1- Consumer Behaviour. One of the most challenging concept in marketing deals with understanding why consumers behave in a certain way or do what they do (or don’t do). Two major psychological concepts are often used to explain and understand the consumer’s behaviour. The first is the so called in psychology the cognitive psychology in which the focus of the study is the mental behaviour i.e. the internal influence such as perception‚ memory‚ attention‚ attitude‚ beliefs‚ values‚ personality
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are ominous signs of deluge‚ yet some are welcome relief to long spells of scorchy summer .So clouds no doubt attract attention of a genre of people. Like wise the concepts of cloud being the object of awe reverence as well as curiosity has been haunting man still now. From the above discussion it can be safely inferred that the concept needs farther research and discussion. But it should be dealt with from both physical and metaphysical viewpoint. Let us then pull up our socks and get started. Let
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The concept of God in Christianity and Islam Christianity and Islam are two of the world’s most popular religions. Both have some different beliefs but are similar in origin. In these two religions God is perceived in similar and different ways. In Christianity‚ Christians believe that God is three different persons combined into one also known as the trinity. In Islam‚ Muslims believe that God is one that he doesn’t have a father or a mother‚ a son or a daughter‚ and that he has no partners. Even
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“Aristotelian’s Concept / Process of Tragedy as Presented to Sophocles’ Oedipus Rex” Oedipus Rex had passed from the process and concept on Aristotelian’s tragic hero. Because tragic hero was a noble by birth‚ he shows human errors‚ and he sets as warning to humanity. Oedipus was hubris so proud of his own intelligence‚ hamartia he thinks that he can escape a horrendous fate‚ catharsis he does not kill himself because he will not suffer and peripeteia Oedipus realizes that he is the son and murderer
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most aggressive individuals. Aggression was evolved as a characteristic for survival and is still present in humans today. Lorenz viewed aggression as a biologically-based drive which must be sometimes satisfied through behavioral expression‚ this concept could be called the ’reservoir’. The reservoir builds up with the drive of aggression over time‚ and is reduced by the expression of anger. Normally the expression of aggressive behavior is
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women’s especially in white collar occupations" (Miller‚ 1991:97). ARE MALES MARGINALIZED? Dr. Violet Eudine Barriteau‚ Professor of Gender and Public Policy‚ points out something very important in the male marginalization thesis. In Miller’s theory of marginalization‚ there is the lack of conditions of justice. In a system that is unjust there is unequal access to and distribution of material resources and power. The male marginalization thesis then is implying that Caribbean gender systems
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various theories and tests in order to correctly identify competitive anxiety in athletes. These theories and tests have been used in conjunction to understand and measure this particular condition. This paper will present the different theories used by sports psychologists‚ and will discuss how each new theory has built on the previous one. The different theories and hypothesis that have had the best ability identifying competitive anxiety in athletes are the following: Drive theory‚ Inverted
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leading to his trilogy Attachment 1969; Separation 1973; and Loss‚ Sadness and Depression 1980; demonstrating how attachments in infancy may shape our attachment styles in later life. Pietromonaco and Barrett posit “A central tenet of attachment theory is that people develop mental representations‚ or internal working models that consist of expectations about the self‚ significant others and the relationship between
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THE TWO FACTOR THEORY (Herzberg’s Hygiene and Motivational Factors) Frederick Herzberg (1923-2000) developed a list of factors that are closely based on Maslow’s Hierarchy of Needs‚ except it is more closely related to work: Hygiene or Dissatisfiers – Working conditions • Policies and administrative practices • Salary and Benefits • Supervision • Status • Job security • Fellow workers • Personal life Motivators or Satisfiers - Recognition • Achievement • Advancement • Growth • Responsibility
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Chapter 1: Concept of HRD Introduction to HRD: ‘Dhanesh “ Auto Inc. has been a major global manufacturer of automotive product. In December 2002‚ Lumax Industries acquired it. Headlight‚ side indicator and brakelight are among their leading products. One of the challenges that both the former Dhanesh Auto Inc. and the present Lumax Industries have faced is the fact that over half of their employees not regional employees. Lumax Industries executives recognised that there was a need for more
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