of Indian consumers live in rural areas and almost half of the national income is generated here. The reasons for heading into the rural areas are fairly clear. The urban consumer durable market for products like colour TVs‚ washing machines‚ refrigerators and air conditioners is growing annually at between 7 per cent and 10 per cent. The rural market is zooming ahead at around 25 per cent annually. "The rural market is growing faster than urban India now‚" says Venugopal Dhoot‚ chairman of the
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[pic] [pic] 7. 5. 2013 Group J |Yue Chen | |Yifan Ge | |Xiaojiao Cheng | |Raji Alradhwan | |Mohammed Aljassem | |Danying Jin | CONSUMER PROBLEM-SOLVING ACTIVITY – HDTV PURCHASE Consumers use one of three problem-solving processes when purchasing goods or services; routinized response behavior‚ limited problem solving‚ or extend problem solving. Some consumers can
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ANALYSIS OF SALES PATTERN OF TELEVISIONS IN INDIA Sagar Roongta‚ Yash Ambegaokar‚ MPSTME‚ Mumbai ABSTRACT Main objectives of the research are to understand the market of consumer electronics‚ mainly Televisions‚ what are the different technologies in the market and response of people towards it. There are essentially three market sectors i.e. Low Income‚ Middle Class and High Income Sector and the behaviour of each sector is different from one another. The data was collected from a sample
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foolproof design of a product for many years in the advertising business. The phone company LG displays a perfect example of the use of this technique when it introduced the new LG DB520 in an advertisement. The cellphone itself is shown in the upper left-hand corner of the page‚ slightly off to the side so that it can be focused on first. The off-white background allows for the phone to stand out‚ even
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mobile devices of almost all known brands; the rivalry in this case with Samsung is imminent. A threat could only be considered if a well known brand‚ specialized in technological products‚ decides to invest in the mobile industry‚ such as Samsung and LG did years ago. Suppliers (bargaining power) Samsung’s bargaining power is extremely low certainly null‚ because its operational suppliers are almost owned by itself‚ so it doesn’t need a negotiation with its own producers. It is completely self-sufficient
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entry of MNC’S did not make an impact initially‚ aggressive marketing strategies and innovative consumer friendly schemes has resulted in a sharp rise in their market share. At present many international brands like Sony‚ Samsung‚ Panasonic‚ Philips‚ LG‚ and Thomson etc. are competing with Indian brands such as BPL‚ Videocon‚ Onida etc. to capture Indian markets. This study has been focused on the consumer preference of consumer durable like television and the impressions of the consumers with regards
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the form of clan and village meetings. In fact‚ democracy itself originated and developed along the lines of local governance initiatives in the ancient Greek city states. One of the major functions of LG is to bring about meaningful development in the rural areas. As agents of rural development‚ LGs are to utilize the funds obtained from Federal and State Governments and their internally generated revenue to improve the lives of the people within their areas of operation such as: Initiating and attracting
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CONFIDENTIAL LG/OCT2010/BEL311 UNIVERSITI TEKNOLOGI MARA FINAL EXAMINATION COURSE ENGLISH FOR ACADEMIC PURPOSES COURSE CODE BEL311 EXAMINATION OCTOBER 2010 TIME 3 HOURS INSTRUCTIONS TO CANDIDATES 1. This question paper consists of two (2) parts: PART A: SECTION 1 SECTION 2 PART B: (1 Question) 2. (7 Questions) (7 Questions) Answer ALL questions from all parts in the Answer Booklet. 3. Do not bring any material into the examination room unless
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When a consumer buys a product‚ they think it is the best option out there because the advertisement told them. However‚ there are many products out there that do the same thing but consumers never buy it. This is because companies do not know how to present themselves or their products. Ad companies have a tough job because they must come up with clever ways to get people to buy their clients’ products. Ads work to get people to spend their money and increase profits for business owners. Business
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high. This was also polarised by the Ulster nationalist who believed that all the nationalists were “Traitors and deserved to be shot.” This then escalated and led to an all-out civil war in Ireland between the Ulster Nationalists/British and the IRA. LG decided to form the Black and Tans a counter terrorist movement to try and stop the IRA‚ however most of them were Ulster nationalists and ruthless towards the southerners even those who were innocent. This gained the support
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