Air Asia Fundamentals of marketing Group members: Maha Abdul Muhsin – 0316481 Cheng Joe Ern- 0316764 Choong Mei foong - 0317321 Lee Wee beng - 0317260 Nuraliya Abu Mansor - 0317184 Elisabeth Christine - 0316942 Adam Lee Shyuk Nam- 0317012 AIR ASIA Introduction • AirAsia Berhad is a Malaysian low-cost airline headquartered in Kuala Lumpur‚ Malaysia. • Air Asia was established in 1994 and began operations on 18 November 1996. • On 2 December 2001‚ the airline was bought by former Time Warner executive
Premium Low-cost carrier Airline Malaysia Airlines
Five Forces analysis of the Construction Industry in Sweden “The authors conclude that the less competitive a market environment‚ the higher will be the amount of corruption by giving public servants the incentive to extract some of the monopoly rents through bribes.” (Lambsdorf‚ 1999) Industry background: The Swedish construction business consists of four main actors namely JM‚ NCC‚ PEAB and Skanska that historically have had exclusive rights to bid on large-scale governmental projects
Premium Sweden Bribery Political corruption
retail travel environment. . Horizontal Integration • Why does it exist and why is it formed? -Company’s merging together. 1 company taking over another. Financial reasons etc. Happens when a company owns or controls other businesses at the same level of the distribution chain • How does Horizontal integration affect the organisations concerned? -Can be a risk. 1 company may lose identity. Job losses can occur. Staff may not like the change leading to demotivated employees. If one company fails
Premium Strategic management Vertical integration Sales
The Negative Impacts of Sex Tourism on Travel Industry and Society Kimberley Look Sao Wai Stephanie Poh Ping Hui University of Nevada‚ Las Vegas Abstract Sex tourism has been evolving over the years to become the established and lucrative industry it is in the present day. With over six destinations all over the globe known for their sex activities and services‚ the demand and supply are non-seasonal and not affected by inflations and economic downturns. However
Premium Prostitution Tourism
Higher Colleges of Technology Fujairah Women’s College Group Members: * Maryam Ali H00204121 * Fatima Abdullah Rashid H00205893 * Marwa Ali H00203336
Premium Tourism
credit * Budget deficit * Budget surplus * Balanced budget * National saving * Private saving * Public saving Questions 1. What is the role of the financial system? Name and describe two markets that are part of the financial system in our economy. Name and describe two financial intermediaries. What is the fundamental difference between financial markets and financial intermediaries? 2. Draw a diagram to illustrate the market for loanable funds (closed economy)
Premium Supply and demand Keynesian economics Economics
supervision and control of the different components of the tourism industry. Tourism planning‚ including financial assistance for tourism development‚ notably trough the provision of infrastructure. Facilitation/liberalization - moving away from isolation and going towards a free market. Regulation of tourism policies for overall tourism development. On the other hand‚ in developed countries with a well established tourism industry such as UK. The responsibilities are given to the private sectors
Premium Tourism
resources and with miscalculation and changes in demand they will increase or decrease the amount of employees they have. Also‚ people in-between jobs may not have enough information to find and select the right job. A classical economist would also describe voluntary unemployment. This type of unemployment occurs with the refusal or inability of workers to find jobs‚ due to legislation‚ social practices‚ collective bargaining or intransigency. Another issue that is presented with classical macroeconomic
Premium Keynesian economics Unemployment Inflation
Principles of marketing for travel and tourism Definition of Marketing: Marketing is a type of management tool and is responsible for meeting customer requirements; marketing is about getting the right products to the right people in the right place at the right time at the right price using the right promotion; for example airline companies such as easy jet and ryanair will try and invest their time and money by finding out what different type of customers want from the companies by asking when they
Premium Marketing
Running Head: TRAVEL AND TOURISM Travel and Tourism [Name of the writer] [Name of the institution] Abstract This study aims tо explore thе motivations fоr tourists’ choice оf diverse tourism environments іn а Third ’World country‚ Nigeria. Results obtained from а questionnaire survey оf 376 tourists randomly sampled from seven tourism destinations іn Nigeria show that thе most prominent motivations fоr tourist destination choice are self-actualization іn an appreciative‚ educational or cultural
Premium Tourism Motivation