48-hour Re-exam for 3rdsemester 19.-21. Jan. 2015 Class：RO13327me3z Name: Chen Chen Lecturers: Hellen Thomsen Helena Mosskov Starcke Jaweed Agha Date: 19-21. Jan. 2015 Contents 1. Introduction 2 1.1. About KA 2 1.2. Vision‚ Mission and Values 2 2. Internal analysis 2 2.1.Value Chain 2 2.2. Ansoff’s growth strategy 3 3. External Analysis 3 3.1. PEST (Germany) 3 3.2. Competitor analysis 5 3.3. Porter’s 5 Forces 5 4. SWOT 6 5. Internationalization 6 5.1. Supply chain 6
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The Ka A paranormal Egyptian fantasy Egyptian magic interpreted from hieroglyphs by a modern-day archaeological team activates ancient spells and rituals that will haunt them for the rest of their lives. _______________ The following is an example of book review brevity‚ but it says everything the reader wished to convey. 1) Mystery‚ magic‚ intrigue‚ and great attention to historical detail. ~~ Sherrye Boyer Dix‚ London‚ England Notice in the above sample of book review writing that the reader
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The primary decision Gilles Moynier must make is determining the target market for the Ford Ka. Effective targeting is highly dependent on meaningful segmentation‚ so selecting an appropriate segmentation methodology from the variety of alternatives is another important decision Moynier must make. Moynier’s decisions must align with Ford’s objectives and also unite all the major stakeholders behind the Ka. Once the Ka’s target is identified‚ Moynier can develop the product’s positioning‚ finalize
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Ford KaThe launching team of Ford Ka is facing a changing marketplace for innovative and fresh approaches to segmenting the small car market with attributes that could resonate with the evolving markets. It is recommended that the team should segment their market based on life style and behaviors (i.e. psychographic) to target Freedom Lovers and Attention Seekers then later stage Sensible Classics as below: Stylish and modern urban and suburban individual with acceptable income levels; this group
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The Ford Ka case introduces the fundamental problem of market segmentation and target selection. Ford’s problem does not fit the ‘textbook’ segmentation process since it developed the Ka before determining a target market for it. However‚ this is frequently the case‚ for example‚ when a firm copies a successful product idea (like Ford did) or wants to introduce an existing product in a new market to expand its geographical coverage. The case illustrates that even in this situation‚ market segmentation
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was practiced. Cons: Max profits is not exploited because a fleet of cars to service a range of geographic‚ demographic‚ psychographic‚ behavioral and attitudinal segments is unavailable. Which segmentation approach should be used for the Ford Ka? Demographic segmentation was advocated by management due to its historical success and the fact that data was accessible. However‚ demographic focus group results contradicted management’s view. The 40-44 year old group comprised a 32% share. Attitudinal
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Assessment Criteria Aspect 1 Aspect 2 Aspect 3 Total DCP CE Aim: The aim of this practical is to plot and investigate the pH titration curves for the titration of a strong acid with a strong base and of a weak acid with a strong base‚ and find Ka of the weak acid. Procedure: Part I 1. Pour 30 ml of the HCl solution of unknown concentration in a 100 ml beaker. 2. Add a stirring magnet. 3. Place the beaker on the magnetic heater and activate the rotating motor but not the heater. 4. Insert the
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The Basics Yes / Ay-wa/naam No / La’ Thank you / Shu-kran No thanks / La shu-kran Please / Min fadlak / min fadliki (M/F) Let’s go / Ya-llah God willing / In-sha-la Sorry‚ excuse me / Af-wan‚ muta’assif Hello / Salam alaykoom Hello (in response) / Wa alaykoom salam Good morning / Sabahh el-kheer Good morning (in response) / Sabah in-nuwr Good evening / Massa’ el kheer Good evening (in response) / Massa’ in-nuwr Welcome / Ah-hlan wa sah-hlan Welcome (in response) / Ahh-lan beek/beeki
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general‚ kafalah contract may be classified into two categories 1. Kafalah bi al-mal‚ it is a guarantee for property or finance; 2. Kafalah bi al-nafs‚ it is a guarantee for one’s self Kafalah bi al-mal may be divided into three main categories as follows: 1. Kafalah bi al-dyn‚ it is a guarantee for a debt owned by a party. It is meant to guarantee for the settlement of the debt by the guarantor should the guaranteed party is in default; 2. Kafalah bi al-ayn or kafalah
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King’s major course of action throughout all of his work was nonviolence‚ and he was awarded The Nobel Peace Prize for his work. The war itself was a betrayal of America’s moral obligation‚ heightened by media portrayals of what is just for our nation. King expressed that our spirit continues to diminish as we diminish humanity across the world. His motive was for our populace to stop thinking in terms of our nations as a singular body‚ but to think of our nation as a model “that embraces the brotherhood
Free Martin Luther King, Jr. United States Vietnam