Daneshjou Blvd‚ Iran b‚c‚e MBA(GM) Graduate‚ Faculty of Management‚ Multimedia University‚ Cyberjaya‚ Malaysia d Senior Executive at SYABAS‚ Pursuing MBA(GM) at Multimedia University‚ Cyberjaya‚ Malaysia ABSTRACT Green concept and green marketing had an exponential growth over the last decades and it had a significant impact on the market and environment globally. Following a widespread review of existing literature‚ this study has adopted the TPB model by Ajzen‚ 1991. The relevant behavioral
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INTRODUCTION 1.1 - Rationale 1.2 - Objective of study 1.3 - Scope of the study 1.4 - Limitation 1.5 - Research overview 1.1 - RATIONALE Rationale is a set of reasons or logical basis for a course of action or a particular belief. This chapter outlines the rationale behind launching maternity wear
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tactics. Also‚ there was a need to shift the customer back to the hub of the decision to develop holistic customer experience and protect increasing indirect and direct competitors from grabbing the market share. In this paper‚ there is a proposed marketing plan based on the requirement of Starbucks to step back to its underlying goals of fostering relationships and offering high quality coffee to its customers. The key message was therefore back to the roots. Table of
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Benefits and Limitations of WordPress for eLearning Purposes Ferdinand Budi Kurniawan Computer Science Faculty‚ Soegijapranata Catholic University (SCU) Semarang‚ Indonesia ferdi.kurniawan90@gmail.com Ridwan Sanjaya Faculty of Computer Science‚ Soegijapranata Catholic University (SCU) Semarang‚ Indonesia ridwan.sanjaya@gmail.com Abstract— A lot of Learning Management System (LMS) software has been developed by developers and offered to be used for eLearning purposes. For sustainable education reason
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CERTIFICATE This is to certify that the project reported here has been carried out independently by Mr.Ritesh J.Parmar under the guidance of Mrs. Nisha Kurup as a project in certification course of Program in Business Skills related to Retail‚ and is his original and bonafide work. Mr. Manish Amin Mrs.Nisha Kurup (Centre Head of the NIS ACADEMY) (PG PBS Trainer) V.V.Nagar
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Marketing Plan: Part B Prepared for Vivian McDonald Table of Contents Key Issues There are various key issues present with regards to the marketing plan of Vitalyze. These were detailed in Part A of this report. These various issues that are present will guide the numerous marketing strategies that will be detailed in this section of the marketing plan. Perhaps the most important of these key issues present is the issue of how Vitalyze will gain and market a competitive
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STRATEGIC MARKETING PLAN AND REPOSITIONING: A TOOL FOR POLYTECHNICS TRANSFORMATION AGENDA. (A CASE STUDY OF WAZIRI UMARU FEDERAL POLYTECHNIC‚ BIRNIN KEBBI) BY ABASS‚ Abibu Oshoke DEPARTMENT OF MARKETING‚ COLLEGE OF ADMINISTRATION WAZIRI UMARU FEDERAL POLYTECHNIC‚ BIRNIN KEBBI Phone no: 08035838743 e-mail. Address: abassabibu@yahoo.com OCTOBER‚ 2011 STRATEGIC MARKETING PLAN AND REPOSITIONING: A TOOL FOR POLYTECHNICS TRANSFORMATION AGENDA. (A CASE STUDY OF WAZIRI UMARU FEDERAL POLYTECHNIC
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INTRODUCTION From time immemorial‚ man has been fascinated with behavioral deviations from the normative particularly in the context of crime‚ or more generally‚ morality. In fact‚ classical playwrights and novelists such as Shakespeare and Dostoevsky owe their literary success to their incredible ability to glare into socially and morally deviant minds and weave stories around them. We see a similar trend today. Much of primetime television is filled with shows that have experienced psychoanalysts
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TOPIC: A CONSTRAINT-BASED ANALYSIS OF KIKAMBA NATIVIZED LOANWORDS STUDENT: NDAMBUKI BERNARD MUTUA REG. NO.: C50/CE/11613/2007 SUPERVISORS: 1. DR. RUTH W. NDUNG’U 2. DR. CALEB I. SHIVACHI DEPARTMENT: ENGLISH AND LINGUISTICS SCHOOL: HUMANITIES AND SOCIAL SCIENCES ABSTRACT This work is a constraint-based analysis of Kikamba nativized loanwords. The mechanism used by the recipient language in the phonological modification of loanwords has been explained within the framework
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Problem Statement……………………………………………………………………... page 2 III SWOT Analysis of Micro and Macro Environments………………………………......page 2 i.) Micro analysis……………………………………………………………...page 2 i. Competition……………………………………………………page 3 ii. Marketing ……………..……………………………………....page 3 iii. Customers……………………………………………………...page iv. Suppliers v. Publics vi. Company vii. Management viii. Accounting ix. Finance x. Operations
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