MARKETING PLAN FOR EVENT MANAGEMENT COMPANY Case: Clubworks LAHTI UNIVERSITY OF APPLIED SCIENCES Degree programme in International Business Thesis Spring 2013 Nguyen‚ Nhat Anh Quang Lahti University of Applied Sciences Degree Programme in International Business NGUYEN‚ NHAT ANH QUANG: Marketing plan for event management company Case: Clubworks Bachelor’s Thesis in International Business‚64 pages Spring 2013 ABSTRACT This thesis provides a strategic marketing plan for
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crucial function of management that enables an organization to achieve its maximum potential. Halliburton is one of the largest corporations in the United States‚ with a workforce of over 100‚000 people in over 120 countries. Their home office is located in Houston‚ Texas and they are one of the world ’s largest providers of products and services to the oil and gas industry. This paper will discuss the issues impacting and influencing management planning within Halliburton. "Management is doing things
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• Apple III (1980): Because of design issues‚ hardware problems‚ and a very high price tag‚ the Apple III was a commercial failure. • Lisa (1983): The Lisa was the first commercial computer with a graphical interface‚ mouse‚ and cursor. However‚ its steep $9995 price tag kept it from being as successful as Apple had hoped. • iMac Mouse: The mouse that came with the iMac was largely panned by users. Dubbed the "hockey puck mouse‚" it was difficult to maneuver and is commonly cited as a rare Apple
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Oranges and Apples Apples and oranges are the world’s best fruit as I can say‚ and both of these edible elements have several things in common. Firstly oranges and apples are both fruits and they are ridiculously delicious and most of the people have them every day for healthy purposes. Another factor they have in common is that both of these fruits grow on trees. Another way that oranges and apples are alike is that they are the same in shape‚ oranges and apples take the shape of circular figure
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Presented opportunities and globalization in other countries allows Apple to recognize a need to become more main-stream in other geographical areas. Apple will have to use two strategies‚ one for the domestic market‚ the United States‚ and one for the international markets France and Australia. The appropriate channel strategies Apple should use for the domestic market and international markets is the multi-channel strategy and the pull strategy. The multi-channel strategy defined as “offering
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Strategic Management of British Airways Company Introduction Transportation plays an essential role to the success of many businesses and organizations. Without efficient transportation‚ many supplies and raw materials will not be brought from one place to another. It has been reported that humans have always needed to get around from place to place‚ making the act of walking a limitation on the distance traveled and the things they could carry. Consider the innovations that help
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Yesterday‚ the CEO of Apple‚ Steve Jobs‚ unveiled the most anticipated and rumored-about product in 2008‚ the new iPhone. Providing faster connections and more features such as GPS than the first iPhone‚ Mr. Jobs believes this is “the phone that has changed phones forever.” With this addition to Apple’s products‚ it is yet another piece of Apple’s corporate level strategy to create value through related diversification. From solely manufacturing computers‚ Apple in the past ten years has added a
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com/articles/2012-03-29/apple-s-war-on-android ARTICLE SYNOPSIS In the article Apple Vs Android the case dealt with technology patent lawsuit. Apple currently pays Samsung over seven billion annually for components used in the Apple Ipad and Iphone thus making them Samsung’s biggest customer. Each company depends heavily on the other for without Samsung parts Apple’s operations could come to a grinding halt. LEGAL ISSUE Apple has accused and brought suit against Samsung for “slavishly copying” Apple with their
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climates for at least 3‚000 years‚ there are now thousands of varieties from yellow to green to red‚ tender to crisp‚ sweet to tart and simple to complex. The apple tree and pear tree are related to each other--They are both part of the rose family. "Baking" apples are varieties that hold up well when cooked and don’t turn mushy. Good baking apples are: Rome Beauty (Queen of the bakers because cooking accentuates its flavor) Golden Delicioius (holds it’s shape well‚ unlike Red Delicious which should
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The Apple The apple is the kind of fruit that people around the world like to eat. It has many advantages for your health. When you have it in your hand‚ you’ll know that there are three difference main points in apple‚ such as good taste‚ difference color and healthy fruit. The first point is it has good taste. If you frees it in the fridge for long time‚ its taste will be better than before. After you take it from the fridge‚ you should cut it into four parts. Then you take a piece among
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