of the Pepsi-Cola Company and Frito-Lay‚ Inc. PepsiCo has since expanded from its namesake product Pepsi to a broader range of food and beverage brands‚ the largest of which include an acquisition of Tropicana in 1998 and a merger with Quaker Oats in 2001—which added the Gatorade brand to its portfolio. As of January 2012‚ 22 of PepsiCo’s product lines generated retail sales of more than $1 billion each‚ and the company’s products were distributed across more than 200 countries‚ resulting in annual
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The Maginot Line History The Maginot Line and its relation to the world during the interwar period. The Maginot line is a fortification made by the french named after Andre Maginot ‚ the minister of war for France. The interwar period is referring to the time between world war one and world war two. Focusing mainly on the relations between France and Germany during this period. Ultimately what is the Maginot Line and how does it have such a big impact during the interwar period and on into
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Ch 12. Waiting Line Models Contents 1. Structure of Waiting Line System 2. Single-Channel Waiting Line Model with Poisson Arrivals and Exponential Service Times 3. Multiple-Channel Waiting Line Model with Poisson Arrivals and Exponential Service Times 4. Economic Analysis of Waiting Lines 5. Other Waiting Line Models 6. Single-Channel Waiting Line Model with Poisson Arrivals and Arbitrary Service Times 7. Multiple-Channel Model with Poisson Arrivals‚ Arbitrary Service Times and No Waiting
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Brand equity Brand equityis a phraseused in the marketing industry which describe the value of having a well-known brand name‚ based on the idea that the owner of a well-known brand name can generate more money from products with that brand name than from products with a less well known name‚ as consumers believe that a product with a well-known name is better than products with less well known names.[1][2][3][4] Another word for "brand equity" is "brand value". Some marketing researchers have
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Line Following Robot By‚ Priyank Patil Department of Information Technology K. J. Somaiya College of Engineering Mumbai‚ India Line Follower Contents 1. Summary 2. Introduction 2.1. What is a line follower? 2.2. Why build a line follower? 2.3. Background 2.4. Prerequisites 2.5. The AVR microcontroller 3. Overview Block Diagram and Architectural Overview 3.1. 3.2. The Algorithm 4. Implementation 4.1. Sensor Circuit Motor Interface and Control Circuit 4.2. 4.3. Source Code 5. Possible Improvements
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3HRC - Understanding Organisations and the Role of Human Resources - Activity 2 The following report contains information on how Human Resources support the organisation‚ line managers and staff. Human resources can be seen as a medium between employee and employer to maintain that all policies and procedures are completed correctly and fairly. Looking after your workforce‚ but complying with business strategy to ensure business goals and objectives are achieved. During the time of your employment
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1 November 2009 Paper #2 Assignment What is life like on the global assembly line? In the article “Life on the Global Assembly Line” Barbara Ehrenreich and Annette Fuentes did a very good job of portraying what was really going on in the lives of women working in an assembly line in Third World countries. I felt like the authors were not happy about what the corporations were doing. I think that the corporations are like a hungry dog that never could be satisfied with anything. I only disagree
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Introduction Brand awareness means the extent to which a brand associated with a particular product is documented by potential and existing customers either positively or negatively. Creation of brand awareness is the primary goal of advertising at the beginning of any product’s life cycle in target markets. In fact‚ brand awareness has influence on buying behavior of a buyer. All of these calculations are‚ at best‚ approximations. A more complete understanding of the brand can occur if multiple
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How do brand names influence consumer purchasing decisions? Supichaya Sunthornjittanon(Britney) Portland State University Thesis statement: Reputation and design are two main reasons why consumers decide to buy brand name products Reputation is one of the most important reasons why people purchase a specific product. When consumers buy products‚ they usually see what company those products come from. Consumers would check for the product origins before they buy them. Then‚ if they think
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Brand Knowledge Structure and Brand Elements What is Brand Awareness? Recognition versus recall – Brand versus situation cues Awareness depth versus breath – Brand versus situation linkages Why is brand awareness important? A necessary condition for inclusion in the set of brands being considered for purchase – A sufficient condition for choice in low-involvement decision settings – Influences the nature and strength of association – Brand Image Brand Perceptions through Associations
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