Definition of ’Market Segmentation’ A marketing term referring to the aggregating of prospective buyers into groups (segments) that have common needs and will respond similarly to a marketing action. Market segmentation enables companies to target different categories of consumers who perceive the full value of certain products and services differently from one another. Generally three criteria can be used to identify different market segments: 1) Homogeneity (common needs within segment) 2) Distinction
Premium Marketing
co-ordinated structure of operations aimed at the desired results. Koontz O’Donnell Planning is an intellectual process‚ the conscious determination of courses of action‚ the basing of decisions on purpose‚ acts and considered estimates. .TYPES OF PLANNING According to Dessler (2001) there
Premium Management Airline Malaysia Airlines
Types of Economies What is an economy? An economy consists of the economic systems of a country or other area; the labor‚ capital‚ and land resources; and the manufacturing‚ production‚ trade‚ distribution‚ and consumption of goods and services of that area. A market based economy may be described as a spatially limited social network where goods and services are freely produced and exchanged according to demand and supply between participants (economic agents) by barter or a medium of exchange
Premium Planned economy Capitalism Economics
decision making power concentrated at the top‚ the extent of rules‚ policies‚ regulations‚ and procedures in the organisation. The building of the initial structure of an organisation may be based on the conditions prevailing in the society and the industry characteristics prevailing at the time and the personality of the founder (entrepreneur). As the organisations grow in their size from small to large over a period of time‚ their priorities do change and it becomes necessary for the organisations
Premium Organizational structure Organization
TYPES OF CONTRACTS The risk shared between the buyer and seller is determined by the contract type. Although the firm-fixedprice type of contractual arrangement is typically the preferred type which is encouraged and often demanded by most organizations‚ there are times when another contract form may be in the best interests of the project. If a contract type other than fixed-price is intended‚ it is incumbent on the project team to justify its use. The type of contract to be used and the specific
Premium Contract Cost
Section 6 Types of Tissue OBJECTIVES: Upon completing this section‚ you will be able to: 1. Define the word histology. 2. Name and briefly describe the four basic types of tissue. 3. Name the three subtypes of simple epithelial tissue. 4. List the five main subtypes of connective tissue. 5. Name the three subtypes of muscle tissue. 6. Name the two types of nerve tissue. 68 Section 6 Types of Tissue HISTOLOGY Histology is the microscopic study of cells‚ tissues‚ and organs. Also called
Premium Epithelium Tissues Cancer
Fault This article includes a list of references‚ but its sources remain unclear because it has insufficient inline citations. Please help to improve this article by introducing more precise citations. In an electric power system‚ a fault is any abnormal electric current. For example‚ a short circuit is a fault in which current bypasses the normal load. An open-circuit fault occurs if a circuit is interrupted by some failure. In three-phase systems‚ a fault may involve one or more phases and ground
Premium Electrical engineering Electricity distribution Electric power transmission
Types of grasses. * Cool season grasses all thrive in northern areas‚ including Canada‚ as well as higher elevations farther south. The main growing period for cool-season grass is in spring and fall when soil temperature is 50 to 65 degrees Fahrenheit‚ and the air temperature is 60 to 75 degrees Fahrenheit. Come high summer‚ cool-season grasses go dormant unless regularly irrigated. Kentucky bluegrass‚ Bentgrass‚ Ryegrass‚ and the fescues are all cool-season grasses. * Warm season
Premium Poaceae Lawn
propositional meaning which corresponds to the primary dictionary definition. Such a meaning is stylistically neutral and objective as opposed to other kinds of associative meanings. Conceptual Meanings are the essential or core meaning while other six types are the peripheral. It is peripheral in as sense that it is non-essential. They are stylistically marked and subjective kind of meanings. Leech gives primacy to conceptual meaning because it has sophisticated organization based on the principle of
Premium Semantics
Types of meetings[edit] Meetings are often held inconference rooms First staff meeting of a new executive Training meeting about sustainable design. The photo shows a training meeting with factory workers in astainless steel ecodesign company from Rio de Janeiro‚ Brazil. Common types of meeting include: Ad hoc meeting‚ a meeting called for a special purpose Board meeting‚ a meeting of the Board of directors of an organization Investigative Meeting‚ generally when conducting a pre-interview‚ exit
Premium World Bank