Mobile Commerce: Literature Review Dr. Sudha Singh ( Associate Professor‚ PG Department of Computer Science and Engineering‚ BCET‚ Durgapur.) The m-commerce (MC) is an evolving‚ dynamic‚ unique and rapidly changing business opportunity with its own characteristics and concept (Lindsay‚ 2000). Many industry experts believe that m-commerce is a sleeping giant whose time has yet to come (Buhan‚ 2002). E-commerce benefited many organizations by reducing supplier cost and increasing profit. E-commerce
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LITERATURE REVIEW Definition of ’Brand Awareness ’ The likelihood that consumers recognize the existence and availability of a company ’s product or service. Creating brand awareness is one of the key steps in promoting a product Brand Awareness is the extent to which a brand is recognized by potential customers‚ and is correctly associated with a particular product. Expressed usually as a percentage of target market‚ brand awareness is the primary goal of advertising in
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worldwide and identify common therapeutic areas to allow for focused interventions‚ because off-label drug use can be a measure of the lack of knowledge concerning paediatric treatments. A secondary objective was to provide a brief review of efforts to date. A literature review of articles on off-label and unlicensed drug use in children involving general prescription samples was performed using Medline and Embase : A lack of harmonisation between the evidence‚ the information available to doctors‚ and
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The Importance of Mission and Vision Abstract Mission and Vision statements tell others who we are and where we want to go as an organization. Through the literature review‚ this paper aims to examine the importance of an organizational mission and vision statement. This paper outlines the details to show how business experts and practitioners have suggested that creating and communicating mission and vision statements are a critical part to the success of an organization. In addition‚ it also
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Literature Review These sources discuss causes and effects of the Great Depression which happened around the 1929 until mid-1930. Here‚ the authors analyses and mentions some of the causes and effects of this depression that affect not only the United States but other countries as well. It will also be review some statistics and facts originated by the Great Depression. Source: Gay‚ E.F.‚ 1932. The Great Depression. Foreign Affairs‚ 10(4)‚ pp. 529-540. The author mentions and describes that
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2015-1 GEN4107 Research Methods Dr. A. Imboden and Dr. R. Lewis Literature review Statement of authorship I certify that this dissertation is my own work and contains no material that has been accepted for the award of any degree or diploma in any institute‚ college or university. Moreover‚ to the best of my knowledge and belief‚ it contains no material previously published or written by another person‚ except where due reference is made in the text of the dissertation. Signed
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What Makes a Person Violent: Literature Review Since the beginning of the human race‚ domestic violence has been present. However‚ it was not until recent centuries that people began to look at it as a crime. To many people‚ in many cultures‚ domestic violence was seen as not only acceptable‚ but necessary in some situations. In a study conducted by Hines and Saudino (2002)‚ domestic violence in close‚ intimate relationships is a country wide problem within the United States. The last nationally
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in the hospitals such as interdisciplinary rounds and medical rounds‚ but these are done perhaps daily or a few times a week. It is the focus of this paper to address three relevant headings related to nursing hourly rounding through research literature and review. With hourly rounding‚ nurses can independently initiate and perform tasks. Additionally‚ nurses can utilize the nursing process and apply it as frequently as every hour. For example‚ after medicating (implementation) the patient
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Neonatal Hypoglycaemia‚ a Literature Review. The key words used when researching this review: Neonatal hypoglycaemia/hypoglycemia‚ New-born hypoglycaemia‚ Low plasma glucose level‚ New-born/Infant low blood sugar‚ Hypoglycaemia in preterm/high risk neonates‚ Hypoglycaemia/breastfeeding‚ gluconeogenesis/ketone bodies. The databases and search engines used: Google scholar‚ CINHAL and Medline. Hypoglycaemia is common among neonates‚ therefore Healthcare professionals must be aware of the risk factors
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myopia concept to promote strategic agility. Journal of Strategic Marketing ‚ 17 (2)‚ 139-148. Len Tiu Wright‚ C. J. (2008). Marketing Myopia. Journal of Marketing Management ‚ 24 (1-2)‚ 131-134. Levitt‚ T. (1960). Marketing Myopia. Harvard Business Review ‚ 138-149. N. Craig Smith‚ M. E. (2010). The New Marketing Myopia. Journal of Public Policy & Marketing ‚ 29 (1)‚ 4-11. Ozment‚ M. L. (2000‚ November - December). Beyond Marketing Myopia: The Service of Small Railroads. Business Horizons . Philip
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