Kristen’s Cookie Company Case Study and Analysis Forecasting and Operations Management Saint Mary’s College of California Executive MBA Program Jessica Marie – www.jessicamariemba.com Kristen’s Cookie Company Agenda Introduction and Preliminary Modeling Key Questions and Problems for Further Thought Recommendations for Improvement Q & A Session and Discussion Kristen’s Cookie Company Introduction Kristen’s Cookie Company Mission Statement: Born from a hunger to feed the student
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Starting up a cookie company on-campus You and your roommate are preparing to start a company producing cookies in your oncampus apartment. By starting up this business‚ you want to provide fresh cookies to starving fellow students late at night. However‚ you still have to figure out some aspects of the business model such as the price to charge‚ whether you will be able to make profit and how many orders you can accept. The business concept You have an extraordinary idea: to bake fresh cookies
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Labor per Order Labor per Dozen* $10/hr (flexible) $8/hr (inflexible) 1 Doz 12 min 12 min $2.00 $2.66 2 Doz 17 min 8.5 min $1.42 $2.66 3 Doz 22 min 7.3 min $1.22 $2.66 Flexible labor can be reallocated to other work when not needed for cookie baking. Therefore‚ we only incur an opportunity cost for the time that flexible labor is activated for cookies. Inflexible labor cannot be re-allocated. Thus‚ we must pay workers their hourly wage whether they are activated or not. If our unit
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Fred and Barney Cookie Co.[1] The Fred and Barney Cookie Co. has collected the following data over the past few days: they have a process that bakes and packages a targeted 11-gram package of cookies. They take a sample of fifteen packages every 2 hours and have collected both the average net weight from each sample as well as the range of individual packages weights over the last seven shifts (twenty-eight observations). As flour is the predominant ingredient for this type of cookie‚ the supplier
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The Firebake Cookie Company proposes to introduce a unique new product in the Kansas City area‚ and this report provides a macro-environmental analysis to predict the cookie’s profitability. The “Firebake Cookie” is a new concept in outdoor cooking marketed towards hikers‚ campers‚ and other outdoor enthusiasts. Utilizing political‚ economic‚ sociological‚ technological‚ legal‚ and environmental analysis (PESTLE)‚ the “Firebake Cookie” concept has potential to be a profitable endeavor.
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Oğulcan TUFAN 11324 KRISTEN’S COOKIE COMPANY CASE Put the cookies in the oven and set the thermostat and timer(1min) Kristen’s Cookie Company case is a business which is established by 2 college students to serve cookies to students at night. There is a certain plan for getting orders‚ preparing cookies and delivering them. All of them goes in a sequence. The aim is to produce cookies in the least possible time
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low and the company is out of money‚ the company has an excess of currency. The option contract is more favourable in this situation. When the sales are the low and the company is in the money‚ the forward contract is more favourable because option contracts costs more. Higher Sales
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Kristen’s Cookie Company Key Questions 1) Washing & Mixing | 6 min | Dishing Up | 2 min | Setting the oven | 1 min | Baking | 9 min | Cooling | 5 min | Packing | 2 min | Accept Payment | 1 min | Total | 26 min | 2) The oven holds only one tray (one dozen of cookies) => at full utilization we can cook only 6 dozen of cookies per hour‚ for example after washing and mixing we have two more minutes to wait before oven will free. 26 + 10(x-1)=240 X=22.4 22 orders
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Case Study: Kristen’s Cookie Company Key questions to answer before you launch the business: 1) How long will it take you to fill a rush order? If we consider that one order is a dozen‚ the flow time is 26 minutes for the first order. 2) How many orders can you fill in a night‚ assuming you are open four hours each night? (4 hours = 240 minutes) If we consider that one order is a dozen‚ it will take me: * For the first order: 26 minutes * For the second order: 20 minutes
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when there is a pending order/order under process. b) In case‚ the order comes in at or after the wash‚ mix and spoon stage‚ it would take 26 + 10 mins (baking time). Hence‚ it would take 36 mins to fill in a rush order. A2) If I operate my cookie shop every 4 hours a night‚ I would be able to produce to 22 dozen of cookies. Given that 4 hours= 240 mins and we start at time t=0‚ I would be able to complete the first batch of cookies at t=26 mins‚ second batch at 36 mins‚ third batch at 46 mins
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