Customer knowledge management via social media: the case of Starbucks Alton Y.K Chua and Snehasish Banerjee Abstract Purpose – The purpose of this paper is to analyze the extent to which the use of social media can support customer knowledge management (CKM) in organizations relying on a traditional bricks-and-mortar business model. Design/methodology/approach – The paper uses a combination of qualitative case study and netnography on Starbucks‚ an international coffee house chain. Data retrieved
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in a holistic KM Approach. It is important to cover the entire life cycle of knowledge when we think of any Knowledge management initiative in an organization. And to do so we need to recognize the spiral nature of the knowledge and the interdependencies. The 2 types of KM approaches are Control:the organization monitors the KM database and the quality of content generated. Community:The communities of knowledge automatically filter out junk using peer reviews which is a more transparent process
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preferred way of perceiving‚ organizing‚ and retaining knowledge and it explains individual differences for stimuli recognition and processing. The learning styles preferred and adopted by individuals often differ therefore‚ HR must be aware of individual preferences in learning‚ employee training and development programs in order to design and implement effective programs. The two learning style models that has the most relevance in management are Kolb (1984) and Honey and Mumford (1986). David
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Journal of Knowledge Management Emerald Article: A critical review of knowledge management as a management tool Maria Mårtensson Article information: To cite this document: Maria Mårtensson‚ (2000)‚"A critical review of knowledge management as a management tool"‚ Journal of Knowledge Management‚ Vol. 4 Iss: 3 pp. 204 - 216 Permanent link to this document: http://dx.doi.org/10.1108/13673270010350002 Downloaded on: 23-04-2012 References: This document contains references to 78 other documents
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Knowledge Management and Creative HRM Professor Ingi Runar Edvardsson University of Akureyri‚ Iceland Occasional Paper 14 Department of Human Resource Management University of Strathclyde 2003 Knowledge Management and Creative HRM Introduction Knowledge management (KM) is about developing‚ sharing and applying knowledge within the organization to gain and sustain a competitive advantage (Petersen and Poulfelt 2002). How‚ then‚ is human resource management (HRM) related to knowledge management
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KNOWLEDGE MANAGEMENT THROUGH STRATEGIC MANAGEMENT PROCESS ABSTRACT Knowledge Management (KM) is the key factor for the organizational success and survival. In the competitive business environments‚ knowledge management involve strategic management processes. The processes consist of formulating stages‚ implementation stages‚ and controlling stages. With a systematic strategic management approach‚ organizations are able to generate competitive advantage and achieve organizational objectives. This
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1. Analysis of the knowledge management at TCS using the knowledge management value chain model. *Knowledge acquire -TCS has created communities of practices (CoPs) with an animator expert in an area of knowledge to gather best practice on different area of expertise using business case documenting problem and solution. -Then TCS tried to capture technology‚ processes and case studies called Process Asset Libraries. So their intent was more on capturing structure data in the first wave. -In
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(1998)‚ Knowledge is neither data nor information‚ however it is related to both. The authors stated that “knowledge is a fluid mix of framed experience‚ values‚ contextual information‚ and expert insight that provides a framework for evaluating and incorporating new experiences and information.”(Davenport and Prusak‚ 1998‚ p. 5). In organizations‚ Knowledge is not only in documents or repositories but also in organizational routines‚ processes and practices. Although Knowledge and Management are well-known
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HUMAN RESOURCE ROLE IN KNOWLEDGE MANAGEMENT Introduction The urge of an organization to acquire and preserve the knowledge of its employees within its organization has lately become tremendously increasing due to the rising competitions among all organizations. Be it a profit or non-profit and big or small organizations‚ the environment of the present situation is so much different from a particular organization doing its business 10 years ago. In those days‚ an organization has all the luxury
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Decision Support Systems 31 Ž2001. 127–137 www.elsevier.comrlocaterdsw Knowledge management and data mining for marketing Michael J. Shaw a‚b‚c‚) ‚ Chandrasekar Subramaniam a ‚ Gek Woo Tan a ‚ Michael E. Welge b c Department of Business Administration‚ UniÕersity of Illinois at Urbana-Champaign‚ Urbana‚ IL‚ USA National Center for Supercomputing Applications (NCSA)‚ UniÕersity of Illinois at Urbana-Champaign‚ Urbana‚ IL‚ USA Beckman Institute‚ UniÕersity of Illinois at Urbana-Champaign‚ Room
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