Since the Kai Tak Cruise Terminal opened‚ cruise tourism has been developed rapidly. In 2017‚ the number of ship calls attains about 250 while passenger throughput attains 850000 (“Speech by‚” 2017). Recently‚ World Dream launched homeport in Hong Kong. By developing cruise tourism‚ is there any impacts affect Hong Kong and the region? For economic aspect‚ Hong Kong and the region can be benefited from cruise tourism. With increasing number of cruise tourists‚ it brings economic benefit to the
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12-05 Carnival Cruise Lines: Wreck of the Costa Concordia “The boat started shaking. The noise – there was panic‚ like in a film‚ dishes crashing to the floor‚ people running‚ people falling down the stairs.” – survivor Fulvio Rocci 1 The Crisis At 4:00 p.m. on the evening of January 13‚ 2012‚ the Costa Concordia set sail from Rome‚ Italy for a seven-day cruise as it did every week. The ship was due to arrive in Savona‚ Italy the next day. Around 9:15 p.m.‚ the ship took a five mile detour to pass
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Cunard 175 is promotional campaign used to retrieve and endorse the years of customer service that Cunard Cruises has accustomed. I have written this report in order to denote how the marketing strategies for this campaign has been influenced by previous advertisements and the way they have used their traditional techniques to maintain their typical demographic while simultaneously encouraging new audiences. This report will cover the Cunard 175 marketing techniques as well as drawing upon other
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1. What are the key success factors (KSF) in the Japanese marketplace? 8 marks. The key success factors(KSFs) in the Japanese marketplace is that Levi’s have successfully implemented the localization strategy. As Japan is such a country that the consumption of the world’s luxury goods maintain in the first place.Many brands in Japan have a strong tendency. So if one product want to sell successfully in Japan‚ it must modify to meet the Japanese local needs and preferences. And they don’t mind whether
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Last summer I went on a cruise to the Bahamas and this has been a very good memory that will stick in my mind for as long as I live. I had such a great time and I wish I can go back again and have an adventure of a lifetime and make more memories with my family and friends. We did a lot of different activities while we were there and not much time. I swam in the ocean and the water was so cool and refreshed I felt like I was in a clean pool. It was very hot there and always in the day because the
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My Disney Cruise One day‚ Shelby’s aunt and uncle asked " Shelby would you like to go on the Disney Cruise line with us and the girls?" Shelby said "I would love to go but I have to check with my mom first. If momma says yes‚ when is it? How long would we be gone?" Aunt Melissa said "The cruise is on January 31st. We will be gone about five to six days." Shelby said " Okay‚ thank you." Later‚ Shelby text her mom saying " Momma‚ Uncle Jr‚ Aunt Melissa‚ Emersyn‚ and Olivia are going on the Disney
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CRUISE SHIP: HOLLAND AMERICA Holland America Line operates a fleet of 15 premium cruise ships offering more than 500 cruises annually on all seven continents. Holland America Line operates Cruise Tours to Alaska that combine a cruise with a land experience. CRUISE SHIPS Make annual World Voyages‚ sailing around the world‚ usually ranging from January to March/April/May. Statendam Class (S Class) - They were the first new HAL cruise ships to incorporate features like the atrium‚ the two-deck
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INSTRUCTIONAL MODULE AND ITS COMPONENTS By Soledad Mina Roguel Overview This lesson discusses what an instructional module is all about‚ its parts‚ and the different formats used in writing it. Also included are pointers in writing instructional objectives and some tips for effective writing. Modules allow the learners to go through the material at their own pace. They may be used for self-instruction or to complement instruction. Knowing how to write learning material in module format
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Case 15: Allure Cruise Line: Challenges of strategic growth and organizational effectiveness (Part 4) Read the following case from your textbook: (open the other attachment for the article) Analysis: Write a case analysis in about 4 to 5 pages or more. Answer all the case questions in the text. Offer analysis and evidence to support your conclusions. Be objective in interpreting evidence. Don’t present one-sided arguments. Include and answer the points not favorable to your position. Write
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Additional Accounting Guidance Recoverability Test and Calculation of Impairment Loss Alternative Analysis Summary and Recommendations Appendix Operates one cruise ship that is financed with nonrecourse debt. Decline of 30% in cash flow due to presence of pirates. Financial position as of December 31‚ 2010 ($ in millions) • • • • • Cruise Ship Estimated Fair Value Net Book Value Net Carrying Value Nonrecourse Debt Net Working Capital (Directly Attributable) Remaining Useful Life of Asset $3.0
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