MARKETING PRINCIPLES NADISHA ADIKARI HND/BM/49 ICBT CITY CAMPUS LECTURER- MRS. INOKA GUNARATHNE Acknowledgements First and foremost‚ I would like to gratefully acknowledge the enthusiastic supervision of Mrs. Inoka Gunarthne throughout the journey of making this assignment a success by walking beside me. As it is said‚ no one walks alone on the journey of life. I take immense pleasure to thank her. I would also like to thank my beloved parents who inspired‚ encouraged and fully supported
Premium Marketing
------------------------------------------------- KEY CHARACTERISTICS (PRODUCTS AND SERVICES) AND MARKET SIGNIFICANCE One of the four major elements of the marketing mix is price. Pricing is an important strategic issue because it is related to product positioning‚ as pricing alone can affect other marketing mix elements such as product features‚ distribution‚ and promotion. To compete and excel in the market Braaap have shown the use and benefit of pricing variables to their business and
Premium Marketing Brand management Strategic management
In Hitler’s 1932 campaign speech he points out the disappointments of all the other competing political parties and their meaningless promises. He further states that the problems in the country are somewhat caused by too many parties having their own interests‚ which was dragging Germany into different directions instead of having merged objectives for the people. Joseph Goebbels was head of propaganda for Hitler. Goebbels created Der Angriff‚ the Berlin newspaper in 1927. Goebbels official title
Premium Nazism Adolf Hitler Nazi Party
Rhetoric is the art of communication‚ an art that aims to improve the capability of writers or speakers to inform‚ persuade‚ or motivate particular audiences in specific situations. Persuading someone to back a specific candidate or party is a crucial test of any political campaign. Many presidential candidates employ rhetoric to try to influence potential voters to gain their support and future vote. Potential presidential candidates Donald Trump and Hillary Clinton are both examples of speakers
Premium
Scandium is a chemical element with symbol Sc and atomic number 21. A silvery-white metallic transition metal‚ it has historically been sometimes classified as a rare earth element‚ together with yttrium and the lanthanoids. It was discovered in 1879 by spectral analysis of the minerals euxenite and gadolinite from Scandinavia. Scandium is present in most of the deposits of rare earth and uranium compounds‚ but it is extracted from these ores in only a few mines worldwide. Because of the low availability
Premium Chemical element Metal
MKT/421 Version 12 Marketing Copyright © 2011‚ 2009‚ 2008‚ 2005‚ 2004‚ 2003‚ 2001 by University of Phoenix. All rights reserved. Course Description This course involves an integrated analysis of the role of marketing within the total organization. Specific attention is given to the analysis of factors affecting consumer behavior‚ the identification of marketing variables‚ the development and use of marketing strategies‚ and the discussion of international marketing issues. Policies
Premium Marketing
Lesson-13 Elements of Cost and Cost Sheet Learning Objectives • • • To understand the elements of cost To classify overheads on different bases To prepare a cost sheet Elements of Cost Raw materials are converted into finished products by a manufacturing concern with the help of labor‚ plants etc. The elements that constitute the cost of manufacturing are known as elements of cost. The elements of cost include the following: • • • Material Labor Expenses Each of these elements is again subdivided
Premium Variable cost Total cost Marginal cost
Basic Elements The uncontested facts are few. Cleitus is introduced quite differently in various accounts as: Cleitus‚ Clitus‚ Kleitos‚ Cleitus the Black‚ and Cleitus son of Dropides. In most accounts however‚ the event is at Samarcand/Maracanda and the cause for the excessive drinking is the feast of the twins Castor and Pollux (Gemini). It is certain Cleitus and Alexander began to throw insults at one another. At some point‚ a poem is sarcastically recited about the Macedonian generals
Premium Middle Ages Aristotle Philosophy
Literary Elements in Poe’s Writing In the writings of great authors it is easy to pick out the literary elements used by them. Edgar Allan Poe is one of these authors. He makes use of the same literary elements in many of his stories. Three of the most used literary elements are irony‚ antagonists and foreshadowing. Irony is used very often by Poe. Irony is when something occurs that is the exact opposite of how it should be or seem. Irony varies in that it may be displayed through someone’s
Premium
Elements of Power (Slide 4) Power is fundamental‚ and it comes from many sources‚ such as intelligence‚ money‚ information‚ and hard work. Bertrand Russell said that power is just as fundamental a concept in social science as energy is in physics. Although people often speak of power as a bad thing‚ it is neither good nor bad by itself. Rather‚ it is the way we use power that determines whether it is harmful or beneficial. For that reason‚ aspiring leaders must be fully aware of power and
Premium Leadership Power Political philosophy