4P Analysis Product Li Ning focuses mainly on providing specialized and technical sports equipment including shoes‚ clothes‚ equipment as well as accessories. Horizontally‚ Li Ning categorized its product line as follows: Athletic Pro: advanced sports equipment to both athletics and normal consumers. Urban Sports: fashionable sports and casual wears. Brand Heritage: incorporate brand value with high fashion and technology. Crossover: designed by new edge artists. While vertically
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creativity through the art of fishbones fragments. Since more than two decades ago‚ an artist from the province of Fujian‚ China‚ Hanbing Li produce stunning artwork from discarded fishbones. Hanbing Li inspiration from traditional Chinese calligraphy‚ the fifty one year old man was using a variety of fishbones to disclose various patterns and landscapes. Once Hanbing Li graduated‚ majoring in arts and crafts at a university in China in 1989‚ he began experimenting with a fishbones in his work. "Since
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Bhati 1 Shaktisinh Bhati History CHW3M7-01 Mr. Stockdale October 9‚ 2012 The Medical Works of Li Shizhen How did the medical work of Li Shizhen aid in the dominance of the Chinese Empire over other nations in the world? The Chinese Empire was a dominant world force during the ruling of the Ming Dynasty. Advances were being made in many different areas which helped the Chinese Empire become a superior nation. One important area of advancement was medicine. The Chinese had used herbal medicine
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important in Chinese history. One of the most famous Chinese poets was Li Bai. He lived nearly 2000 years ago‚ during the Tang dynasty. He grew up near Chengdu‚ in Sichuan Province‚ which is adjacent to Yunnan Province in the western part of China. Li Bai was influenced by Taoism which is one of the most influencing religions way back more than two millennia.(Robinet‚ 1997) It puts emphasis on the link between people and nature and much of Li Bai’s poetry portrayed nature and human interaction with it; this
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Executive summary LI-NING limited company was found in 1980. At the beginning of its establishment‚ it cooperated with Olympic team of China to push the development of sports goods. At the same time‚ LI-NING spared no effort to sponsor all kinds of matches. In 1995‚ it became the leading sports brand of China. Through exploration over 20 years‚ it gradually becomes a famous international sports brand representing China. In this report‚ it makes a marketing plan for the next three years according
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Marketing Plan: Li Ning to be the number one in China sportswear market 1.0 Executive Summary The primary objective is to increase Li Ning¡¦s overall market share from the current 17% to 20% in 3 years time and defend its first place in China sportswear market against strong competition. To achieve this goal‚ Li Ning has to improve the customers brand perception‚ rationalize market segments and invest in Mega cities and first tier cities. 2.0 Situation Analysis As the dominant local brand
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Wei Li‚ then an 18-year-old law student at University of Adelaide‚ murdered his mother‚ Emma Mae Tien‚ in the family’s Burnside home in 2011. Beaten with a metal pole and strangled‚ she was found on their living-room floor‚ wrapped in blood-soaked bedsheets. Li fled to China after the incident. He stayed undiscovered by authorities until 2014‚ working as a teacher under a fake ID and CV‚ but was deported back to Australia due to an expired visa‚ where he was required to face the murder of his mother
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Information Technology‚ Vol.14 Marketing Plan for Li-Ning Product Expansion in UK Xin Zhang Dept. of Sports Economics ＆ Management‚ Wuhan Inst. of P.E . Wuhan‚ China Keywords: marketing Plan; expansion; Li-Ning Company Abstract. Through the analysis of UK market situation for Li-Ning Company. This paper makes a marketing strategy for Li-Ning product expansion in UK and also includes the financial forecast‚ evaluation and control. Introduction Li-Ning Company Limited is a major Chinese athletic
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(McFarland 95)She also had children she was hoping her first was a boy.(McFarland 97)Li keng’s mom wished she was a boy and not a girl.(McFarland 21)Li keng worries too much about the known.(McFarland 31)America told Baba that they didn’t want a lot of poor people in America.(McFarland 1) A Chinese labor was not allowed to bring his wife to America.(McFarland 1) Once they was
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Jia Li tried to fill her head with the old farm song‚ but her thoughts were drowned out by the two arguing sisters. Their words flew at each other in a pitch as shrill as a peacock’s cry. Ping and Jiao would be empresses one day -- though anyone who witnessed this ill-mannered tirade might consider them less refined than the lowliest peasant. Still‚ the sisters belonged to the Qing‚ China’s ruling dynasty‚ and at the moment‚ Jia Li’s fate was in their hands. “I am the eldest‚” shouted
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