Bajaj was the undisputed leader in scooter market followed by LML & Kinetic . After the Liberalisation ‚ privatization and globalization ‚ many companies entered into joint ventures and technical collaborations with foreign companies lke Honda ‚ Suzuki ‚ Yamaha etc. Due to introduction of 100-cc motorcycles an intersegment shift began to start which resulted in the decline in the sales of the motorcycles. Due to delayed launch of new and advanced scooter models ‚ four stroke scooters prone to
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§ Submit a one-page single-spaced printed copy of individual write ups (Honda A‚ B) at the beginning of next class. §Read 1.Book Chapter 1 2.Honda(A)‚ HBS Case #384049 3.Honda(B)‚ HBS Case #384050 4.Appendix 2 in Syllabus (re-read) §Questions to prep (Honda A‚B) : 1.What caused Honda’s success? 2.What role did “good management” play in Honda’s success? 3.How do you define “good management” in #2? Research and development Sales volume Forestall tech obsolescence‚ Honda stay abreast of tech developments
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vehicles in the form of Dealer Financing through its newly launched Electronic Dealer Financing Scheme (e-DFS)‚ which runs on a fully web based portal and ensures automated payments and settlements.Maruti Suzuki ties up with IDBI Bank for car loan financingIDBI Banl Ltd (IDBI) and Maruti Suzuki India
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into the minds of its customers. Consistent growth and dedication have made the Pakistan automobile industry one of the largest industries in Pakistan. The Pakistan automobile market is among the largest in Asia. The key players like Toyota‚ Honda‚ Suzuki‚ etc‚ have been considered as the likely brand bases to get answers from the target customers and the factors affecting their brand preferences. Introduction In the world trade‚ Automobile Sector is one of the largest segments. It is the major driver
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Answer 2. An Australian SME 2 wheeler company wants to enter India. I have been appointed as a consultant and will be conducting a Five forces analysis on the 2 wheeler segment in India & recommend whether they should enter or not. Thus‚ firstly to understand the two-wheeler industry‚ then the Porter’s 5 forces analysis. Below figure is of the 5 forces analysis: INTRODUCTION TO TWO-WHEELER INDUSTRY : Automobile industry is
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INTRODUCTION TO First car imported‚ assembled and sold in 1983. Cheapest car in the market. Huge gap between demand and supply. Waiting list often took upto 3 years to clear. Targeted urban areas‚ “Consumers who desire for a car”. Based on SS80‚ Suzuki fronte. Expectations from people matched product promise. Increase in production and sale. Increase in profits. Objective to gain market shares. No threat of competitors. Sale Unit sold 1996 1989 1987 1983 0 Unit sold 50000
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reducing costs. Tohatsu market share fell to less than 4% while Honda rose to 44%. In February 1964‚ a major competitor Honda (Tohatsu) has filed for bankruptcy. Started with 50 competitors in the early 1950s and declined up to four (Honda‚ Yamaha‚ Suzuki‚ and Kawasaki) in 1965. Over the next 10 years‚ Japan has become more interested in buying luxury goods on durable goods and slowed Japanese motorcycle industry. Honda has taken the initiative to diversify into automobile manufacturing. At the end
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Over dependence on the domestic market and a weak brand image are the weaknesses of the two Malaysian car companies. Trade liberalisation under the auspices of WTO‚ APEC and AFTA presents both opportunities as well as threats. They can no longer depend on Government support for their survival and growth. The two companies also need to lower their dependence on foreign partners by speeding up their localisation programme. This is essential to reduce cost and be competitive when trade barriers fall
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the last fiscal. Between April and September‚ the passenger vehicle industry overall grew 7% to some 1.28 million units Analysts attribute at least part of Volkswagen’s sales decline to the success of stronger models from rivals‚ including Maruti Suzuki India Ltd’s Swift‚ Dzire and Ertiga‚ and Hyundai Motor India Ltd’s newFluidic Verna. While Volkswagen has succeeded in establishing its brand in the India market since its entry in 2008‚ it has not worked on back-end systems to service large volumes
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Mumbai Indians. CLUB PROFILE: Mumbai Indians is a franchise cricket team of the Indian Premier League and it represents the city of Mumbai in the Indian Premier LeagueIn 2008‚ the franchise was successfully bid by India Win Sports Pvt. Ltd.; a group company of Reliance Industries Ltd. Reliance is India’s largest private sector company and is now spearheaded by none other than its Chairman and Managing Director‚ Mr. Mukesh Ambani. The Mumbai Indians team is captained by Ricky Pointing.
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