Marketing Planning in a Global Environment Group Assignment No: 1 Topic: What is the purpose of a Political‚ Economic‚ Social and Technical (PEST) environmental analysis for companies in relation to their global (marketing) strategy? Present a PEST analysis for ONE of the following four companies: the computer chip manufacturer Intel the train operator Scotrail the food etc. retailer Tesco the book shop retailer John Smiths {draw:frame} Group Members:
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INTRODUCTION This chapter identifies the main external influences on the UK market for private security and fire protection‚ using the four headings of a PEST analysis: political‚ economic‚ social and technological. Where such influences have more than one dimension‚ they are considered under the heading that is considered to be the most relevant. POLITICAL FACTORS The Terrorist Threat Precautions against terrorist attacks have been stepped up since the events of 11th September 2001‚ and there is strong
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organization-Nokia Corporation on highlighting the basic purpose of management including ensuring the organization’s goals are achieved in an efficient and effective manner and perform the following tasks:- A.) PEST Framework. B.) Departmentalized by geographic location. C.) Social Responsibility. 2.0 NOKIA CORPORATION 2.1 Company Background The roots of Nokia go back to the year 1865 with the establishment of a forestry industry enterprise in South-Western Finland by
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success nowadays Keywords: electronic e-commerce‚ Amazon.com‚ technology‚ globalization Introduction The expansion of globalization has led to the emergence of the digital economy. New concepts have emerged‚ such as electronic business (e-Business) or electronic commerce (e-Commerce)‚ as the electronic alternative to the traditional way of doing business or trade. Operating in a highly competitive economy based on information technologies and telecommunication‚ required firms to adopt new business
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Political and Social aspects of Freedom Freedom has multiple definitions and it can be perceived differently by different people. In a social aspect‚ some people might interpret freedom as the exemption or release from slavery (Burchfield‚ 1075); others might interpret it in a political aspect as an exemption from arbitrary‚ despotic‚ or autocratic control (Burchfield‚ 1075). Jim and Huck have their own definitions of freedom. They look at freedom as their path towards happiness and they overcome
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gotten the chance to move. India is rising. The paper will use PEST political environment‚ economic environment‚ sociocultural environment and technological environment analysis to examine whether International Business activities have increased or decreased in the past 10 years in India. The summaries will study International Business contributed or not to the economic development of the India. First of all‚ let us focus on the political environment. India had a very long period of the Nehru-Gandhi
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1. Economic Growth‚ Technology and Structural Change Economic Development: Growth is associated with structural‚ social change and change in the important institutions of the economy. These institutions evolve within the development process. Institutions are the result of past historical and social developments. Since different countries have different pasts‚ institutions will vary. “Development is about improving the quality of people’s lives‚ expanding their ability to shape their own
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international legislation regulatory bodies and processes government policies government term and change trading policies funding‚ grants and initiatives home market pressure- groups international pressure- groups wars and conflicts Political 1. No significant awareness program around disease education/recognition resulting in lower awareness in policy makers. 2. Orphan disease. 3. Patient demographics (Only effects people of certain ethnicity). 4. HSCT is controversial (
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The social and political system of Sparta was framed around physical superiority‚ duty to the state and conquest in war. The excepted concept of Eunomia further enforced this patriotism by placing the needs of the state above individual interest. While the Spartans lived within a rigid social structure based on a three-tiered hierarchy‚ they also participated in a cradle to grave obedience to the law. It was the determination of public officials who decided if a child was strong enough to survive
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A GLOBAL / COUNTRY STUDY AND REPORT ON “ PESTLE Analysis and Sector ial Study of Russia” Today we are at the door step of 21st century. The world is widening without having a New and new developments are coming these days in all fields all over India to make the people life more comfortable and luxurious. The industries are growing so fast in India in order to satisfy all the needs of people. Similarly Gov. has supported to these companies for their development and progress of private
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