INTEROFFICE MEMORANDUM to: ABC Company from: Julian Michaels of ACC/541 subject: lease structure recommendation date: February 4‚ 2013 Research into an appropriate lease structure for acquiring 20 additional truck trailers‚ indicate that the category for an equipment lease depends on the criteria met in paragraph seven and eight of the Statement of Financial Accounting Standards (SFAS) number 13. According to the Financial Accounting Standards Board (FASB)‚ the options available to the client
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To: Mr. Jim Johnson‚ Manager of West Indies Yacht Club Resort(WIYCR) From: Mr. Patrick Dowd‚ Management Consultant Date: 8th December‚ 2010 Recommendation Report for West Indies Yacht Club Resort 1. Introduction As the request of the General Manager of WIYCR Mr. Jim Johnson‚ our team has performed a review on the operation of the Resort to identify the reasons of the problems the resort was facing. This report is to provide further information on top of the presentation. The resort has
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Recommendation a) Attractions diversification As we all know‚ Macau paid high attention in developing casino in the past few years. Although it brought a considerable of revenue to the Macau’s government‚ there were limited places for tourists to visit. There is a need for Macau’s government to enhance more attractions and aim to longer length of stay. Creating new attractions such as theme park‚ historical building and conservation park can attract different market segments and visitors can
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definitely not 30 years. Therefore‚ I would say there is creative idea in the campaign‚ though it’s not that strong. Execution: First‚ the visual effect of the drawing is vivid. Second‚ it uses humor‚ an attribute contributing to above average ads as indicated in Ogilvy book. 2. COORS LIGHT - BARBECUE Target audience: The commercial is targeted summer beer drinkers‚ especially young consumers‚ when temperatures rise and summer approaches. Consumer insight: The underlying consumer
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Dove Ad Campaign The image of beauty has been burned into the minds of young adults in this generation through magazines and radio. However‚ in the last decade with the uprising of social media‚ internet‚ and television; the definition of beauty is being redefined. With these new social mediums arising‚ marketing campaigns are becoming more aggressive and targeting a younger audience and influencing their ideas of who they are. Marketing campaigns show only the most beautiful and attractive actors
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sleep in‚ and let the responsibility of their children fall on others? Not according to the Vicks company. In one of their advertisements found in a magazine targeted to mothers‚ the ad may effectively draw mothers in‚ but it also unintentionally degrade mothers and make them feel guilty for being sick. This DayQuil/NyQuil ad tries to appeal to mothers by offering two images of the ideal mom and also a convenient medicine for
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Capital Budget Recommendation Guillermo Furniture Overview Guillermo Navalez is an owner of a small furniture manufacturing company near his home‚ Sonora‚ Mexico. Sonora offers mild weather‚ beautiful scenery‚ and inexpensive housing. Guillermo is the largest manufacturer of furniture in his area where the supply of timber for tables and chairs is easily accessible due to the nature of resources (University of Phoenix‚ 2010). Labor is also inexpensive and Guillermo was making profit up until
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needs the projects to be complete and to be generating review within 12 months of next week’s PMO Review. Wendell Deirelein‚ our vice-president‚ has assigned your team to analyze the three projects below and make a recommendation on which project the company should invest in. The recommendation must include your team description of the five phases of the project and the key deliverables (project completion date and cost) for each project. Project Code Name: Juniper • This is an enhancement of a
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Usability Evaluation and Recommendations For Sixties Press Poetry Magazine IT3210 - Web Systems and Technologies John Winko Capella University Introduction This paper will propose a website redesign for Sixties Press Poetry Magazine located at http://www.sixtiespress.co.uk. The site is owned by Thushari Williams according to Whois and the primary purpose of the site is curating/collecting/publishing various poets’ work that relates to a 1960’s era theme. There does not appear to be any
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Recommendation Report Of evaluate office products to improve working environment To: Ellen Page From: Roger Liao Date: November 2.2014 Summary: Smash Design decide to purchase new chairs and some ergonomic items to solve the problem of employees feel uncomfortable and get sick in their work environment. This report evaluate the Herman Miller Chairs and Steel Case Leap Chairs‚ Simple Package and Deluxe Package offer by Staple supplies‚ and Rocco and Rita’s Gym membership. Aeron Chairs with higher
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