Mysore A Report and Analysis of ATLAS CYCLES (ASSIGNMENT 1) Submitted to‚ Prof. R. JAGADEESH Submitted by‚ Vanikar Nachiket M. (11058) Introduction * Company History Atlas cycle was established in the year 1951 by Late Rai Bahadur Shri Jankidas Kapur. He was the founder of the company‚ which was established way back on 31st May 1950‚ a modest beginning in an improvised shed at Sonepat. This was transformed into a 25 acre factory complex in a record period of 12 months. In the
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Men and Women who want to wear stylish and innovative jeans at an affordable price. Target Group Young urban men and women from the upper middle class Positioning A stylish brand with a sporty look with an American imaginery to the brand. SWOT Analysis Strength 1. The brand has over 100 stores all over the world and employs over 500 people in the USA. 2. The brand has been known as one of the top jeans producers all over the world. 3. The brand is known for its
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that they should get it or buy it for there husband as if the quality’s good enough for Orlando bloom then its good enough for them. It will make the customer know there product is high quality and is worth the low prices position on the product life cycle Stage Characteristics 1. Market introduction stage 1. costs are very high 2. slow sales volumes to start 3. little or no competition 4. demand has to be created 5. customers have to be prompted to try the product 6. makes
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MARKETING STRATEGY FOR GLORIA JEAN’S BUI NGUYEN KIM THANH Submitted in partial fulfillment of the requirements for the degree of MASTER OF BUSINESS ADMINISTRATION BOLTON BUSINESS SCHOOL Date 28 AUGUST‚ 2012 1 Contents Figure A: Percentage of market share of coffee player in Vietnamese market 12 Figure 1: Marketing Mix Strategy 12 Figure 2: Influence Diagram of Marketing 7Ps 16 Figure 3: The Importance of Market Segmentation 17 Figure 4: Top of Mind Brand Recognition 43 Figure
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Issues 1-. What are the tax consequences if Jean & Joseph create the corporation by transferring the Tricometer intellectual property and more than $10‚000 of cash so that corporation can acquire the patent‚ trade name and trademark? 2-. What are the tax consequences if Jean & Joseph jointly acquire the patent‚ trade name and trademark; create the corporation with more than $10‚000 cash; and license the patent‚ trade name and trademark to the corporation in return for royalties? 3-. Add another
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Business Plan On JEANS :: Prepared By :: Marmik Vekaria – (118) :: Submitted To :: Prof. Kruti Patel S. K. Patel Institute of Management and Computer Studies‚ Gandhinagar The Maverick Jeans Pvt. Ltd. 13‚ Green Industrial Zone‚ Mavdi Main Road‚ Rajkot – 360 004 Mail : info@maverick.com Mo : +91 9428286666 Table of Contents Sr. No. | Topic Description | 1 | Executive Summary | 2 | Business Description | 3 | Marketing Plan | 4 | Operational Plan | 5 | Production
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Billie Jean “Billie Jean” referenced as a famous song that everyone knows of. The song is in the album‚ Thriller which was produced by Quincy Jones and Michael Jackson in 1982. When you first hear the song‚ it gives the listener a great impression because it starts with the rhythm. After two measures of the rhythm played on the drum set‚ it introduces to the bass‚ the hook that keeps the listener interested. Billie Jean is one of iconic songs of Michael Jackson’s career. It also has huge influence
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Lizzie Geocaris Iain Court & Sevim Abaza Concepts in Lighting 10 February 2015 Eugenia “Jean” Rosenthal Jean Rosenthal is considered to be one of the pioneers of theatrical lighting design. She not only mastered the technical side of lighting‚ but the poetic aspect as well. She did this by using light’s form‚ color‚ and movement to express the intention of a piece. She was inspired by the paintings of Rembrandt and Monet. One of Jean’s major contributions was her elimination of shadows. She did this
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Blue Jeans: Born to last Hardeep Singh Gill COMM171-341 Catherine Boote June 28‚ 2013 The article “Blue jeans: Born to last” by Leslie C. Smith was published in Globe and Mail in 1992. Smith gives the brief details and the history of world popular blue jeans. The main idea of the essay is that how blue jeans came into life and what does it represent. In 1980’s‚ during the time of gold rush‚ French cotton called denim came into being which replaced canvas and people called
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consumes in large quantities natural resources and generates a lot of waste. This industry contributes pollution with toxic substances and fossil fuels. By knowing the Life cycle implication of a specific design materials are the key point for managing and being able to have decision ? making strategy .The results of the Life cycle analysis of cars provide information on n environmental impact issues. The evaluation of automobiles fueled‚ new technologies such as electricity and gas units can prove the
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