MEANING OF LOGO OF LG The Face of the Future: The meaning and inspiration behind LG’s logo design. The letters “L” and “G” in a circle symbolise the world‚ future‚ youth‚ humanity‚ and technology. Our philosophy is based on Humanity. Also‚ it represents LG’s efforts to keep close relationships with our customers around the world. The symbol consists of two elements: the LG logo in LG Gray and the stylised image of a human face in the unique LG Red colour. Red‚ the main colour‚ represents
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selling and sales promotion. LG will enter new product market with very attractive strategy. They are already investing very high amount in promotion i.e approximately 6-7 % of their revenue. Total budget of LG for promotional activities is approximately Rs. 300‚000‚000. Usually the sales promotion budget and their allocation are described by LG Korea. Advertising Approximately 80 % of the promotion budget will be used for the advertisement of the product. LG keep on advertise their product
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LG India—Approach To Rural Markets Summary From the few years‚ consumer electronic manufactures have started focusing on the rural markets for their growth and expansion. The major reasons include saturation of urban growth rate and increased contribution and higher growth rate in markets. Increase in disposable incomes due to good agricultural output‚ increase in easy financial options by banks and financial institutions‚ increased media penetration and electrification of rural areas are
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AGARWAL MEGHA MAHAJAN ACKNOWLEDGEMENT There are certain quarters without whose guidance and support this project would not see the light of the day. My sincere thanks are to due to all of them. The Project Title “LG” I have completed this project‚ based on the Secondary research. My increased spectrum of knowledge in this field is the result of his constant supervision and direction that has helped me to absorb relevant and high quality information. First of
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2012 LG Electronics Nguyen Nam Khanh ------------------------------------------------- TABLE OF CONTENTS I. Introduction 3 II. Marketing Environment 4 III. Target customers 6 IV. Marketing activities/strategies 7 V. Conclusion 7 VI. References 7 I. ------------------------------------------------- introduction LG Electronics‚ Inc. (LG) is an innovative technology company leading professional manufacture technology consumer electronics‚ mobile
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Instructions for the Preparation of Project Report All BBA & BBA (B&I)‚ 3rd year students are required to submit a Major Project Report as part of fulfillment of their respective course. The purpose of including project report in the bachelor program is to provide the student an opportunity to study a problem applying management concepts in a scientific manner. It enables a student to apply conceptual knowledge in a practical situation and to learn the art of conducting a study in a systematic
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2011094 | Sanil Santosh Pai | 2011106 | Amit Purohit | 2011129 | Sujit Deshpande | 2011179 | | Contents Sr no | Title | Page no | | Executive Summary | | 1 | Introduction | | 2 | Generic flow of product | | 3 | Channel structure existing in the organization | | | a. Number of levels | | | b. Intensity | | | c. Intermediaries | | | d. Factors considered for channel design | | 4 | Sales force organogram | | 5 | Forecasting‚ Target Setting
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MARKETING PLAN OF LG NEW MEGA ENTERTAINMENT HOME THEATRE POWER ATOM TV SUBMITTED BY DEWESH J RR 1908 A 21 SUBMITTED TO SAVITA MAM L
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A –B B-C A-cdkllvcfddddddddvnfjd jojreoi jggtr oijrw niugeh ingre Hhfhrhv ogr hfrh gtr Rewgi uir Ue iguriu hir U rehg iuvhr Ireug hitrhwgi Tweet England v Australia‚ 2nd Investec Test‚ Lord’s‚ 1st day Cowan‚ Starc dropped for Lord’s Daniel Brettig at Lord’s July 18‚ 2013 Comments: 51 | Login via | Text size: A | A Ed Cowan edges a drive to slip‚ England v Australia‚ 1st Investec Test‚ Trent Bridge‚ 4th day‚ July 13‚ 2013 Ed Cowan had a poor Test at Trent Bridge‚ managing
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CEVA Logistics has appointed Didier Chenneveau to lead its growing business in Asia-Pacific. Chenneveau is currently executive vice president and chief supply chain officer for LG Electronics‚ with worldwide responsibility for global supply chain management for the company’s $50 billion operations. Prior to joining LG in 2008‚ Didier was vice president of Americas operations for HP’s Imaging and Printing Business. He was based in San Diego. He also worked in Europe running HP’s Consumer PC Business
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