachelor’s degree in economics. He served as a Captain in the Army Intelligence Corps from 1942 to 1945. He married his wife Helen in 1943
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air services. Indian Aviation Industry witnessed a major change in 2003‚ when Air Deccan introduced budget flying by lowering down the fares to mere 17% of what the other airlines were charging. Now the list includes Spice Jet‚ Go Airways and Kingfisher Air. ’All-business class airline’ Paramount Airways also belongs to this group. These budget airlines have taken up the major Indian Aviation Industry market share. They have established newer trends in the aviation industry. The Indian economy
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