Dilemma in the Ford Pinto Case On August 10‚ 1978 three young girls died in a 1973 Ford Pinto after being stuck from the rear by a driver in a van. The Ford Pinto was completely engulfed in flames and the accident resulted in the death of the three young girls. Today‚ the debate continues regarding whether or not The Ford Motor Company was responsible for this case and many other cases involving the Pinto bursting into flames resulting in disfigurement or death. Ford has argued for
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December 2013 The Diesel Engine: Making a Comeback The diesel engine has provided the world with cheap and efficient power for over one hundred years. The invention was first thought up by Rudolph Diesel in 1892. He wanted to create an engine that would be more efficient than the steam engine‚ which was only 12% efficient. He filed for a patent in Germany in February of 1892. He was granted a patent for a “Working Method and Design for Combustion Engines...new efficient‚ thermal engine” (History)
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Case: Car Financing in China 1. Suggest reasons for a company to enter the Chinese market for auto financing. • Statistically proven‚ the Chinese market has exploded in the past couple days. • It may be inferred that since Chinese market is used to deal with other huge companies that they also will be knowledgeable/experienced of how to get the auto financing running. • It would be easy to integrate because they already have numerous network partners to leverage‚ such as Isuzu‚ Suzuki
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Fuel injection in diesel engines [edit] Mechanical and electronic injection Older engines make use of a mechanical fuel pump and valve assembly which is driven by the engine crankshaft‚ usually via the timing belt or chain. These engines use simple injectors which are basically very precise spring-loaded valves which will open and close at a specific fuel pressure. The pump assembly consists of a pump which pressurizes the fuel‚ and a disc-shaped valve which rotates at half crankshaft speed
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lifters in a more direct manner compared to overhead valves (OHV) and pushrods. Function-It carries inlet and exhaust valve. Fresh charge is admitted through inlet valve and burnt gases are exhausted from exhaust valve. In case of petrol engine‚ a spark plug and in case of diesel engine‚ an injector is also mounted on cylinder head. 3. CONNECTING ROD- The load on the piston due to combustion of fuel in the combustion chamber is transmitted to crankshaft through the connecting rod. EX: Compound
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TABLE OF CONTENTS 1. INTRODUCTION 2 2. Case Question 2-8 2.1 Define and discuss Ford’s business-level strategy. How can the company’s value-chain activities be better linked to create value for the company? 2.2 How can Ford successfully position itself in terms of the five forces of competition? 2.3 In what ways can the company effectively manage customer relationships to increase strategic competitiveness? 2.4 What conditions and tools
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History and Development of the Common Rail Diesel Engine To be honest‚ I don’t really know too much about the history or the functions and operations of a diesel engine‚ but I am excited about learning more about it through this assignment and when we go to study it in detail during class. History The evolution of Diesel injections actually began from the invention of the gasoline engine. The gasoline engine wasn’t very efficient‚ even worse than the steam engine. Only
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Ford Motor Company Chapter 5 Case Study This case outlines 4 strategic options Ford is pursuing to increase its profitability. Describe each of the four options. For each option list 2 criteria you would use to evaluate the option. The first option is to close down older plants in an effort to realign production and sales. The criterion to evaluate that option would be to make sure that the costs of that plant shutdown are offset by the increased profitability that is expected. In order for
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of Ford and the world Automobile Industry: STEEP ANALYSIS: 1.Sociocultural: A few sociocultural factors have led back the automobile industry. Ford had suffered 10% fall in unit sales year on year with sharp declines in sales due to inaffective execution of the companies strartegies. The survival of ford depends critically on yhe state of the world auto industry. 2. Technological: Earlier horseless carriages were used as a source of conveyance. With the upgradation of technology the Ford Model
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automobile industry marketing has to be focused on in cooperation with service and sales features of the industry. The test is that marketing cars varies as of marketing service station for those similar cars‚ and service station posture with different marketing challenges. Marketing a car contains of both marketing the main item for consumption and the car that counters to the buyers’ mainly want and involves transference of ownership. Lovelock has explain that the additional facility features are
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