pricing‚ etc. Price skimming is a pricing strategy in which a marketer sets a relatively high price for a product or service at first‚ and then lowers the price over time where a new‚ innovative‚ or much-improved product is launched onto a market. The objective with skimming is to “skim” off customers who are willing to pay more to have the product sooner; prices are lowered later when demand from the “early adopters” falls. The success of a price-skimming strategy is largely dependent on the inelasticity
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1.1 Introduction A distribution channel is the specific chain of businesses or intermediaries through which products or services flow till these arrive the end customer. This encompasses wholesalers‚ retailers‚ distributors or the internet or web-based. Channels can be classified into direct and indirect channels. A direct channel enables the customer to purchase the products from the manufacturer‚ and an indirect channel enables the customer to purchase the items from wholesaler or retailer.
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The Darknet and the Future of Content Distribution Peter Biddle‚ Paul England‚ Marcus Peinado‚ and Bryan Willman Microsoft Corporation Abstract We investigate the darknet – a collection of networks and technologies used to share digital content. The darknet is not a separate physical network but an application and protocol layer riding on existing networks. Examples of darknets are peer-to-peer file sharing‚ CD and DVD copying‚ and key or password sharing on email and newsgroups.
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What Is Grand Strategy?* by John Lewis Gaddis** Yale University When my colleagues Paul Kennedy‚ Charlie Hill‚ and I first began talking about setting up a grand strategy course at Yale in the late 1990s‚ at least half the people to whom we tried to explain this thought we were talking about “grant” strategy: how do you get the next federal or foundation grant? This misunderstanding would not have occurred‚ I think‚ during the fifty years of insecurity that separated the Japanese attack on Pearl
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offering innovative products. The main objectives of this study is to analyse the existing channel strategies‚ physical distribution‚ sales force design and marketing strategies of Colgate Palmolive in India and recommend the improvement if any on these areas. Furthermore the communication strategies are discussed in detail. The communication strategy includes the study of the message strategy‚ creative strategy‚ the positioning of various brands of Colgate as well as the use of the various communication
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3 STRATEGY In this section‚ we separate strategy into two components: the content of the strategy and the process of developing the strategy. The content describes how an organization will achieve its vision or strategic intent‚ i.e. it is a blueprint for winning. As such there is no one best strategy. A firm’s strategy ties together the different functional areas of the organization (e.g. marketing and finance) so that there is a consistency in action over time. It also drives implementation
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of this course will provide students with a working knowledge of the principles of statistics‚ the ability to analyze and solve problems involving probability‚ and a working knowledge of averages and variations‚ normal probability distributions‚ sampling distributions‚ confidence intervals and testing statistical hypotheses. The emphasis of the course will be on the proper use of statistical techniques and their implementation rather than on mathematical proofs. (Prerequisite: MATH110 formerly MA112)
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management made was to shift from its existing "Direct Made to Order" business model to a more hybrid model that combined it with a retail presence. Yet‚ by 1994 Dell realized that it wouldn’t be able to sustain itself and withdrew from the retail distribution channel. Our paper will analyze the reasons behind its exit from the retail sector and why it failed where its competitors such as Compaq succeeded. It also delves into some of the expansion strategies that Dell should pursue in other countries
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Tax Incidence Statutory Incidence of a tax Mengindikasikan siapakah yang secara legal bertanggung jawab (menanggung) pajak (misal: penjual atau pembeli?) Economic Incidence of a tax Perubahan dalam distribusi pendapatan riil pribadi yang dipengaruhi pajak Pajak progressive dapat dihitung dengan berbagai cara. Proportional‚ progressive dan regressive. Average tax rate‚ ratio dari pajak yang dibayarkan terhadap pendapatan. jika Average tax rate naik dari pendapatan‚ systemnya adalah
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Condom Availability in College Due to the escalating spread of sexually transmitted diseases throughout the country‚ the College Administration at County College has decided to install condom dispensers in all campus restrooms in an attempt to prevent and decrease the transmission of STD’s. HIV/AIDS is the specific deadly disease that the college is mostly concerned about. Although this decision has caused a great deal of controversy among the county college community‚ the installation of condom
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