Report Summary of Project: Section B of IIFT (Kolkata Campus) held a of focus group discussion involving various budding managers. The group had a mix of students in terms of states of origin and work experience. The discussion revolved around launching a new soft drink in the market. The information gathered is presented below. Introduction The focus group discussion had 10 students.. The focus group was conducted as part of a mock exercise for the successful completion of BRM course. Participants
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BMW Z3 is the first BMW car which is being manufactured in North America which has not been a very big market [roughly around 16%] for BMW because of the inability of the American customer to associate with a foreign brand. Therefore the sales and marketing approach of BMW Z3 will lay the foundations of the future of BMW brand in America. Their phase I was a success‚ and they had two months between the launch and the product availability to further ingrain their brand image in the hearts of the Americans
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/* * 请完善这里的注释 */ package javafxgrouping; /** * * @author 孙平 094632220 */ public class StudentEntity { //从这里开始编写你的代码 private String id; private String name; private String className; public StudentEntity(){ } public StudentEntity(String aID‚ String aName‚ String className) { this.id = aID; this.name = aName; this.className = className; } public String getId() { return id; } public void setId(String id) { this.id = id;
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1. Demographics and Psychographics for the Bajaj-Renault-Nissan low cost car To map the consumer profile and exact segmentation‚ Demographic and Psychographic characteristics have to be considered: (for the Bajaj-Renault-Nissan low cost car) Demographic characteristics are as follows: Gender: The car is for the family‚ so gender is immaterial here. But generally‚ the male person of the house
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The Condition of Western Purple Faced-leaf Monkeys in Sri Lanka In the vast lands of Sri Lanka where there is the existence of massive biodiversity and the emerging presence of urbanization among humans‚ my species is where can be found. You can call me Sudesh‚ I am a male Western purple-faced leaf monkey. Being a head of a female troop among my species got me through tons of obstacles especially in these modern times where there is the growth of human population and the advancement of the human
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Democratic governments depleted as poor conditions ran across the world. The great depression forced many people to be frustrated with a democracy. They wanted change and a new era. A quick way out of the economic problems that they faced. This would be accomplished with the new governments of nazism‚ fascism‚ and communism. These governments had many similarities to obtain what was to be accomplished. Both systems advocated dictatorial one-party rule. They wanted absolute power in the country;
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Dehumanization has been a problem in the world since the beginning of man. In the story Night‚ Elie and his father struggle for humanity. The story has taken place during World war ll. Ellie and his father fight to stay alive and don’t know if their last days will be at home. Starving‚ dehydration‚ fire‚ and dehumanization become a different meaning in a persons head after reading this story. People are inhumane to other people because of jealousy and power. Elie and his family were sent to
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Nguyen Nguyen Portfolio – Case of Germany Degree Programme in International Business and Marketing Logistics 2013 TABLE OF CONTENT 1 Overview of German Economy German economy is currently the largest economy of Europe and the fourth of the world‚ accounts for about one-fifth of European Union GDP. Despite suffering from the economic crisis‚ German economy has improved noticeably in recent years. The rise of export is the key factor contributes to Germany’s
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NISSAN "THE POWER COMES FROM INSIDE" Nissan as a corporation has over the last 14 years undergone a monumental change in almost every aspect of its business and structure. Of course‚ H&R has been central in the reforming of Nissan‚ and we will be taking a look at how it has affected the “new” Nissan. HISTORY Nissan emerged in the 1930’s after a series of mergings between smaller Japanese motor and car manufacturers. It produced cars‚ airplanes and larger military equipment for Japan during the
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icmrindia.org BSTR/082 Wal-Mart’s German Misadventure “I don ’t think that Wal-Mart did their homework as well as they should have. Germany is Europe ’s most price-sensitive market. Wal-Mart underestimated the competition‚ the culture‚ the legislative environment.” - Steve Gotham‚ Retail Analyst – Verdict Retail Consulting‚ in October 20021 “We screwed up in Germany. Our biggest mistake was putting our name up before we had the service and low prices. People were disappointed.” - John Menzer‚ Head
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