HKU976 NEALE O’CONNOR MAKING BALANCED SCORECARD WORK TO IMPLEMENT BUSINESS STRATEGIES AT MAGIC TECHNOLOGY In August 2008‚ Magic Technology (“Magic”) launched an initiative to implement the balanced scorecard in its organisation. Alan Lo‚ the chief executive officer (“CEO”)‚ oversaw the implementation of the balanced scorecard at the company’s headquarters. Lo encountered both strategic and execution difficulties during implementation. Yet‚ such difficulties hinted at a more fundamental issue
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young families. The majority of customers either stayed the full week (51%) or just 2 days (37.5%‚ presumably the weekend) which supports the first KPI as more than 40% of customers did stay for a full week which is accentuated through hypothesis testing Average daily expenditure was $237.38 excluding accommodation which does not fulfil the second KPI of average spending of at least $255. This is further highlighted as there was insufficient statistical evidence to prove this hypothesis true Introduction
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Year Ends May 31st Principal Activity- Design‚ Develop‚ and Sell High Quality Footware‚ Apparel‚ Equipment‚ and Accessories Largest Seller of Athletic Footware in the World Major Competitors Include: Puma‚ Under Armor‚ and Adidas Competitor Information • • • • • • Adidas Group Incorporated in Germany Address- Adi-Dassler-Strabe 1‚ 91074 Herzogenaurach‚ Germany Phone- +49 9132 84 3296 Listed on the German Stock Exchange in Frankfurt‚ part of the DAX 30‚ which only includes the largest German
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March 2015 Procedure: 1. Develop a set of Key Performance Indicators for your Innovative Widgets customer service representatives. KPIs should address all the areas of customer and business requirements identified 2. Develop a plan or procedure for monitoring team members’ performance again KPIs 3. Develop a questionnaire to collect customer feedback related to KPIs and/or designed to uncover identifiable gaps between services provided (including the quality of service) and customer expectations
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References: Acevedo‚ L. (2014). Product Positioning Strategies: eHow Inc. Retrieved from eHow Inc Web site: http://www.ehow.com/way_5218154_product-positioning-strategies.html Adidas Corporation Adidas Corporation. (2014). Our Group: Adidas Corporation. Retrieved from Adidas Corporation Web site: http://careers.adidas-group.com/our-group.aspx Boone‚ L Hill‚ T. (2014). How Do You Differentiate Yourself From Your Competitors: Ezine Articles Corporation. Retrieved from Ezine
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statistics as well as metrics within the organisation which gives a certain overview about the organisation’s risk position as well as Key performance indicators (KPIs); which are both quantitative and qualitative measures that are being used to see the business’ journey towards achieving its goals and objectives. The importance of the KPIs and KRIs will also be discussed‚ giving the idea of their use within the organisation and how they both play a relevance towards operational risk‚ of which most
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Analyzing and Interpreting results………………………………………………………. 11 4.1 Balanced Scorecard Analysis………………………………………………….... 11 4.2 An Actual Value versus a Target Value …………..………………....………… 11 4.3 An Actual Value versus a Series of the Previous Values of the same KPI…….. 13 4.4 The Actual Values versus Industry Norms……………………………………... 13 4.5 Regression analysis……………………………………………………………... 14 Building a monitoring system…………………………………………………………….. 18 Continuously improving organizational performance………………………………….. 21
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response to the business operations strategy and CS goals. Key Considerations in Network Design * Demand * Customer Service * Product Characteristics * Logistics Cost * Pricing Policies 5) Logistics Key Performance Index (KPI) Logistics planning model also requires the
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the threats and opportunities of “Adidas (often referred to as “the company”) alongside the threats and opportunities of the Reebok (subsidiary of Adidas) “EasyTone” fitness shoe as an individual product - that might in turn affect its marketing strategy and sales. Opportunities SPONSORSHIP AGREEMENTS Adidas has secured sponsorship agreements with many National Athletic leagues that have increased the company’s visibility to the globe. For example‚ Adidas is Official Sponsor of the Women’s
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key points that will drive the company moving forward. 1. Increase customers’ satisfaction with price. Assortment‚ access and experience. 2. Increase the return over and manage capital in a disciplined‚ thoughtful manner. So before we give concrete KPI in each aspect of
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