Harvard Business School 9-500-039 Rev. November 9‚ 1999 D Goodyear: The Aquatred Launch (Condensed) O N In January 1992‚ Barry Robbins‚ Goodyear’s vice president of marketing for North American Tires‚ was contemplating the upcoming launch of the Aquatred‚ a new tire providing improved driving traction under wet conditions. The Aquatred would be positioned in the U.S. market as a replacement tire for passenger cars. Over recent years‚ the replacement tire market had matured and
Premium Tire
ACKNOWLEDGEMENT WE HEREBY TAKE THIS OPPORTUNITY TO THANK NTPC LTD. TANDA FOR GIVING US THIS OPPORTUNITY TO CONDUCT OUR TRAINING IN NTPC LTD.‚ TANDA. WE ARE GRATEFUL TO MR. D.N. TIWARI(DGM‚C&I) FOR ALLOWING US TO CONDUCT OUR TRAINING IN THE CONTROL & INSTRUMENTATION DEPARTMENT.WE ARE HEARTLY INDEBTED TO OUR PROJECT GUIDE Mr. LALIT KUMAR SINGH (Dy.SUPT‚C&I)FOR PROVIDING US WITH DETAILED IN DEPTH KNOWLEDGE AND VERY USEFUL INFORMATION ABOUT THE PROCESSES AND SYSTEMS USED IN THE PLANT.HIS SUPPORT
Premium Electricity generation Thermal power station Control system
MKTG 4150 STUDY NOTES Chapter 1: An Introduction to Consumer Behaviour What is Consumer Behaviour? Consumer Behaviour: the study of the processes involved when individuals or groups select‚ purchase‚ use‚ or dispose of products‚ services‚ ideas‚ or experiences to satisfy needs and desires. Consumer behaviour is a process Buyer behaviour: the interaction between consumers and producers at the time of purchase. * Exchange (two or more organizations or people give and receive something of
Premium Management Research Strategic management
SUMMER TRAINING REPORT SUBMITTED TOWARDS THE PARTIAL FULFILLMENT OF POST GRADUATE DEGREE IN INTERNATIONAL BUSINESS MARKET POTENTIAL AND STRATEGIES TO INCREASE MARKET SHARE OF VALVOLINE CUMMINS OIL FOR TWO WHEELERS | SUBMITTED BY: ARAVINDHA BALAJI R MBA-IB (2011-2013) Roll No. : A1802011005 AMITY INTERNATIONAL BUSINESS SCHOOL‚ NOIDA AMITY UNIVERSITY – UTTAR PRADESH SUMMER TRAINING REPORT SUBMITTED TOWARDS THE PARTIAL FULFILLMENT
Premium Petroleum Lubricant Diesel engine
Assignment of internship Topic: Drug listing of pharmacy of Quaid-e-Azam international Hospital Submitted to: Dr.Nowsherwan Kiyani and Dr.Asif Submitted By: Sundas Javed Dated: 24july‚2013 Index 1. Vials 2. Ampoules 3. Syrup‚ suspension and elixers 4. Ear drop‚ eye drop and ointment 5. Nutritional Powder 6. Cream paste and ointment 7. Tablet and capsule 8. Fridge item 9. Infusion Vials Brand Name Generic Name Dosage Form Strength Classification Indications
Premium Respiratory system Upper respiratory tract infection Asthma
Strategic Thinking and Strategic Leadership Abstract The purpose of the study is to evaluate and discuss the concepts of strategic thinking and strategic leadership to gain competitive advantage for organizations. For this‚ every aspect related to strategy is discussed. The study starts with introducing the concept of strategy‚ strategic thinking‚ strategy analysis‚ strategic leadership‚ strategic implementation and learning organization. Thus‚ the challenge to managers is to decide on strategies
Premium Strategic management Strategic planning Management
Career Episode 1 Introduction Company Name: Unatrac international www.Unatrac.com Duration: September 2002 till February 2005 Job Title: Sales Office Engineer Function Application Mechanical Engineering Location Alexandria – Egypt Territory of Responsibility Sierra Leone‚ Ghana‚ Nigera‚ Tanzania‚ Uganda‚ Kenya‚ Iraq & Russia Background 1.1 The Unatrac International is a global network of distinguished Trading firms that are well renowned in their markets of operations. For more than 50 years it
Premium Project management Engineering Mechanical engineering
Marketing Discipline Guidelines for RO / SKO Dealerships of Public Sector Marketing Companies Effective 8th January 2013 MARKETING DISCIPLINE GUIDELINES – 2012 RETAIL OUTLET DEALESHIP / SUPERIOR KEROSENE OIL DEALERSHIP INTRODUCTION – The evolution of oil industry in India can be traced to the early 20 th century when the industry began its operations through Superior Kerosene Oil (SKO) dealerships. In due course of time the petroleum business prospered and expanded and by independence the industry
Premium Petroleum Retailing Product
AN INTRODUCTION TO PREDICTIVE MAINTENANCE Second Edition AN INTRODUCTION TO PREDICTIVE MAINTENANCE Second Edition R. Keith Mobley Amsterdam London New York Oxford Paris Tokyo Boston San Diego San Francisco Singapore Sydney Butterworth-Heinemann is an imprint of Elsevier Science. Copyright © 2002‚ Elsevier Science (USA). All rights reserved. No part of this publication may be reproduced‚ stored in a retrieval system‚ or transmitted in any form or by any means‚ electronic‚ mechanical
Premium Preventive maintenance Maintenance
What Works in Social Marketing to Young People? Systematic Review for the Health Research Council of New Zealand and the Ministry of Youth Development Final Report July 2010 Louise Thornley and Kate Marsh Quigley and Watts Ltd This systematic review is part of the ‘What Works in Youth Development’ series‚ and was cofunded by the Health Research Council of New Zealand and the Ministry of Youth Development as part of the Health Research Council of New Zealand’s Partnership Programme.
Premium Marketing Tobacco Nicotine