this magazine is to inform the readers about what’s hot and happening in the consulting world‚ engage them in engrossing case studies and contribute to their consulting knowledge base. The last month marked a great success of Conflux‚ the November 2012 edition. It was an intra college case study challenge. We are delighted by the overwhelming participation from both junior and senior batches. We look forward to organizing such events in future as well. As you might have noticed‚ the consulting
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Lance Armstrong used to be one of the most famous athletes for all the times he won the Tour de France. Yet‚ today he might still be famous but not for his achievements; instead he is famous for doping. Doping changed everyone’s perspective on him. Achilles has a similar personality: Agressive‚ doing anything he can to avenge Patrouclus. Both Lance Armstrong and Achilles have similar personality but they show it in different ways. Both Lance Armstrong and Achilles demonstrate an aggressive personality
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Paying for the Party‚ Elizabeth Armstrong and Laura Hamilton draws us our attention to MU‚ a Midwestern public university‚ where they recount the stories of women adapting to college life. Drawing on their findings from their five -year study‚ the authors demonstrate how universities and students reproduce social inequalities by affecting not only the large-scale interactions of college campuses‚ but also the social interactions among students. Thus‚ in their book‚ Armstrong and Hamilton highlights how
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Faith Journey of Billy Joe Armstrong Green Day is a popular punk rock band that is somewhat Christian. The lead Singer was grew up a Christian and attended church every Sunday‚ when the lead singer Billy was only 10 years old his father Andy Armstrong died of cancer‚ as his father lay in his death bed Billy prayed to God begging for him not to take his father away from him (as they were both very close with each other) but God knew it was his father’s time to join him in Heaven. When he accepted
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2012 Summary The movie starts with the surface of the sun‚ where giant solar flares erupt into giant question marks‚ setting the ominous mood as we scan across the universe to all the planets aligning for the first time in 640‚000 years The global destruction of the movie is based on the "Earth’s Crust Displacement Theory" and in the movie; it’s stated that neutrinos are bursting within the Earth’s core‚ causing the crusts to be rapidly displaced. The neutrino explosion is in turn supposedly
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Chapter: Managing Product Line: What is Product? We define a product as anything that can be offered to a market for attention‚ acquisition‚ use‚ or consumption that might satisfy a want or need. Product include more than just tangible goods. Broadly define‚ products include physical objects‚ services‚ events‚ persons‚ places‚ organizations‚ ideas‚ or mixes of these entities. We use the term product broadly to include any or all of these entities. Because of their important in the world economy
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Exercises for Marketing Management Section A • Indicate your answer by writing the letter corresponding to the correct answer in the questions. 1. Behavioural theory Maslow’s hierarchy of needs: a. Physiological need‚ safety needs b. Physiological need‚ safety needs‚ social needs c. Physiological need‚ safety needs‚ social needs‚ Esteem needs‚ Self-actualization d. Safety needs‚ social needs‚ Esteem needs‚ Self-actualization 2. Setting low price and aiming to enlarge market share
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in order to save humanity by constructing arks at the Himalayas. A Buddhist monk‚ Nima was evacuated while his brother Tenzin worked in the arks. As additional funding‚ tickets to the arks were sold to private citizens for €1 billion per person. In 2012‚ fiction writer and part-time limousine driver to Russian billionaire Yuri Karpov‚ Jackson Curtis‚ picked up his children‚ Noah and Lily‚ from his ex-wife‚ Kate’s boyfriend‚ Gordon’s house. He took them camping to the Yellowstone National Park only
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Designing and Managing Services Discussion Questions 1. How do we define and classify services? 2. How do services differ from goods? 3. How can we achieve excellence in marketing services ? 4. How can we improve service quality? 5. How can goods marketers improve customer service? Slide 2 of 29 The Nature of Services 2008 – 2018 Loss of 1.2 million jobs 2008 – 2018 Gain of 14.6 million jobs Slide 3 of 29 Service An act or performance one party can offer to another that
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Chapter 15: Designing and Managing Value Networks and Channels GENERAL CONCEPT QUESTIONS Multiple Choice 1. Intermediaries who buy‚ take title to‚ and resell the merchandise are called ________. a. retailers b. facilitators c. marketers d. agents e. merchants Answer: e Page: 468 Level of difficulty: Easy 2. Companies that search for customers and may negotiate on the producer’s behalf but do not take title to the goods are called ________
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