ACKNOWLEDGEMENT The project in its present form and state would not have been possible had it not been for the able guidance and support of Prof. Sandip Anand whom we always looked up to‚ when faced with any difficulty and have disturbed him at all times and hours. We would also like to thank our seniors and classmates who provided us with references required for collection of data. No research would be successful‚ without the active involvement of the respondents and we take this opportunity
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giants have on man’s role in the world are perfectly opposite. “There is no environment ‘out there‚’” urges Suzuki‚ “we are born of the earth and constructed from the four sacred elements of earth‚ air‚ fire‚ and water” (432). Gore‚ contrastingly‚ doesn’t look at humans as part of the interconnected “web‚” but as rather just “[having an] impact on [the earth]” (456). This web that Suzuki speaks of has been built up and perfected over millions of years. Every single aspect of nature has found a
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MY ROLE MODEL Severn Cullis-Suzuki is an outstanding role model for people across the world. Severn Culllis-Suzuki was born on November 30‚ 1979‚ in Vancouver‚ British Columbia. She is a Canadian environmental activist and speaker. When she was six‚ she carried signs with her first protests on them on Bernard Avenue. In grade four‚ she established an organization‚ the ECO‚ Environmental Children’s organization‚ where the children would teach each other about the environment. At
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development in developing countries. They are planning‚ not to destroy the ability of future generations to meet their own needs. Earth Summit wants all people to fix the lifestyle‚ maybe only a little bit‚ and save the world. A girl named Severn Suzuki paid for the trip to Rio herself and wanted to let people think about our Situation with the earth and talked in a public speech to all people. She wants to change the habits of adults and children. Severn says‚ that she found fish with cancer. Is
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SECTOR REPORT PRIVATE CLIENT RESEARCH MAY 13‚ 2010 Arun Agarwal arun.agarwal@kotak.com +91 22 6621 6143 Two Wheeler Industry Fundamentals still attractive; valuations...... Over the years the two wheeler sector has played a key role in a country like India where majority of population lives in rural or semi-urban areas without adequate transportation facilities. The Indian two wheeler market with an annual domestic sale in excess of 9mn units is 2nd largest globally and accounts for 75% of the
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did it affect the Indian automobile industry? The Indian government continued to have a closed economy until 1991. By then Maruti Suzuki was the market leader of the automobile industry acquiring a market share of nearly 83.1%. But however the government decision of opening the economy in 1991 had significant affects on Indian automobile companies such as Maruti Suzuki. The main affect was the entrance of foreign competitors that made the industry very competitive and the situation made it difficult
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OF MARUTI SUZUKI *S.Solamalai and *Dr.N.R.V. Prabhu ABSTRACT Social networking sites allow individuals to interact with one another and build relationships. The paper analyses the changing paradigm of Social media as a marketing communication tool and highlights the importance of Social Media in building brand equity and customer relationship. The paper examines the Maruti Suzuki’s strategy of using Social media in creating awareness and preference for its Ritz car. Maruti Suzuki was able
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Chapter MARKETING OF MARUTI SUZUKI ABSTRACT All the marketing strategies are based on right mix of 4Ps‚ only those can be ahead which has the right marketing strategies because it increases the chances of better market penetration with proper utilization of resources. Maruti Suzuki India limited is presently considered as the leading automobile giant. This research paper is purely based on secondary data and tries to study the different strategies of Maruti Suzuki‚ its vast network of dealers
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Introduction :-Auto Sector The Indian automobile industry produced a total 1.69 million vehicles including passenger vehicles‚ commercial vehicles‚ three wheelers and two wheelers in August 2013 as against 1.56 million in August 2012‚ registering a growth of 8.18 percent over the same month last year. The cumulative foreign direct investment (FDI) inflow into the Indian automobile industry during April 2000 to July 2013 was recorded at US$ 8‚932 million‚ amounting to 4.5 per cent of the total
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of a personal mode of transport caused by the lack of an efficient public transport system. Maruti is the highest volume car manufacturer in Asia‚ outside Japan and Korea. It is the one of most successful automobile company since its inception. Suzuki Motor Company was chosen from seven prospective partners worldwide. This was due not only to their undisputed leadership in small cars but also to their commitment to actively bring to MUL contemporary technology and Japanese management practices
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