IMPACTING SUSTAINABLE INTERNATIONALIZATION: A CASE OF MULTINATIONAL COMPANY Renata Korsakienė1‚ Aneta Baranauskienė2 Vilnius Gediminas Technical University Sauletekio av. 11‚ 11‚ LT-10223 Vilnius‚ Lithuania E-mail: 1renatakorsa@takas.lt; 2vvfievk@vgtu.lt Received 18 December 2010; accepted 25 June 2011 Abstract. Presented paper aims to investigate internationalization of multinational company by exploring the main proactive and reactive factors impacting internationalization process. The authors
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forecasts that the global PC industry is projected to grow at a compound annual growth rate (CAGR) of 5.4% in market value during 2007-2012‚ with laptops (a sub-segment) being the major contributor to its growth. Major players- HP/Compaq‚ Acer‚ Dell‚ Lenovo/ ThinkPad‚ Sony‚ Apple‚ Toshiba. [pic] Global Market Share [%] The Indian Laptop Market Indian Laptop market in now in sync with global market. It was in 2005 that sales of laptops surpassed the sales of desktop computers for
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Outline: I. Thesis: Nowadays‚ it is wrong to pay workers a low wage‚ because a low-wage job has no ability to support people to live in society‚ diminishes productivity of some corporations‚ and makes people who are in poverty loss faith in government’s policy. II. Low-wage job has no ability to support people to live in society. 1. The data of how much money dose these people make per month 2. Compare how much money they need to pay ( live ) III. Diminishes productivity of
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Introduction…………………………………………………………………………………..3 The internationalization of Zumba…………………………………………………..…..…….3 Zumba’s global business model……………..…………………………..…………………….4 Conclusion……..…………………………………………………………………………......5 Bibliography……………………………………………………………………….……...….6 Introduction This report analyzes the internationalization and the global business model of Zumba Fitness project. The first section provides the interpretation of Zumba’s internationalization explaining what internationalization model was chosen
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(focus on market share) Aggressive competitive response Lenovo adopting Dell’s direct sales model in China Lenovo’s joint venture with IBM to increase its share Lenovo’s brand campaign to improve recognition Competitors Analysis: Future objectives: Build market share rapidly over its competitors. Current strategy: Cost leadership (Lenovo‚ Founder‚ Tongfang) Differentiation (HP‚ IBM & Compaq) Focused on consumer market Lenovo positioning itself to challenge in high-end Competitors
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enterprises from emerging markets (EM MNEs) have significantly risen over the past decade. In the paper at hand we analyze the present state of research regarding the motivations of EM MNEs to go abroad‚ their paths of internationalization and the implications of internationalization on financial performance metrics. We discuss prevailing models and frameworks and point out weaknesses of existing explanations. This paper aims at highlighting research gaps and coming up with implications for future
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to enter into people’s household. The most common known personal computer manufacturers include HP‚ Dell‚ Acer‚ Lenovo‚ Toshiba‚ Fujitsu‚ IBM‚ Compaq‚ NEC‚ and Apple. Among all these brands‚ the global leading personal computer manufacturers accounted for more than 50% of worldwide PC market share in 2011 are HP with 17.2 shares‚ Dell with 13.0 shares‚ Acer with 12.1 shares‚ and Lenovo 11.2 shares. (See Exhibit 1 --- Global PC market share information.[i]) Apple as a comparatively high-priced manufacturer
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LUND UNIVERSITY School of Economics and Management Department of Economics Internationalization of Chinese MNEs and Dunning’s Eclectic (OLI) Paradigm: A Case study of Huawei Technologies Corporation’s Internationalization Strategy Author: Beiguang Zhu Supervisor: Professor Sonja Opper Master Thesis June 2008 Acknowledgements I would like to express my gratitude to all those who gave me the possibility to complete this thesis. I am deeply indebted to my supervisor Professor Sonja
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PROPOSAL 1. A field of study for the thesis Internationalization at home and the intercultural competency development in higher education in China: How do domestic students develop their intercultural communicative competence (ICC) in the process of internationalization in higher education? 2. the context of the study As stated above‚ this research will investigate how Chinese students develop their ICC in the internationalization process of higher education in China. More specifically
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Acer’s strategy has been described as “divide and conquer.” Compare and contrast this to Lenovo’s strategy. To compare both Acer’s and Lenovo‚ they were both leaders in personal computers and software. They both had a market share worth millions of dollars. Lenovo had emerged as the market leader in the personal computer industry in the Asia Pacific Region except in Japan with a market share of 11.3% for leading PC Companies in terms of market share. Acer’s had the leading marketer of Notebook
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